Companies Using WPForms

I analysed WPForms against our September 2026 crawl. We detect it from its front-end script and its wpforms and wpforms_settings globals, which the free WPForms Lite and the paid Pro share, so the two can't be told apart from outside. WPForms loads that script where a form renders, which makes 265,024 websites a count of sites with a WPForms form on the page we crawl, usually the homepage, and a floor on installs. WordPress.org lists 5+ million active installations of WPForms Lite alone. Our guide to technology detection methods explains how script and markup detection works.

How clean the count is

We opened 30 random WPForms hosts in a browser. Seven timed out or looped on redirects. Of the 23 that loaded, 21 rendered a WPForms form, all on ordinary small-business sites. One wrinkle: on some Elementor sites WPForms adds a small integration script to pages without a form, and our rule counts it, so a minority of rows mark an active plugin rather than a visible form. Grouping 3,000 random hosts by IP address found no cloned template, and no LinkedIn company holds more than 25 domains.

Sales signal: each row is a live WordPress site with WPForms switched on. For the tightest list, keep the rows where a form is visible on the homepage.

Growth trajectory

The chart runs from 227,432 domains in June 2026 to 265,024 in September. That isn't adoption. The June to July step reflects changes on our side, both the domains we cover and the signals we read, and the set of domains we crawl turns over every month. 25,013 live domains were first seen in August or September, more than the 10,351 the line gained in those months. 37,623 domains dropped WPForms since we began tracking in March 2026, against 25,137 for Gravity Forms on a slightly larger base. The detection doesn't flicker much on either, so the gap more likely reflects smaller, newer sites that close or rebuild more often.

"WPForms and Gravity Forms are within 5% of each other in our crawl and share only 547 sites. They are two plugins serving two different kinds of WordPress owner." - Emma Davies, Data Analyst at TechnologyChecker.io

Sales signal: quote September as the base. Expect more turnover here than on premium-plugin lists, so refresh any WPForms prospect list more often.

Customer profile

65.03% of matched companies with a known size employ 1 to 10 people and 23.77% employ 11 to 50. The founding years are recent: 38.84% in the 2010s and 27.17% in the 2020s, against 11.58% for Gravity Forms. 984 companies have more than 1,000 employees, and there the detection is one site, often a side project rather than the main website: ethics.gxo.com for GXO, contact.timken.com for Timken, giving.utexas.edu for UT Austin, ltg.ca.gov for California's Lieutenant Governor.

Sales signal: the typical buyer is the owner, building or maintaining the site themselves. Sell things that plug into a form in minutes, with a free tier that matches how they started with WPForms.

Industry and geography

No industry passes 5%. Construction leads at 4.96%, then IT services (4.58%), business consulting (4.32%) and advertising (3.57%). Geography is where WPForms differs most. The US has 35,343 matched companies and India 13,966, followed by the UK (11,198), Brazil (9,255), Germany (8,137), France (6,898) and Spain (6,806). The top 15 countries hold 123,194 companies, and the US is well under a third of them. Gravity Forms, measured the same way, has 112,253 American companies and 1,237 in India.

Sales signal: plan for several languages. India and Brazil are large WPForms markets, and WhatsApp chat buttons on 11.15% of domains say where many of these businesses talk to customers.

Switching patterns

One exit passes our tests. 65 domains dropped WPForms and now post their forms to Web3Forms, a hosted form endpoint, 20 of them in the last 30 days, and no domain moved the other way. Only 11.7% of domains that ever showed both still do. The move is rarely a plugin swap. Only 9 of the 65 still run WordPress; 22 sit behind Cloudflare and 11 use Tailwind CSS, which looks like a site rebuilt as a static or AI-generated page with a form endpoint in place of a plugin. The flows to Gravity Forms (197), Jotform (64) and Contact Form 7 (3,704) fail because most domains that ever ran both still do.

"The one exit we can measure isn't a rival plugin. 56 of the 65 domains that swapped WPForms for Web3Forms no longer show WordPress at all." - Emma Davies, Data Analyst at TechnologyChecker.io

Sales signal: the flow is small but current. If you sell site rebuilds or hosted forms, sites leaving WordPress are the audience, not sites shopping for another plugin.

Technology ecosystem

Across the 266,152 domains our live crawl currently answers for WPForms, WordPress runs on 99.87%. Elementor is on 70.23%, against 19.8% for Gravity Forms; part of that gap is the integration script mentioned above. Hosting is the measured skew. Hostinger is on 17.16% of WPForms domains, against 8.18% of all 9,953,480 WordPress domains we crawl and 1.96% of Gravity Forms domains, about 2.1 times what its WordPress share predicts. GoDaddy follows at 11.34% and Bluehost at 3.1%, while the managed host WP Engine has only 2.9%. Yoast SEO is on 38.21%, All in One SEO on 12.21% and RankMath on 11.51%.

Sales signal: this is a budget-hosting audience. Hosting upgrades, managed WordPress and business email are open questions: Google Workspace appears on only 11.97% of domains and Microsoft 365 on 16%.

What G2 reviewers say

WPForms scores 4.7 out of 5 across 971 G2 reviews. Ease of use leads with 15 mentions and the drag-and-drop builder follows with 8. The complaints are about price (6) and about customisation and design that stay limited until you pay (3 and 2). That is the tension of a free Lite version, and it lines up with what we see: a base of very small companies, most of which our crawl can't separate into free and paid users.

Sales signal: "limited until you upgrade" is the objection to answer if you sell a form tool to this list. Lead with what a free tier includes, or compare against Formidable Forms and other plugins with free versions.

Key takeaways

1. 265,024 websites show a WPForms form or script on the page we crawl; 21 of 23 loaded pages in a random check rendered a form.

2. 3rd of 64 in Form Builders at 7.3%, 12,721 domains behind Gravity Forms.

3. 88.8% of matched companies with a known size have 50 staff or fewer, and 66.01% were founded in 2010 or later.

4. India is the second market with 13,966 companies.

5. Hostinger on 17.16%, 2.1 times its WordPress share; the one measured exit is Web3Forms (65).

How to use this list

Filter on country and language first, then company size, then host. For the full list of 265,024 WPForms websites with company, size and stack data, explore TechnologyChecker.io.