Companies Using CleverTap
Our November 2026 crawl finds 2,064 domains loading CleverTap's web SDK. CleverTap, founded in 2013, describes itself as an all-in-one customer engagement platform: brands use it to track what their users do and message them through push, in-app and email campaigns. Much of that work happens inside mobile apps, which a website crawl can't see, so this web count understates its customer base. Below is the list of companies that use CleverTap on the web, with size, country, industry and stack.
The web list is mostly Indian finance and consumer brands: 535 of the 1,174 matched companies are in India, and Financial Services is the largest industry at 25.25%. Axis Bank, IDFC FIRST Bank, Lenskart, Byju's and Apollo Pharmacy all loaded the SDK with their own CleverTap account when we checked on 6 November 2026.
CleverTap ranks 58th in Marketing Automation with 0.16%, counted after we removed for-sale, gambling, duplicate and copied pages (see How We Counted, below).
Published Nov 6, 2026 · Updated Nov 6, 2026 · Data analysed on November 6, 2026.
CleverTap Usage Statistics
The chart has one point, 2,064 domains in November 2026, because the cleaned count starts with this crawl; earlier months weren't cleaned the same way, so we don't chart them. Since tracking began on 16 March 2026, 749 domains dropped CleverTap entirely, with no subdomain still running it and for-sale and gambling pages excluded. The set of domains we crawl turns over every month, so read that as turnover, not lost customers.
- Active domains
- 2,064
- Observed
- 2026-11-01
List of Companies Using CleverTap
Download all 2,064 CleverTap customers with full company data, or create a signal to track when companies start or stop using CleverTap.
| Company | Detection URL | Domain | Country | Industry | Employees | Type | Founded | |
|---|---|---|---|---|---|---|---|---|
| axisbank.com | axisbank.com | India | Banking | 10001+ | Public Company | 1994 | https://linkedin.com/company/axis-bank | |
| bajajfinserv.in | bajajfinserv.in | India | Financial Services | 10001+ | Public Company | 2007 | https://linkedin.com/company/bajaj-finserv-lending | |
| hdbfs.com | hdbfs.com | India | Financial Services | 10001+ | Privately Held | 2007 | https://linkedin.com/company/hdb-financial-services-ltd | |
| my.idfcfirstbank.com | idfcfirstbank.com | India | Banking | 10001+ | Public Company | 2015 | https://linkedin.com/company/idfcfirstbank | |
| www.myvi.in | myvi.in | India | Telecommunications | 10001+ | Public Company | — | https://linkedin.com/company/vodafone-idea-limited | |
| oneservice.adityabirlacapital.com | adityabirlacapital.com | India | Financial Services | 10001+ | Public Company | — | https://linkedin.com/company/aditya-birla-capital | |
| www.sbilife.co.in | sbilife.co.in | India | Insurance | 10001+ | Privately Held | 2001 | https://linkedin.com/company/sbi-life-insurance-co--ltd- | |
| byjus.com | byjus.com | India | E-Learning Providers | 10001+ | Privately Held | 2008 | https://linkedin.com/company/byjus | |
| indiainfoline.com | indiainfoline.com | India | Financial Services | 10001+ | Public Company | 1995 | https://linkedin.com/company/iifl | |
| www.lenskart.com | lenskart.com | India | Technology, Information and Internet | 10001+ | Privately Held | 2008 | https://linkedin.com/company/lenskart-com |
Show 39 more CleverTap using companies as demo data
| Company | Detection URL | Country | Industry | Employees | Type | Founded | ||
|---|---|---|---|---|---|---|---|---|
| travel.hdfcergo.com | hdfcergo.com | India | Insurance | 1001-5000 | Privately Held | — | https://linkedin.com/company/hdfcergo | |
| trade.angelone.in | angelone.in | India | Financial Services | 1001-5000 | Public Company | — | https://linkedin.com/company/angelone | |
| www.maxhealthcare.in | maxhealthcare.in | India | Hospitals and Health Care | 10001+ | Public Company | 2000 | https://linkedin.com/company/max-healthcare | |
| spiceclub.spicejet.com | spicejet.com | India | Airlines and Aviation | 10001+ | Public Company | 2005 | https://linkedin.com/company/spicejet-limited | |
| www.reliancedigital.in | reliancedigital.in | India | Retail | 10001+ | Public Company | 2007 | https://linkedin.com/company/reliance-digital-retail-ltd- | |
| cartaodetodos.com.br | cartaodetodos.com.br | Brazil | Wellness and Fitness Services | 5001-10000 | Privately Held | — | https://linkedin.com/company/cartaodetodos | |
| cars24.com | cars24.com | India | Technology, Information and Internet | 5001-10000 | Privately Held | 2015 | https://linkedin.com/company/cars24 | |
| apollopharmacy.in | apollopharmacy.in | India | Retail | 10001+ | Public Company | — | https://linkedin.com/company/apollopharmacy | |
| www.urbancompany.com | urbancompany.com | India | Technology, Information and Internet | 1001-5000 | Privately Held | 2014 | https://linkedin.com/company/urbancompany | |
| www.croma.com | croma.com | India | Retail | 1001-5000 | Public Company | 2006 | https://linkedin.com/company/infiniti-retail-limited-croma---a-tata-enterprise | |
| holidays.clubmahindra.com | clubmahindra.com | India | Hospitality | 10001+ | Public Company | 1996 | https://linkedin.com/company/clubmahindra | |
| dsgroup.com | dsgroup.com | India | Food and Beverage Services | 5001-10000 | Privately Held | 1929 | https://linkedin.com/company/dsl | |
| www.kuveytturk.com.tr | kuveytturk.com.tr | Turkey | Banking | 5001-10000 | Public Company | 1989 | https://linkedin.com/company/kuveytturk | |
| elektra.com.mx | elektra.com.mx | Mexico | Retail | 10001+ | Public Company | 1950 | https://linkedin.com/company/elektra | |
| asort.com | asort.com | India | Retail Apparel and Fashion | 201-500 | Privately Held | 2011 | https://linkedin.com/company/asortdotcom | |
| invest.axisdirect.in | axisdirect.in | India | Financial Services | 10001+ | Public Company | 2005 | https://linkedin.com/company/axis-securities-limited | |
| holidays.omanair.com | omanair.com | Oman | Airlines and Aviation | 5001-10000 | Public Company | 1993 | https://linkedin.com/company/omanair | |
| iifl.com | iifl.com | India | Financial Services | 10001+ | Public Company | 1995 | https://linkedin.com/company/iifl-finance | |
| www.homecredit.co.id | homecredit.co.id | Indonesia | Financial Services | 10001+ | Privately Held | 2013 | https://linkedin.com/company/homecreditindonesia | |
| my.ooredoo.dz | ooredoo.dz | Algeria | Telecommunications | 1001-5000 | Public Company | 2004 | https://linkedin.com/company/ooredoo-algerie | |
| investright.hdfcsec.com | hdfcsec.com | India | Financial Services | 1001-5000 | Privately Held | 2000 | https://linkedin.com/company/hdfc-securities | |
| www.eichertrucksandbuses.com | eichertrucksandbuses.com | India | Motor Vehicle Manufacturing | 1001-5000 | Public Company | 1948 | https://linkedin.com/company/etbindia | |
| products.unitedtractors.com | unitedtractors.com | Indonesia | Machinery Manufacturing | 1001-5000 | Public Company | 1972 | https://linkedin.com/company/unitedtractors | |
| pharmeasy.in | pharmeasy.in | India | Health, Wellness & Fitness | 1001-5000 | Privately Held | 2015 | https://linkedin.com/company/pharmeasy | |
| eventos.animaeducacao.com.br | animaeducacao.com.br | Brazil | Education Administration Programs | 10001+ | Educational | 2003 | https://linkedin.com/company/animaeducacao | |
| selfcare.ooredoo.qa | ooredoo.qa | Qatar | Telecommunications | 1001-5000 | Public Company | 1973 | https://linkedin.com/company/ooredooqatar | |
| www.vijaysales.com | vijaysales.com | India | Retail | 1001-5000 | Privately Held | 1967 | https://linkedin.com/company/vijaysales | |
| www.thyrocare.com | thyrocare.com | India | Medical and Diagnostic Laboratories | 1001-5000 | Privately Held | 1996 | https://linkedin.com/company/thyrocare-technologies-ltd | |
| barbequenation.com | barbequenation.com | India | Hospitality | 1001-5000 | Public Company | 2006 | https://linkedin.com/company/barbequenation | |
| www.akbartravels.com | akbartravels.com | India | Airlines and Aviation | 5001-10000 | Privately Held | 1978 | https://linkedin.com/company/akbar-travels-of-india-pvt-ltd | |
| portal.anhembi.br | anhembi.br | Brazil | Higher Education | 1001-5000 | Educational | 1971 | https://linkedin.com/company/universidade-anhembi-morumbi | |
| www.royalsundaram.in | royalsundaram.in | India | Insurance | 1001-5000 | Privately Held | 2001 | https://linkedin.com/company/royal-sundaram-alliance-insurance-company-limited | |
| mybank.nationstrust.com | nationstrust.com | Sri Lanka | Banking | 1001-5000 | Public Company | 1999 | https://linkedin.com/company/nations-trust-bank-plc | |
| www.bancopromerica.com.gt | bancopromerica.com.gt | Guatemala | Banking | 1001-5000 | Self-Owned | 1991 | https://linkedin.com/company/banco-promerica-gt | |
| www.shakeyspizza.ph | shakeyspizza.ph | Philippines | Restaurants | 1001-5000 | Public Company | — | https://linkedin.com/company/shakeyspizzaasiaventuresinc | |
| iiflhomeloans.com | iiflhomeloans.com | India | Financial Services | 1001-5000 | Privately Held | 2009 | https://linkedin.com/company/iifl-home-loans | |
| www.religareonline.com | religareonline.com | India | Financial Services | 1001-5000 | Public Company | — | https://linkedin.com/company/religare-broking-ltd | |
| www.pantaloons.com | pantaloons.com | India | Retail | 5001-10000 | Public Company | 1997 | https://linkedin.com/company/pantaloons | |
| step.thehindu.com | thehindu.com | India | Newspaper Publishing | 1001-5000 | Privately Held | — | https://linkedin.com/company/the-hindu |
There are 2,064 companies and domains where we detect CleverTap, sign up to download the entire CleverTap dataset.
Here are some recognisable companies that use CleverTap in 2026. Each loaded CleverTap under its own account when we checked on 6 November 2026:
- Axis Bank: on its main banking site
- IDFC FIRST Bank: on its customer sign-in site
- Byju's: on byjus.com
- Lenskart: on lenskart.com
- Apollo Pharmacy: on apollopharmacy.in
- Angel One: on angelone.in and its trading site
- SpiceJet: on spicejet.com
- PharmEasy: on pharmeasy.in
- Kuveyt Türk: on kuveytturk.com.tr
- Elektra: on its Mexican store, elektra.mx
Which Countries Use CleverTap the Most?
Which countries use CleverTap the most? India, with 535 of the 1,174 matched companies (46%), then the United States (151), Brazil (55), the United Arab Emirates (46) and the United Kingdom (41). Brazil's entries include a health benefits card, Cartão de TODOS, and a university, Anhembi Morumbi, which both loaded it on 6 November 2026. Saudi Arabia, Singapore, Indonesia and Vietnam add 88 between them.
Share of the 1,174 CleverTap domains we matched to a company record — 56.9% of the 2,064 we detect. Top 15 countries shown, so these do not sum to 100%. Domains with no matching company record are not represented here and skew small and independent.
CleverTap Market Share Among Marketing Automation
What is CleverTap's market share? 0.16% of Marketing Automation, 58th, on 2,064 domains in our November 2026 crawl at TechnologyChecker.io. HubSpot leads with 47.72%, then HighLevel (9.82%) and Salesforce Marketing Cloud Account Engagement (4.04%), mostly CRM and email tools. CleverTap sits between Beeketing (57th) and Wunderkind (59th). MoEngage, the closest match by product and by customer list, is three rows down at 61st with 2,001 domains.
Top Competitors by Market Share
CleverTap Customers by Company Size & Age
What size companies use CleverTap? Mid-sized more than tiny. 28.47% of matched companies with a known size have 1 to 10 employees, but 13.53% have 201 to 500 and 114 (10.08%) have more than 1,000. The large ones are banks, brokers and insurers, and they usually run it on a login or onboarding site rather than the homepage, such as IDFC FIRST Bank's sign-in page and Angel One's trading site.
Company Size Distribution
Company Age (Founded Decade)
Young. 47.59% of matched companies with a founding year started in the 2010s and 25.44% in the 2020s, so 73.03% were founded since 2010, a profile of app-first fintech, edtech and commerce companies. 14.3% started in the 2000s and 12.66% before 2000, among them Kuveyt Türk (1989), Axis Bank (1994) and the Mexican retailer Elektra (1950).
What Industries Use CleverTap the Most?
Financial Services leads at 25.25%, then Technology, Information and Internet (20.71%) and Retail (11.64%), based on our enriched company data. These shares are of the ten industries shown. Wellness and Fitness Services (7.3%) and E-Learning Providers (6.71%) follow, so a quarter of the chart is money and most of the rest is consumer apps.
Banks using CleverTap on our list include Axis Bank, IDFC FIRST Bank, Kuveyt Türk, Nations Trust Bank and Banco Promerica, all of which loaded it on 6 November 2026. Telecoms on CleverTap include Ooredoo, on its customer self-care sites in Qatar and Algeria. Consumer brands using CleverTap include Lenskart, PharmEasy, Barbeque Nation and SpiceJet.
CleverTap Alternatives & Competitors
CleverTap's real rivals are other app-engagement platforms, not the email and CRM tools at the top of this category. HubSpot (47.72%) and HighLevel (9.82%) lead on forms and email, based on our market share data. Like-for-like names on our data are MoEngage, 61st with 2,001 domains and a similar Indian customer list, Braze and OneSignal.
| Technology | Domains | Market Share |
|---|---|---|
| 610,737 | 47.72% | |
| 125,683 | 9.82% | |
| 51,652 | 4.04% | |
![]() | 48,942 | 3.82% |
CleverTap Customer Migration
Tech Stack of CleverTap-Powered Websites
The stack looks like a bank's. Google Tag Manager is on 75.39% of clean domains, but Adobe DTM (18.31%) and Adobe Experience Platform Launch (12.55%) are far more common here than on MoEngage's domains (2.8% each). Facebook Pixel is on 72.19%, and crypto-js, a library for encrypting and hashing data in the browser, on 15.12%.
Tag Management
Web Analytics
Attribution & Conversion Tracking

JavaScript Libraries
CDN
CleverTap Customer Reviews with Pros and Cons
Based on aggregated G2 reviews (343 total mentions), CleverTap scores highest for real-time analytics. The most common criticism relates to learning curve steep.
Generated from real user reviews on G2
- Users value the real-time analytics of CleverTap, enhancing campaign tracking and personalized marketing efforts across channels.(57 reviews)
- Users value CleverTap's responsive customer support, which aids in overcoming challenges and enhancing the user experience.(56 reviews)
- Users find CleverTap very easy to use, simplifying campaign creation and integration across multiple channels effectively.(50 reviews)
- Users value the convenient automation features of CleverTap, enhancing campaign management and performance optimization effortlessly.(43 reviews)
- Users commend the ease of creating multi-channel campaigns with CleverTap, appreciating its robust analytics and support.(40 reviews)
- Users find the learning curve steep due to the complicated interface and overwhelming analytics tools.(31 reviews)
- Users find the missing features frustrating, particularly the lack of campaign creation and poor third-party integration.(22 reviews)
- Users find the cost to be high, limiting the product's accessibility and value for their businesses.(15 reviews)
- Users find the analytics not intuitive, making it challenging to utilize CleverTap’s extensive features effectively.(15 reviews)
- Users find the complex interface of CleverTap overwhelming, making it difficult to navigate and utilize effectively.(14 reviews)
How We Counted CleverTap Sites
A domain counts here when a page creates the clevertap object that CleverTap's snippet sets up, or loads a script from clevertap-prod.com or wzrkt.com. Most sites load the SDK file from CleverTap's CDN or their own servers, so the object is usually what matches. A configured install then calls a regional CleverTap host such as in1.clevertap-prod.com under the brand's account ID, which is how we checked our sample.
Our raw November count was 2,656 domains. Our title filter removed 440 for-sale and gambling pages. Fleet cuts removed 152 more. By reason:
- 108
www.entries duplicating the same site's bare domain. - 29 extra domains of one company that redirect to its main site. The main domain stays.
- 8 gambling, casino or copied-page domains.
- 7 domains of a copied-store clone fleet.
That leaves 2,064 (22.3% removed), and every chart and table on this page uses it. Before these cuts, a random sample of 40 checked on 6 November 2026 had 26 sites running CleverTap's SDK, each under its own account where we could read the ID, two of them on test accounts. 8 were gambling pages: three copies of Vijay Sales product pages still carrying Vijay Sales's CleverTap account, two domains of a crypto casino on the casino's own account and three redirects to slot sites. Those domains are now removed, but copies of the Vijay Sales pages that weren't in the sample may remain.
Expert Analysis: CleverTap Growth Trends & Key Signals for Sales Teams in 2026

I checked CleverTap's web footprint for this page. A domain counts when its page creates the clevertap object or loads a script from CleverTap's hosts. The raw November count was 2,656; the title filter removed 440 for-sale and gambling pages and fleet cuts 152 duplicates, alias domains and copies, leaving 2,064. Before those cuts, on 6 November 2026, I opened a random 40.
What the sample showed
26 of the 40 ran CleverTap's SDK, under the site's own account wherever I could read the ID. The surprise was the gambling. Eight were casino or slot pages, and three of those were copies of Vijay Sales product pages, an Indian electronics retailer, with Vijay Sales's CleverTap account still in the code. Those domains are now cut, but copies outside the sample may remain: that account ID isn't something our crawl can search on. Two more belong to one crypto casino that runs CleverTap on its own account.
Sales signal: an account ID that appears on unrelated domains is a copied page, not a customer. Group by account before you count accounts.
Who runs it on the web
Indian finance. 535 of 1,174 matched companies are in India, Financial Services is 25.25% of the industry chart, and the big names are banks and brokers: Axis Bank, IDFC FIRST Bank, Kuveyt Türk, Angel One. They tend to run it on a login or onboarding page, the web side of a mobile app. Adobe DTM is on 18.31% of these domains and Adobe Launch on 12.55%, against 2.8% each for MoEngage, and crypto-js, a browser encryption library, is on 15.12%. Brazil, with 55 matched companies, is the next market after the US.
Sales signal: a CleverTap web install usually marks a regulated consumer business with an app and an Adobe stack. For rivals such as MoEngage, the overlapping Indian bank and lender list is the place to compete.
Frequently Asked Questions
Who uses CleverTap?
On the web, mostly Indian banks, lenders and consumer apps: 535 of the 1,174 companies we matched are in India and Financial Services is the largest industry at 25.25%. Axis Bank, IDFC FIRST Bank, Byju's, Lenskart, Apollo Pharmacy and SpiceJet all loaded CleverTap under their own account when we checked on 6 November 2026.
How many customers does CleverTap have?
Our November 2026 crawl counts 2,064 domains loading CleverTap's web SDK, after removing 440 for-sale and gambling pages and 152 duplicate, alias and copied domains from a raw 2,656. 1,174 match a company. They are domains, not accounts. Before the cuts, in a random 40 checked on 6 November 2026, 26 ran CleverTap's SDK and 8 were gambling pages.
What is CleverTap's market share?
CleverTap holds 0.16% of Marketing Automation at TechnologyChecker.io, 58th, on 2,064 domains. HubSpot leads with 47.72%, HighLevel has 9.82% and Salesforce Marketing Cloud Account Engagement 4.04%, mostly CRM and email tools. MoEngage, the closest like-for-like product, is 61st with 2,001 domains.
What are the best alternatives to CleverTap?
By footprint in our category data: HubSpot (610,737 domains), HighLevel (125,683), Salesforce Marketing Cloud Account Engagement (51,652) and WonderPush (48,942). For the same job, messaging app users across push, in-app and email, the closer alternatives are MoEngage (2,001 domains on our data), Braze and OneSignal.
Which countries use CleverTap the most?
India, with 535 of the 1,174 companies we matched, then the United States (151), Brazil (55), the United Arab Emirates (46) and the United Kingdom (41). Brazil's entries include banks, health plans and universities such as Cartão de TODOS and Anhembi Morumbi, which both loaded CleverTap on 6 November 2026.
What size companies use CleverTap?
A spread with a strong middle. 28.47% of matched companies with a known size have 1 to 10 employees and 22.1% have 11 to 50, but 17.86% have 51 to 200, 13.53% have 201 to 500 and 114 (10.08%) have more than 1,000, mostly banks, brokers and insurers.
How old are companies that use CleverTap?
Young. Of matched companies with a founding year, 47.59% started in the 2010s and 25.44% in the 2020s, so 73.03% were founded since 2010. 14.3% date from the 2000s and 12.66% are older, such as Kuveyt Türk (1989) and Axis Bank (1994).
What is the ideal customer profile for CleverTap?
On our data, an Indian financial services or consumer app company founded in the 2010s, with 11 to 500 staff, a mobile app and a web login or booking site, running Google Tag Manager (75.39% of domains) or an Adobe tag manager, and Facebook Pixel (72.19%). Brazil and the Gulf are the next markets.
What is CleverTap used for?
Tracking what an app's or website's users do and messaging them based on it: personalised push, in-app and email campaigns, plus the analytics behind them. CleverTap's site calls it an all-in-one customer engagement platform. On websites it runs through a JavaScript SDK, which our November 2026 crawl detects on 2,064 domains.
Is CleverTap an Indian company?
CleverTap's contact page lists offices in San Francisco, Mumbai, Amsterdam, Dubai and Singapore, with San Francisco first. Its About page says it was founded in 2013 and acquired Leanplum in May 2022. On our data its web customers are mostly Indian: 535 of 1,174 matched companies.
Is CleverTap a CRM?
Not in the sales-pipeline sense. CleverTap stores user profiles and behaviour, which overlaps with a CRM, but it is built to message an app's or website's users, not to manage deals. Its own site calls it a customer engagement platform. On our data it often sits next to Adobe tag managers on bank sites.
How can you tell if a website uses CleverTap?
Open the browser console and check for the clevertap object, or look in the network panel for clevertap.min.js and for calls to a regional host such as in1.clevertap-prod.com. A configured install carries an account ID in the format XXX-XXX-XXXX. Our crawler matches the same object and hosts.
Based on 1,174 company data
These insights include all TechnologyChecker.io detections of CleverTap (free & paid plans).


