Companies Using CookieYes

CookieYes is one of the most widely deployed Cookie Consent & Compliance technologies in our dataset. Here's the full picture.

1. Growth Trajectory: From 2 Domains to 96K in Five Years

CookieYes's adoption curve is one of the steepest in our dataset. Our detection data shows the platform went from 2 active domains in May 2020 to 96,536 by April 2025, a roughly 48,000x increase in under five years. The most dramatic acceleration occurred in mid-2021, when active domains jumped from 1,317 to 5,087 in a single month (May to July 2021). This lines up with increased GDPR enforcement actions and Google's announcement of third-party cookie deprecation timelines, which pushed website owners to find consent solutions fast. The growth rate averaged 8-10% month-over-month through 2022-2024, with a notable spike to 17% in April-May 2024. After peaking at 96,536 in April 2025, active domains have settled around 84,000, likely reflecting our crawl cycle rather than actual churn.

Sales Signal: This is still a fast-growing addressable market. Privacy regulations keep expanding (five new US state laws took effect in 2024-2025 alone), which means demand for consent management isn't slowing. Sales teams targeting website owners or agencies can lead with regulatory urgency.

2. Customer Profile: Small Businesses With Compliance Obligations

Our enriched data reveals CookieYes's core customer: 40.5% have 1-10 employees, and combined with 11-50, 62.8% are businesses with fewer than 50 people. These are small teams that can't build their own consent infrastructure. The age distribution supports this: 36.0% of CookieYes companies were founded in the 2010s, and 23.0% in the 2020s, meaning nearly 60% are digital-native businesses under 15 years old.

Yet the platform isn't just for small shops. Companies like Novartis (pharma, 10,001+ employees), Sony, Intuit, Lufthansa, and KPMG all run CookieYes on specific subdomains. These enterprise deployments tend to be on microsites, regional portals, or campaign-specific pages rather than primary corporate domains, suggesting CookieYes fills a gap where the enterprise's primary consent tool doesn't reach.

Sales Signal: The sweet spot is businesses with 1-50 employees that operate websites serving EU visitors. These companies need consent management but lack dedicated privacy or legal teams. They value turnkey solutions with low setup friction, which is exactly what CookieYes's WordPress plugin and no-code banner builder deliver.

3. Industry and Geographic Concentration

Industry-wise, IT Services leads at 9.0%, followed by Software Development (7.8%) and Higher Education (5.5%). No single industry exceeds 10%, making CookieYes genuinely horizontal. The technology and consulting sectors rank high because these companies build and manage websites for clients; many are agencies deploying CookieYes across multiple client sites via its reseller program.

Geographically, the United States leads at roughly 16.5%, but the European footprint is the real story. The UK (10.8%), Germany (8.0%), France (7.4%), Spain (4.5%), Netherlands (4.0%), and Italy (3.6%) collectively put EU/EEA countries well above 40% of the enriched base. This European tilt is natural; GDPR created the demand that CookieYes was built to address. India at 6.2% is the notable outlier, likely driven by the country's growing IT services sector deploying consent banners on client websites.

Sales Signal: Companies headquartered in Europe or serving European audiences are the primary market. But the US share (16.5%) shows growing domestic demand driven by CPRA, Colorado, Virginia, and Connecticut privacy laws. US-based agencies managing EU-facing client sites are a strong secondary target.

4. Technology stack: WordPress is the Dominant Platform

The tech stack data reveals what a typical CookieYes website looks like. WordPress dominates with Yoast SEO present on 49.9% of CookieYes sites, Elementor on 32.7%, and WooCommerce on 19.9%. This lines up with CookieYes's widely installed WordPress plugin. Google Tag Manager (82.1%) is near-universal, which makes sense because consent management platforms typically fire before any tracking tags. Google Analytics (75.7%) and Facebook (75.8%) are the top analytics and social integrations.

The high reCAPTCHA overlap (48.4%) signals that these are websites actively collecting user data through forms, which is exactly when consent becomes mandatory. Euro currency appears on 48.5% of sites, confirming the strong EU customer base.

Sales Signal: WordPress agencies and WooCommerce store operators are the primary channel. Any business running Google Tag Manager with Facebook tracking is a strong prospect, especially if they serve EU visitors. The GTM overlap (82%) means most CookieYes users already have tag management infrastructure, making consent integration straightforward.

5. Key Takeaways

CookieYes has built a strong position in consent management through three advantages: a generous free tier that hooks small website owners, a WordPress plugin library that simplifies deployment, and Google CMP certification that ensures compatibility with ad-funded sites. The platform's customer base is predominantly small (62.8% under 50 employees), young (59% founded after 2010), and European-leaning (40%+ EU/EEA). But the enterprise deployments from Novartis, Sony, and KPMG on subdomains show the product can scale when needed. With privacy regulations expanding globally, CookieYes's addressable market keeps growing.

6. Sales Applications

Outreach template: "Hi [Name], I noticed [Company] runs CookieYes on [detected subdomain]. We track 108,000+ domains using CookieYes at TechnologyChecker.io. Are you the right person to discuss how [Company] manages consent across its other web properties?"

Targeting strategy: On TechnologyChecker.io, filter for companies running Google Tag Manager + Facebook Pixel but no consent management platform. These are non-compliant sites in regulated markets. Cross-reference with EU country headquarters for highest-priority leads.

Competitive angle: CookieYes's free tier and $10/month starting price undercuts OneTrust and Cookiebot for small-to-mid-size deployments. For companies currently on Cookiebot, CookieYes's Google CMP partnership and lower pricing are the key differentiators.

Explore the full dataset at TechnologyChecker.io and filter by industry, company size, geography, and tech stack across 108,000+ CookieYes domains with 63,670 enriched company profiles.

Customer Reviews (G2)

Customer Sentiment: G2 reviewers cite exceptional customer support (53 mentions) as the top strength, while cookie management limitations (9 mentions) as the most common complaint. Users also value very easy to use (28 mentions). Secondary concerns include expensive (6 mentions). The positive-to-negative mention ratio of 4.9:1 indicates strong overall satisfaction.

Customer Sentiment (G2)

I've cross-referenced our crawl data with G2 reviews, and the patterns align. Users consistently praise exceptional customer support (53 mentions), which tracks with what we see in adoption rates. The main pain point? cookie management limitations (9 mentions). For teams evaluating this platform, the G2 sentiment data is worth factoring into your decision.