Companies Using Etix

Etix is a different kind of page from the plugins and widgets in this category. Nothing from Etix runs on these websites; what our crawl finds is a link that opens an Etix ticket page. Before writing anything for sales teams I fetched the 1,010 homepages I could reach and read the links themselves, because a link only tells you where a ticket is sold, not who is selling it. As of our October 2026 crawl, after removing the sites that link to other people's events, 690 domains sell tickets through Etix, and we matched 486 to a company.

1. Growth trajectory

There's no trend to read yet: the cleaned count has one point, October 2026. The number to watch is exits. 498 domains dropped an Etix link since tracking began in March 2026, counted on the raw link signal before our cleaning, and 52 of them still link to Etix from another hostname. Links are fragile: when a show passes and the homepage changes, the link goes and the domain drops out, even though the venue may never have left Etix. The domains we crawl also change every month, with dead sites leaving and new ones arriving, and our detection widens over time.

"Etix shows 498 link exits since March, counted before we removed performers' sites. Before you call any of it churn, check whether the venue still sells on Etix; often the homepage has moved on to the next show." - Sophie Clarke, Product Marketing Manager at TechnologyChecker.io

Sales Signal: A domain that dropped Etix is not a churned Etix customer. Check whether the venue still sells on Etix before pitching a replacement.

2. Who the customer is

I drew 50 link-carrying sites at random. 31 were the seller: venues, fairs, festivals, museums and teams linking to their own Etix storefront. 17 were performers and producers linking to the venue's Etix page for their show, such as a comedian's site pointing at a club's listing or a dance school pointing at the arts centre where its recital runs. The other 2 were third parties, a Fort Wayne TV station and a German music agency. On that evidence we removed 333 of the 1,023 linking domains, which is how the count fell to 690. The cleaning isn't perfect: Musicians are still 5.04% of matched companies, partly venues that LinkedIn files under music.

Sales Signal: Filter out sites whose industry is Musicians or Broadcast Media before outreach. The venue they link to is the account you want.

3. Customer profile

Among matched companies, 56.72% have 1 to 10 employees and 27.51% have 11 to 50. The largest age group is the oldest: 25.73% were founded before 1960, ahead of the 2010s at 20.47%, which reflects state fairs, racecourses, historic theatres and railways. The verified names show the range: Keeneland, the Naismith Basketball Hall of Fame, the Milwaukee Art Museum, the Kalamazoo Wings and casino showrooms at Isleta, River Spirit and Tachi Palace. Etix's own client pages group buyers the same way, by venue type, though I didn't use them as evidence for any single name.

Sales Signal: Sell to the box office manager. At a casino or fair that person sits inside a large organisation, but the decision on ticketing tools sits with them.

4. Industry and geography

This is a US list: 445 of 479 matched companies with a known country are American. Germany has 21; nobody else has more than 3. Entertainment Providers lead the industries at 19.05%, with Performing Arts at 11.76% and Spectator Sports at 6.44%. Gambling Facilities and Casinos is 3.08% by count, and casino showrooms sell seats all year.

Sales Signal: Build state-by-state lists. Fairs, tribal casinos and small-city venues buy regionally and talk to each other.

5. Switching and overlaps

We publish no switching table for Etix; none of the flows passed our tests, and with a link-based signal they would mostly be shows ending rather than vendors changing. What we can see is overlap. Today 8 domains run both Etix and EventOn, 8 run Etix and the Bandsintown widget, 2 run Etix and Seated, and 1 runs Etix and Eventbrite. Those are sites mixing a calendar or a tour widget with Etix links, not sites caught mid-switch.

"When a venue changes ticketing company, our data shows no flow: the ticket link points at a new host. Watch contract renewals instead." - Sophie Clarke, Product Marketing Manager at TechnologyChecker.io

Sales Signal: Competing ticketing vendors should watch contract timing, not our churn line. The overlap sites, where a calendar plugin sits next to Etix links, are good prospects for anyone selling event-page tools.

6. Technology ecosystem

Across our 690 cleaned Etix domains, WordPress runs on 55.94%, Wix on 7.1% and Squarespace on 6.67%. That's a much lighter stack than the WordPress plugins in this category, because Etix asks nothing of the site but a link. Google Analytics runs on 72.32%, while email tools are rare: Mailchimp 6.81%, Constant Contact 2.9%. Etix holds the ticket buyer's data, so these venues have little reason to run their own list.

Sales Signal: Website and marketing agencies have room here. Many of these venues run a template site with a ticket button and no email capture of their own.

7. What buyers say

In the 22 Capterra reviews we read, from venue staff and ticket buyers, the most common praise is easy buying and selling and the most common complaint is unresponsive customer service, followed by refused or delayed refunds. Etix's support centre says it has operated as a primary ticketing provider since 2000, and its business site doesn't publish a fee schedule. The company is based in Morrisville, North Carolina, and it is backed by Parthenon Capital Partners, which completed a growth recapitalization in July 2017; founder Travis Janovich is CEO.

Sales Signal: For a rival ticketing company, buyer trust and fee transparency are the openings. Lead with what the venue's customers see at checkout.

Key takeaways

1. 690 domains sell tickets through Etix, 8th of 57 in Event & Ticket Booking with a 2.55% share.
2. Raw links overstate it: 333 of 1,023 linking domains pointed at someone else's Etix event.
3. The base is American (445 of 479), small and old: 25.73% of matched companies were founded before 1960.
4. High exits (498, on the raw link count) likely reflect links expiring with shows, not venues leaving Etix.
5. Eventbrite and Seated are the nearest rivals in our table; Ticketmaster isn't in it.

Sales applications

Outreach template: "Your box office sells through Etix and your website links buyers straight to it. Here's how [product] gets those buyers back to your own site for the next show."

Targeting strategy: On TechnologyChecker.io, filter Etix sites to Entertainment Providers, Performing Arts, Spectator Sports and Gambling Facilities, then drop Musicians and Broadcast Media. What's left is mostly sellers.

Competitive angle: Compare against Eventbrite for organisers who want a marketplace and Seated for artist-led sales.

The full list of 690 Etix domains, with the 486 matched companies, is on TechnologyChecker.io.