Our September 2026 crawl finds Mouseflow on 22,522 live domains, and the companies behind them don't look like Hotjar's or Microsoft Clarity's. They lean German, and they're older. We matched 771 Mouseflow companies to Germany and 4,841 to the United States, about one to six; Hotjar's and Clarity's profiles run closer to one to 14 or 15. Only 14.36% were founded in the 2020s. Below is the list of companies that use Mouseflow, with size, country, industry and stack. It includes Michelin, Booking.com's business pages, Motorola Solutions' online shop and the Danish cleaning-equipment maker Nilfisk.

Mouseflow has been run from Copenhagen since 2009 and sells session replay, heatmaps, funnels, form analytics and friction detection. It ranks 7th of the 34 tools we track in Heatmaps & Session Recording, with 1.32% of the category. Anyone weighing it up will ask why pay when Clarity is free. Our data doesn't show Clarity replacing it. 22.66% of Mouseflow domains also load Clarity, and sites that dropped Mouseflow since March are less likely to have Clarity than the ones that kept it.

Published Sep 29, 2026 · Updated Sep 29, 2026 · Data analysed on September 29, 2026.

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Mouseflow Usage Statistics

Mouseflow reads 18,781 domains in June 2026, 21,776 in July, 21,978 in August and 22,522 in September. The June to July step is our crawl reaching more of the web that month, not a wave of installs. The set of domains we crawl also turns over every month, with dead sites dropping out and newly found ones added, while the signals we detect Mouseflow with haven't changed since March. After July the line is nearly flat, and only 11.02% of live Mouseflow domains were first seen in August or September. Since we began tracking it in March 2026, 4,893 domains have dropped it.

List of Companies Using Mouseflow

Who uses Mouseflow? This list of companies that use Mouseflow names 50 of the 13,225 matched companies. Each one loaded Mouseflow's script, or created its command queue, when we checked in late September 2026. At large companies the Mouseflow customer is often one team. REWE runs it on its sustainability site, RSM on a technology blog, Expedia Group on its careers pages. Box goes further and serves its own copy of Mouseflow's script from box.com's asset servers.

Download all 22,522 Mouseflow customers with full company data, or create a signal to track when companies start or stop using Mouseflow.

Verified list of companies and domains where we detect Mouseflow — sorted by company size. Companies matched to domains where we detect Mouseflow; a detection may be one storefront rather than a company-wide deployment.
CompanyDetection URLDomainCountryIndustryEmployeesTypeFoundedLinkedIn
Michelin logoMichelin
www.michelin.commichelin.comFranceMotor Vehicle Manufacturing10001+Privately Held1889https://linkedin.com/company/michelin
Amdocs Group logoAmdocs Group
www.amdocs.comamdocs.comUnited StatesSoftware Development10001+Public Company1982https://linkedin.com/company/amdocs
Mercy logoMercy
mercy.netmercy.netUnited StatesHospitals and Health Care10001+Nonprofit1886https://linkedin.com/company/mercy
The Tec logoThe Tec
maestriasydiplomados.tec.mxtec.mxMexicoHigher Education10001+Educational1943https://linkedin.com/company/tecdemonterrey
Motorola Solutions Inc. logoMotorola Solutions Inc.
shop.motorolasolutions.commotorolasolutions.comUnited StatesTelecommunications10001+Public Company1928https://linkedin.com/company/motorolasolutions
Ibex logoIbex
ibex.coibex.coUnited StatesOutsourcing/Offshoring10001+Public Company2002https://linkedin.com/company/ibex-global
Expedia, Inc. logoExpedia, Inc.
careers.expediagroup.comexpediagroup.comUnited StatesSoftware Development10001+Public Company1996https://linkedin.com/company/expedia
Rsm Us Llp. logoRsm Us Llp.
technologyblog.rsmus.comrsmus.comUnited StatesAccounting10001+Partnership1926https://linkedin.com/company/rsm-us-llp
University of Chicago logoUniversity of Chicago
uchicago.eduuchicago.eduUnited StatesHigher Education10001+Educational—https://linkedin.com/company/uchicago
Booking.com Limited logoBooking.com Limited
business.booking.combooking.comNetherlandsSoftware Development10001+Public Company1996https://linkedin.com/company/booking.com
Show 40 more Mouseflow using companies as demo data
CompanyDetection URLCountryIndustryEmployeesTypeFounded
Telkom South Africa logoTelkom South Africa
gethelp.telkom.co.zatelkom.co.zaSouth AfricaTelecommunications10001+Public Company1991https://linkedin.com/company/telkom
Encompass Health Corporation logoEncompass Health Corporation
careers.encompasshealth.comencompasshealth.comUnited StatesHospitals and Health Care10001+Public Company1984https://linkedin.com/company/encompasshealth
Edwards logoEdwards
www.edwards.comedwards.comUnited StatesMedical Equipment Manufacturing10001+Public Company1958https://linkedin.com/company/edwards-lifesciences
Times Internet Limited logoTimes Internet Limited
timesinternet.intimesinternet.inIndiaTechnology, Information and Internet1001-5000Privately Held1999https://linkedin.com/company/timesinternet
Bank Al Habib Limited logoBank Al Habib Limited
account.bankalhabib.combankalhabib.comPakistanBanking501-1000Privately Held—https://linkedin.com/company/bahlofficial
Entel Corp logoEntel Corp
informacioncorporativa.entel.clentel.clChileTelecommunications1001-5000Privately Held1964https://linkedin.com/company/entel
Panasonic Corporation logoPanasonic Corporation
eu.connect.panasonic.companasonic.comUnited StatesAppliances, Electrical, and Electronics Manufacturing10001+Public Company1918https://linkedin.com/company/panasonic-northamerica
Vaud logoVaud
www.vd.chvd.chSwitzerlandGovernment Administration10001+Government Agency—https://linkedin.com/company/etat-de-vaud
Guardian Life logoGuardian Life
guardianlife.comguardianlife.comUnited StatesFinancial Services5001-10000Privately Held1860https://linkedin.com/company/the-guardian-life-insurance-company-of-america_164085
The Vector Impact logoThe Vector Impact
thevectorimpact.comthevectorimpact.comUnited StatesManufacturing501-1000Privately Held1981https://linkedin.com/company/vector-marketing
Scholastic logoScholastic
teachables.scholastic.comscholastic.comUnited StatesBook and Periodical Publishing5001-10000Public Company1920https://linkedin.com/company/scholastic
Cielo S.A logoCielo S.A
minhaconta2.cielo.com.brcielo.com.brBrazilFinancial Services5001-10000Privately Held1995https://linkedin.com/company/cielo
Constellation logoConstellation
smallbiz.constellation.comconstellation.comUnited StatesIndustrial Automation5001-10000Public Company2005https://linkedin.com/company/auction-bound-llc
ERGO Versicherung AG logoERGO Versicherung AG
www.ergo.comergo.comGermanyInsurance10001+Public Company1997https://linkedin.com/company/ergo-group-ag
The Weir Group logoThe Weir Group
www.global.weirglobal.weirUnited StatesMining10001+Public Company1871https://linkedin.com/company/weirminerals
Ingredion Incorporated logoIngredion Incorporated
www.ingredion.comingredion.comUnited StatesFood and Beverage Services10001+Public Company1906https://linkedin.com/company/ingredion-incorporated
Sonora logoSonora
www.sonora.lvsonora.lvLatviaTransportation, Logistics, Supply Chain and Storage51-200Public Company2000https://linkedin.com/company/transport
Actionbehavior logoActionbehavior
www.actionbehavior.comactionbehavior.comUnited StatesMental Health Care10001+Educational2017https://linkedin.com/company/action-behavior-centers
Rewe Group logoRewe Group
nachhaltigkeit.rewe.derewe.deGermanyRetail10001+Public Company1927https://linkedin.com/company/rewe
Esri logoEsri
www.esri.comesri.comUnited StatesSoftware Development5001-10000Privately Held1969https://linkedin.com/company/esri
Claro Argentina logoClaro Argentina
tienda.claro.com.arclaro.com.arArgentinaTelecommunications1001-5000Privately Held1994https://linkedin.com/company/claro-argentina
Metropolitan Life Ltd logoMetropolitan Life Ltd
www.metropolitan.co.zametropolitan.co.zaSouth AfricaInsurance5001-10000Public Company1868https://linkedin.com/company/metropolitan-life
Cvent logoCvent
hello.cvent.comcvent.comUnited StatesSoftware Development1001-5000Privately Held1999https://linkedin.com/company/cvent
Graco Inc logoGraco Inc
partnerportal.graco.comgraco.comUnited StatesMachinery Manufacturing1001-5000Public Company1926https://linkedin.com/company/graco
SitusAMC Holdings Corp. logoSitusAMC Holdings Corp.
www.situsamc.comsitusamc.comUnited StatesReal Estate5001-10000Privately Held1985https://linkedin.com/company/situsamc
SPX FLOW, Inc. logoSPX FLOW, Inc.
www.spxflow.comspxflow.comUnited StatesIndustrial Machinery Manufacturing1001-5000Privately Held2015https://linkedin.com/company/spx-flow
Sama Inc. logoSama Inc.
sama.comsama.comUnited StatesIT Services and IT Consulting1001-5000Privately Held2008https://linkedin.com/company/sama-ai
ClickBank logoClickBank
accounts.clickbank.comclickbank.comUnited StatesTechnology, Information and Internet51-200Privately Held1998https://linkedin.com/company/clickbank
Nilfisk, Inc. logoNilfisk, Inc.
www.nilfisk.comnilfisk.comDenmarkMachinery Manufacturing1001-5000Public Company1906https://linkedin.com/company/nilfisk
Box logoBox
box.combox.comUnited StatesTechnology, Information and Internet1001-5000Public Company2005https://linkedin.com/company/box
Burson Group logoBurson Group
www.bursonglobal.combursonglobal.comUnited StatesPublic Relations and Communications Services5001-10000Public Company—https://linkedin.com/company/burson
ESAB Corporation logoESAB Corporation
na.esab.comesab.comUnited StatesMachinery Manufacturing5001-10000Public Company1904https://linkedin.com/company/esab
Hillsborough County logoHillsborough County
hcflgov.nethcflgov.netUnited StatesGovernment Administration1001-5000—1834https://linkedin.com/company/hillsboroughfl
Houghton International Inc. logoHoughton International Inc.
store.quakerhoughton.comquakerhoughton.comUnited StatesChemical Manufacturing1001-5000Public Company—https://linkedin.com/company/quakerhoughton
Travel Counsellors Limited logoTravel Counsellors Limited
mytc.travelcounsellors.comtravelcounsellors.comUnited KingdomTravel Arrangements1001-5000Privately Held1994https://linkedin.com/company/travel-counsellors
Universidad Abierta Interamericana logoUniversidad Abierta Interamericana
advance.uai.edu.aruai.edu.arArgentinaHigher Education5001-10000Educational—https://linkedin.com/company/universidad-abierta-interamericana_2
Gerdau Ameristeel Corp. logoGerdau Ameristeel Corp.
www2.gerdau.comgerdau.comUnited StatesManufacturing5001-10000Privately Held1901https://linkedin.com/company/gerdau-north-america
Softcat plc. logoSoftcat plc.
www.softcat.comsoftcat.comUnited KingdomIT Services and IT Consulting1001-5000Public Company1993https://linkedin.com/company/softcat
ASME Member group logoASME Member group
www.asme.orgasme.orgUnited StatesNon-profit Organizations201-500Nonprofit1880https://linkedin.com/company/asme
Bottomline Technologies logoBottomline Technologies
www.bottomline.combottomline.comUnited StatesSoftware Development1001-5000Privately Held1989https://linkedin.com/company/bottomline-payments

There are 22,522 companies and domains where we detect Mouseflow, sign up to download the entire Mouseflow dataset.

Here are some of the recognisable companies that use Mouseflow in 2026. Each loaded Mouseflow when we checked it in September 2026:

  • Michelin: the French tyre maker, on www.michelin.com
  • Booking.com: on business.booking.com, its business-travel site
  • Motorola Solutions: on its online store, shop.motorolasolutions.com
  • Amdocs: the telecom software company, on www.amdocs.com
  • Mercy: the Missouri-based health system, on mercy.net
  • Box: the cloud content company, on box.com
  • Esri: the mapping software company, on www.esri.com
  • Nilfisk: the Danish cleaning-equipment maker, on www.nilfisk.com
  • REWE Group: the German retailer, on its sustainability site nachhaltigkeit.rewe.de
  • University of Chicago: on uchicago.edu

Which Countries Use Mouseflow the Most?

Which countries use Mouseflow the most? The United States, with 4,841 matched companies, then the United Kingdom (1,400), Germany (771), the Netherlands (630), Australia (620) and Canada (539). Germany is the one to notice. Mouseflow has about one German company for every six American ones, where Hotjar's and Microsoft Clarity's profiles show about one for every 14 and 15. Switzerland (241) and Denmark (234), Mouseflow's home market, both make the top ten. These counts cover the 13,225 Mouseflow domains we matched to a company.

🇺🇸United States4,84136.6%
🇬🇧United Kingdom1,40010.6%
🇩🇪Germany7715.8%
🇳🇱Netherlands6304.8%
🇦🇺Australia6204.7%
🇨🇦Canada5394.1%
🇮🇳India3262.5%
🇧🇷Brazil3082.3%
🇨🇭Switzerland2411.8%
🇩🇰Denmark2341.8%
🇪🇸Spain2321.8%
🇫🇷France2011.5%
🇲🇽Mexico1821.4%
🇮🇹Italy1731.3%
🏳️Japan1651.2%

Share of the 13,225 Mouseflow domains we matched to a company record — 58.7% of the 22,522 we detect. Top 15 countries shown, so these do not sum to 100%. Domains with no matching company record are not represented here and skew small and independent.

Mouseflow Market Share Among Heatmaps & Session Recording

What is Mouseflow's market share? 1.32% of Heatmaps & Session Recording, 7th of the 34 tools we track there, based on our live crawl at TechnologyChecker.io. The table is top-heavy. Microsoft Clarity (862,512 domains) and Hotjar (433,037) hold about four fifths of it, and Crazy Egg has 122,407. The paid recorders under them sit close together. Mouseflow's 22,522 is about 3,900 behind Lucky Orange and only 394 domains ahead of Beusable (22,128), so the rank can change on any monthly refresh.

Customers22.5KCompanies using Mouseflow
Companies Analyzed13.2KWith LinkedIn company data
Market Share1.32%Of the category market
Category Ranking#7In its category

Top Competitors by Market Share

Mouseflow Customers by Company Size & Age

What size companies use Mouseflow? Mostly small ones. 47.66% of matched companies with a known size have 1 to 10 employees and 28.91% have 11 to 50. That's close to Hotjar (49.45%) and Clarity (48.73%) at the smallest band, and well under Lucky Orange's 56.79%. 364 companies have more than 1,000 staff, and several of them run Mouseflow on one subdomain, such as shop.motorolasolutions.com, business.booking.com or careers.encompasshealth.com.

Company Size Distribution

Company Age (Founded Decade)

The largest group of matched companies was founded in the 2010s (39.07%), then the 2000s (19.52%). Just 14.36% date from the 2020s, against 17.16% on Hotjar's profile and 20.9% on Clarity's, though Crazy Egg's (7.65%) is lower still. The oldest names on the list include Guardian Life (1860), Mercy (1886) and Michelin (1889).

What Industries Use Mouseflow the Most?

Software Development leads at 5.08%, then IT Services and IT Consulting (4.33%), Retail (4.29%) and Advertising Services (4.24%), LinkedIn's label for agencies, based on our enriched company data. No industry reaches 5.1%, and the top ten add up to about a third of matched companies. The buyer is whoever owns the website, in almost any sector.

Software Development613 (5.08%)
IT Services and IT Consulting523 (4.33%)
Retail518 (4.29%)
Advertising Services512 (4.24%)
Technology, Information and Internet393 (3.25%)
Financial Services373 (3.09%)

Healthcare organisations using Mouseflow include Mercy, Encompass Health on its careers site, and Edwards Lifesciences. Telecom companies on Mouseflow include Telkom on its South African help site, Claro on its Argentine online store and Motorola Solutions on its shop. Universities using Mouseflow include the University of Chicago and Tecnológico de Monterrey, which runs it on its master's and diploma programmes site.

Mouseflow Alternatives & Competitors

Clarity and Hotjar lead this table, but on Mouseflow sites they're more often a second tool than a replacement. 5,143 Mouseflow domains (22.66%) also run Microsoft Clarity, and 2,476 (10.91%) run Hotjar, a sliver of the 433,037 websites that use Hotjar. Crazy Egg shares 450 domains with Mouseflow and FullStory 126. None of these pairs passes our switching tests, because more than three in four domains ever seen with Mouseflow and Clarity, or with Mouseflow and Hotjar, still run both.

TechnologyDomainsMarket Share
A favicon of Microsoft Clarity
Microsoft Clarity
862,51253.63%
A favicon of Hotjar
Hotjar
433,03726.93%
A favicon of Crazy Egg
Crazy Egg
122,4077.2%
A favicon of Contentsquare
Contentsquare
31,1261.94%
A favicon of FullStory
FullStory
26,0021.62%

Tech Stack of Mouseflow-Powered Websites

Across live Mouseflow domains, Google Analytics runs on 88.17%, so Mouseflow is nearly always the second analytics tag on a site. WordPress (37.90%) and Elementor (11.49%) are the usual builders. HubSpot sits on 12.46%, with Pardot (2.01%) and Marketo (1.92%) further down, which points to lead-generation sites more than stores; Shopify is on 10.26%. Consent managers turn up often. OneTrust is on 5.69% and Cookiebot on 4.57%, several times their rate on Lucky Orange's domains (1.02% and 1.38%).

CMS & Website Builders

A favicon of WordPress
WordPress
8,600 (37.9%)
A favicon of Elementor
Elementor
2,607 (11.49%)
A favicon of Webflow
Webflow
822 (3.62%)
A favicon of Squarespace
Squarespace
481 (2.12%)
A favicon of wpBakery
wpBakery
441 (1.94%)

Web Analytics

A favicon of Google Analytics
Google Analytics
20,007 (88.17%)
A favicon of Cloudflare Browser Insights
Cloudflare Browser Insights
2,499 (11.01%)
A favicon of Site Kit
Site Kit
772 (3.4%)
WordPress.com Stats
464 (2.04%)
A favicon of Snowplow Analytics
Snowplow Analytics
457 (2.01%)

Marketing Automation

Consent & Privacy Management

A favicon of OneTrust
OneTrust
1,290 (5.69%)
A favicon of CookieYes
CookieYes
1,269 (5.59%)
A favicon of Cookie Control
Cookie Control
1,079 (4.76%)
A favicon of Cookiebot
Cookiebot
1,038 (4.57%)
A favicon of AdRoll CMP System
AdRoll CMP System
507 (2.23%)
A favicon of Complianz
Complianz
401 (1.77%)

A/B Testing & Experimentation

A favicon of VWO
VWO
551 (2.43%)
A favicon of Trident AB
Trident AB
493 (2.17%)
A favicon of Convert
Convert
339 (1.49%)
A favicon of Contentsquare
Contentsquare
256 (1.13%)
A favicon of Optimizely
Optimizely
244 (1.08%)
A favicon of Google Optimize
Google Optimize
205 (0.9%)

Expert Analysis: Mouseflow Growth Trends & Key Signals for Sales Teams in 2026

Emma Davies
Emma DaviesData Analyst, TechnologyChecker

I pulled Mouseflow out of our September 2026 crawl expecting a smaller Hotjar. It isn't one. A domain counts here when its pages load Mouseflow's script from cdn.mouseflow.com or create the command queue that script uses. The test is clean. On 32 random live domains, 31 of the 31 pages that loaded ran Mouseflow, and the 32nd was a bot wall. That gives 22,522 live domains, 13,225 of them matched to a company, 7th of 34 in Heatmaps & Session Recording.

Domains, projects and accounts

Mouseflow puts a project id in its script address, so we can count accounts as well as domains. In the 6,655 domains where we could read it, we found 5,535 projects, about 1.2 domains each, and 4,969 of those projects sit on a single domain. The biggest covers 38 domains, a home-care group. No agency or platform is spraying one project across thousands of sites; the largest platform group, ERGO's insurance agents on about 100 subdomains of ergo.de, is ERGO's own choice. Aliases distort more. In a sample of 200 domains, 18% redirected to another Mouseflow domain.

Sales signal: dedupe a Mouseflow list by root domain and redirect target before you count accounts. After that, most rows are one company with one site.

Flat since July

The chart reads 18,781 in June, 21,776 in July, 21,978 in August and 22,522 in September. The June step is our crawl covering more of the web, and the domain set turns over every month as dead sites drop out and new ones come in; the way we detect Mouseflow hasn't changed. Only 11.02% of live domains were first seen in August or September. 4,893 domains dropped Mouseflow since we started tracking it in March 2026, and we can't yet say what share are site closures.

"Mouseflow's customers aren't a scaled-down version of Hotjar's. There are more German companies among them, and fewer founded this decade." - Emma Davies, Data Analyst at TechnologyChecker.io

Sales signal: treat Mouseflow as a stable pool of about 22,000 domains. Nothing here supports pitching it internally as a fast-growing segment.

Who the customers are

47.66% of matched companies with a known size have 1 to 10 employees and 28.91% have 11 to 50, close to Hotjar and Clarity. Age is where Mouseflow differs. Only 14.36% were founded in the 2020s, against 17.16% for Hotjar and 20.9% for Clarity. There are 364 companies above 1,000 staff, and the named ones are often a single team's site: Motorola Solutions' shop, Booking.com's business-travel pages, Encompass Health's careers site, REWE's sustainability pages. Michelin, Amdocs and Esri run it on their main sites.

Sales signal: at large accounts the buyer is often the owner of one web property, such as recruiting, e-commerce or self-service support. Start with that team.

A German tilt

The United States has 4,841 matched companies and the United Kingdom 1,400. Germany is third with 771, about one for every six American companies. Hotjar's profile shows one German company for roughly every 14 American ones and Clarity's one for every 15. The Netherlands adds 630, Switzerland 241 and Denmark, where Mouseflow is based, 234. Consent managers fit the same picture. OneTrust runs on 5.69% of Mouseflow domains and Cookiebot on 4.57%, against 1.02% and 1.38% on Lucky Orange's. SPX FLOW's site tags its Mouseflow snippet with Cookiebot's analytics-consent attribute, so it only runs after a visitor opts in.

Sales signal: for a consent, privacy or EU-hosting pitch, Mouseflow sites in Germany, the Netherlands and Switzerland are a better-qualified list than Clarity's, because the owner already picked a European vendor.

The Clarity question

5,143 Mouseflow domains (22.66%) also load Microsoft Clarity, and 2,476 (10.91%) load Hotjar. If the free tool were pulling sites away, the ones that dropped Mouseflow would carry Clarity more often. They carry it less. Since March, 656 domains that dropped Mouseflow now run Clarity, about 15% of the sites that left it entirely, below the 22.66% of current Mouseflow domains that run it. Hotjar runs slightly the other way: 116 domains dropped Mouseflow and run Hotjar, while 154 dropped Hotjar and kept Mouseflow. About 77% of domains ever seen with either pair still run both.

"About one Mouseflow site in five runs Clarity as well. The ones that dropped Mouseflow have Clarity less often than the ones that kept it, so there's no sign the free tool is taking its customers." - Emma Davies, Data Analyst at TechnologyChecker.io

Sales signal: selling against Mouseflow on price alone is weak, since its customers already chose to pay beside a free tool. Sell a missing capability instead. For Mouseflow's own team, the 862,512 Clarity domains are the obvious prospect list.

The stack around it

Google Analytics runs on 88.17% of Mouseflow domains. WordPress is on 37.90% and Elementor on 11.49%. HubSpot (12.46%), Pardot (2.01%) and Marketo (1.92%) point to lead-generation sites, and Shopify is on only 10.26%, against 64.89% on Lucky Orange's domains. VWO (2.43%) and Convert (1.49%) show a small group running A/B tests next to the recordings.

Sales signal: the typical Mouseflow site is a WordPress marketing site feeding a CRM. HubSpot partners and B2B CRO agencies will find more fit here than Shopify app sellers will.

What it costs

Mouseflow's pricing page (29 September 2026) lists a Free plan of 500 sessions a month. Essential costs $25, Advanced $109 and Premium $319 a month billed annually, for 5,000, 25,000 and 100,000 sessions; month to month, they're $39, $149 and $399. Every plan has unlimited users. Mouseflow says it records every session without sampling, and recording stops when a month's allowance runs out.

Sales signal: session caps make traffic spikes a renewal conversation. Sites that outgrow Essential are the natural upgrade, or churn, candidates.

Key takeaways

1. 22,522 live domains, 7th of 34, only 394 domains ahead of 8th place.

2. About 1.2 domains per Mouseflow project, so most rows are single-site accounts.

3. A German-leaning, older base: 771 German companies to 4,841 American, and 14.36% founded in the 2020s.

4. Clarity runs beside Mouseflow on 22.66% of its domains, and leavers carry it less often than stayers.

5. A WordPress and HubSpot stack, with Shopify on 10.26%.

How to use this list

Filter by country and company size, then dedupe by root domain. For the full list of 22,522 Mouseflow domains with company, size and stack data, explore TechnologyChecker.io. Our web analytics tools analysis covers the analytics tags these sites run beside it.

Frequently Asked Questions

Who uses Mouseflow?

Mostly small and mid-sized companies running lead-generation and service sites, plus a real enterprise tail. Our crawl finds Mouseflow on 22,522 live domains. 47.66% of matched companies have 10 or fewer staff and 364 have more than 1,000. Named Mouseflow customers include Michelin, Amdocs, Mercy, Booking.com's business site, Motorola Solutions' shop and the University of Chicago.

How many customers does Mouseflow have?

Mouseflow's about page says more than 210,000 teams have used it since 2009, a running total. Our September 2026 crawl finds it live on 22,522 domains, 13,225 of them matched to a company. In a sample of 200, 18% redirected to another Mouseflow domain, so read the count as domains rather than companies. 4,893 domains have dropped it since March 2026.

What is Mouseflow's market share?

1.32% of Heatmaps & Session Recording, 7th of the 34 tools we track there, on 22,522 domains. Microsoft Clarity (53.63%) and Hotjar (26.93%) hold about four fifths of the category between them. Lucky Orange is just above Mouseflow and Beusable (22,128 domains) only 394 behind, so the rank can move month to month.

What are the best alternatives to Mouseflow?

Microsoft Clarity if budget decides it: it's free with no traffic limits, and 22.66% of Mouseflow sites already run it. Hotjar, now sold within Contentsquare's plans, has a free tier too. Crazy Egg pairs heatmaps with A/B testing. FullStory's customers lean to software companies. For a Shopify store, look at Lucky Orange, whose domains are 64.89% Shopify against 10.26% of Mouseflow's.

Which countries use Mouseflow the most?

The United States, with 4,841 matched companies, then the United Kingdom (1,400), Germany (771), the Netherlands (630), Australia (620) and Canada (539). That's about one German company for every six American ones, against one for 14 or 15 on Hotjar's and Clarity's profiles. Denmark, Mouseflow's home, has 234. These counts cover the 13,225 domains we matched to a company.

What size companies use Mouseflow?

Mostly small ones. 47.66% of matched companies with a known size have 1 to 10 employees and 28.91% have 11 to 50, so 76.57% have 50 staff or fewer. That's about where Hotjar and Clarity sit, and less micro than Lucky Orange (56.79% at 1 to 10). 364 companies have more than 1,000 staff, including Michelin, Amdocs, Mercy and Motorola Solutions.

How old are companies that use Mouseflow?

Among matched companies with a known founding year, the largest group was founded in the 2010s (39.07%), then the 2000s (19.52%) and the 2020s (14.36%). That 2020s share is lower than Hotjar's 17.16% or Clarity's 20.9%, per their profiles, so Mouseflow's customers are on the whole a little more established. The oldest named ones include Guardian Life (1860), Mercy (1886) and Michelin (1889).

What is the ideal customer profile for Mouseflow?

The ideal Mouseflow customer is: Company Size: 1-10 employees, then 11-50, Location: United States, then UK, Germany, Netherlands, Industry: Software, IT services, retail and agencies, Founded: 2010-2019, Site stack: WordPress site running Google Analytics — based on our analysis of 13,225 enriched companies at TechnologyChecker.io.

What is Mouseflow and what does it do?

Mouseflow is a behaviour analytics tool from Copenhagen, running since 2009. A script on your site records visits so you can replay sessions, see click, scroll and attention heatmaps, follow funnels and forms, and flag friction events automatically. In our crawl it often sits on careers sites, online shops and help centres, next to Google Analytics, which runs on 88.17% of Mouseflow domains.

What are the key differences between Hotjar and Mouseflow?

Ownership and size, mostly. Hotjar belongs to Contentsquare, and its pricing page now sells Contentsquare's plans, free tier included. Mouseflow is run from Copenhagen and prices by recorded sessions, from $25 a month billed annually. Hotjar is on 433,037 domains, Mouseflow on 22,522. They rarely replace each other. Since March, 116 domains that dropped Mouseflow run Hotjar, and 154 went the other way.

How much does Mouseflow cost?

Mouseflow's pricing page lists a Free plan with 500 sessions a month, then Essential at $25 a month for 5,000 sessions, Advanced at $109 for 25,000 and Premium at $319 for 100,000, each billed annually. Paying month to month costs $39, $149 and $399. Enterprise is quoted. Every plan has unlimited users, and paid plans come with a 14-day trial. Checked 29 September 2026.

Is Mouseflow free?

Yes, but the Free plan is small. You get 500 sessions a month on one website and one month of data retention, and recording stops when the sessions run out. A site with 100 visits a day uses that up in five days. New accounts get every feature for 14 days. Essential, the next plan, is $25 a month billed annually for 5,000 sessions. Checked 29 September 2026.

Is Mouseflow GDPR compliant?

Mouseflow says it is fully GDPR compliant in the EEA and the UK, keeps EU customers' data in the EU and masks IP addresses by default. Its GDPR page also says compliance is shared: you must keep personal data out of recordings, and you may need visitors' consent. OneTrust runs on 5.69% of Mouseflow domains in our crawl, and Cookiebot on 4.57%. Checked 29 September 2026.

Mouseflow vs Microsoft Clarity: is it worth paying when Clarity is free?

Clarity is free with no traffic limits, so the case for Mouseflow rests on what its paid plans add, such as form analytics, journey mapping and friction heatmaps. Our crawl doesn't show Clarity taking Mouseflow's customers: 22.66% of Mouseflow domains run Clarity too, and domains that dropped Mouseflow since March are less likely to run Clarity (about 15%) than the ones that kept it.

Mouseflow Overview
Customers
22,522
Companies Analyzed
13,225
Market Share
1.32%
Category Rank
#7
Top Country
United States
Top Industry
Software Development
Mouseflow Customer ICP

Based on 13,225 company data

Company Size
1-10 employees, then 11-50
Location
United States, then UK, Germany, Netherlands
Industry
Software, IT services, retail and agencies
Founded
2010-2019
Site stack
WordPress site running Google Analytics
About Our Data

These insights include all TechnologyChecker.io detections of Mouseflow (free & paid plans).

Total Detections2.08B
Detection History+20 Years
Domains Crawled29.9M
Technologies44K+
Company Match Rate58.7%