Fraud Prevention Software Market Share & Usage Statistics (2026)

Google Ad Traffic Quality runs on 44,668 live websites, 29.6% of the 150,738 sites we detect using fraud prevention software. Below, all 32 tools we detect in this category, ranked by live websites, with market share and 30-day adoption momentum.

Data updated Aug 19, 2026

  • A favicon of ClickCease
    #1

    ClickCease

    ClickCease is a click fraud detection and prevention platform that protects Google Ads, Microsoft Advertising and other PPC campaigns from invalid clicks and bot traffic.

    Live websites31,677Market Share21.01%Top CountryUnited States

Fraud Prevention Market Data

Adoption and 30-day momentum across 32 fraud prevention technologies, measured from our live detection crawl.

Biggest Movers

Net domains gained or lost in the last 30 days — 22 of 32 technologies moved. A further 7 tools are left out because we began detecting them inside this window, so we cannot tell growth from a first sighting.
Top gainers
Top losers
Fraud Prevention Overview
Active Domains150.7KRunning fraud prevention tech
Technologies32Tracked in this category
Net 30-Day Growth+37,58048,217 adopted · 10,637 dropped
Domain Index29.9MLive business domains crawled

Market Share

Google Ad Traffic Quality leads with 29.63% of active domains
  • GGoogle Ad Traffic Quality29.63%
  • A favicon of ClickCeaseClickCease21.01%
  • A favicon of ForterForter12.74%
  • A favicon of ConfiantConfiant7.25%
  • A favicon of SiftSift7.02%
  • A favicon of NoFraudNoFraud4.15%
  • …Others18.2%
Live detection data · as of 2026-08-19

Fraud Prevention
FAQ.

What is Fraud Prevention software?

Fraud Prevention covers the tools a site can load or configure to handle this part of its stack. We detect one of the 32 fraud prevention tools in this category on 150,738 live sites. A detection means we found the technology on the site, which is not the same as a paid account.

What are the most popular fraud prevention platforms?

Across 150,738 detected sites, the most widely found fraud prevention tools are: Google Ad Traffic Quality (29.63% share, 44,668 sites), ClickCease (21.01% share, 31,677 sites), Forter (12.74% share, 19,208 sites). Others we see regularly include Confiant and Sift.

Which fraud prevention tool has the largest market share?

Google Ad Traffic Quality is the most widely detected fraud prevention tool at 29.63% share, on 44,668 sites. The largest share of those sites belongs to various companies, and to businesses in the 1-10 employee band.

Which industries use fraud prevention software the most?

The industries with the most detected sites in this category are Construction, Real Estate, Software Development, Medical Practices, Retail. Industry mix follows where these tools get installed, so a category carried by website builders or agency templates will lean toward the verticals those platforms serve rather than the vendor's target buyer.

Which countries have the highest adoption of fraud prevention tools?

We detect the most fraud prevention sites in United States, Canada, Australia, United Kingdom, Netherlands. Country here is the company's registered location in our enriched data rather than where the site is served from, so read it as a ranking of markets rather than a measure of any single one.

How do I choose the right fraud prevention platform?

Start from your own size, industry and primary use case rather than from share. Google Ad Traffic Quality, ClickCease and Forter are the three we detect most often in this category, which tells you what is common, not what fits you. Compare their integrations, pricing tiers and support commitments against the workflow you actually run, and check each vendor's own documentation for current capabilities.

How many companies use fraud prevention software?

TechnologyChecker.io detects fraud prevention tools on 150,738 live sites. That is a count of sites carrying the technology, not a count of paying customers, and a site running two tools in this category is counted under each. We crawl 2 billion+ URLs across 29.9M live business domains each sweep.

What is the source of this data?

TechnologyChecker.io's web crawling and technology detection platform. We've logged 2.12 billion total detections over 20+ years, covering 40,000+ technologies across the 29.9M live business domains we successfully crawl each sweep. Detection methods include JavaScript analysis, HTTP headers, HTML patterns, DNS records, and certificate transparency logs.