Blogging Platforms Market Share & Usage Statistics (2026)

RSS runs on 9,647,402 live websites, 99.0% of the 9,746,782 sites we detect using blogging platforms. Below, all 31 tools we detect in this category, ranked by live websites, with market share and 30-day adoption momentum.

Data updated Oct 19, 2026

  • A favicon of Blogger
    #1

    Blogger

    Companies that use Blogger: 63,680 live domains in our October 2026 crawl after removing gambling and parked pages, over half of them blogspot.com addresses; users include Girl Scouts of the USA and SCS Software.

    Live websites (cleaned)63,680Market Share0.65%Top CountryUnited States
  • A favicon of Substack
    #2

    Substack

    Substack runs on 9,600 domains in our September 2026 crawl: 4,112 substack.com publications and 5,541 custom domains.

    Live websites9,748Market Share0.1%Top CountryUnited States
  • A favicon of beehiiv
    #3

    beehiiv

    beehiiv runs on 3,353 domains in our September 2026 crawl, about 7 in 10 of them newsletters hosted on the owner's own domain.

    Live websites3,369Market Share0.03%Top CountryUnited States
  • A favicon of Medium

    Medium

    Companies that use Medium: 1,590 domains in our October 2026 crawl after removing look-alike and dead sites, including the Medium blogs of CRED, Thumbtack, Ahrefs and Pantera Capital.

    Live websites (cleaned)1,590Market Share0.02%Top CountryUnited States
  • A favicon of FeedWind

    FeedWind

    Companies that use FeedWind: the RSS feed widget is on 1,446 domains in our October 2026 crawl, including Stony Brook University, the American Nurses Association and KAUST's library.

    Live websites1,446Market Share0.01%Top CountryUnited States
  • A favicon of Hashnode

    Hashnode

    Companies that use Hashnode: 1,167 domains in our October 2026 crawl, almost all developer blogs on their own domain, including Klivvr, Hack2skill, KonfHub and Fractional AI.

    Live websites (cleaned)1,167Market Share0.01%Top CountryIndia
  • A favicon of Overblog

    Overblog

    Companies that use Overblog: 808 domains in our October 2026 crawl, 652 of them blogs on their own domain, mostly French associations and small firms such as Fondation Culture & Diversité.

    Live websites808Market Share0.01%Top CountryFrance
  • A favicon of DropInBlog

    DropInBlog

    Companies that use DropInBlog: 570 live domains with a working account in our October 2026 crawl, mostly BigCommerce and Shopify stores, including Paizo, iZotope, Strider Bikes and Manhattanville University.

    Live websites (cleaned)570Market Share0.01%Top CountryUnited States

Blogging & Syndication Market Data

Adoption and 30-day momentum across 31 blogging & syndication technologies, measured from our live detection crawl.

Biggest Movers

Net domains gained or lost in the last 30 days — 23 of 31 technologies moved.
Top gainers
Top losers
Blogging & Syndication Overview
Active Domains9.7MRunning blogging & syndication tech
Technologies31Tracked in this category
Net 30-Day Growth-171,887111,352 adopted · 283,239 dropped
Domain Index29.9MLive business domains crawled

Market Share

RSS leads with 98.98% of active domains
  • RRSS98.98%
  • A favicon of BloggerBlogger0.65%
  • A favicon of SubstackSubstack0.1%
  • A favicon of TumblrTumblr0.06%
  • A favicon of BeehiivBeehiiv0.03%
  • BBeehiiv RSS feed0.02%
  • …Others0.2%
Live detection data · as of 2026-10-19

Blogging & Syndication
FAQ.

What is Blogging & Syndication software?

Blogging & Syndication covers the tools a site can load or configure to handle this part of its stack. We detect one of the 31 blogging & syndication tools in this category on 9,746,782 live sites. A detection means we found the technology on the site, which is not the same as a paid account.

What are the most popular blogging & syndication platforms?

Across 9,746,782 detected sites, the most widely found blogging & syndication tools are: RSS (98.98% share, 9,647,402 sites), Blogger (0.65% share, 63,680 sites), Substack (0.1% share, 9,748 sites). Others we see regularly include Tumblr and Beehiiv.

Which blogging & syndication tool has the largest market share?

RSS is the most widely detected blogging & syndication tool at 98.98% share, on 9,647,402 sites. The largest share of those sites belongs to various companies, and to businesses in the 1-10 employee band.

Which industries use blogging & syndication software the most?

The industries with the most detected sites in this category are Technology, Information and Internet, Software Development, IT Services and IT Consulting, Business Consulting and Services, Online Audio and Video Media. Industry mix follows where these tools get installed, so a category carried by website builders or agency templates will lean toward the verticals those platforms serve rather than the vendor's target buyer.

Which countries have the highest adoption of blogging & syndication tools?

We detect the most blogging & syndication sites in United States, India, Brazil, United Kingdom, Indonesia. Country here is the company's registered location in our enriched data rather than where the site is served from, so read it as a ranking of markets rather than a measure of any single one.

How do I choose the right blogging & syndication platform?

Start from your own size, industry and primary use case rather than from share. RSS, Blogger and Substack are the three we detect most often in this category, which tells you what is common, not what fits you. Compare their integrations, pricing tiers and support commitments against the workflow you actually run, and check each vendor's own documentation for current capabilities.

How many companies use blogging & syndication software?

TechnologyChecker.io detects blogging & syndication tools on 9,746,782 live sites. That is a count of sites carrying the technology, not a count of paying customers, and a site running two tools in this category is counted under each. We crawl 2 billion+ URLs across 29.9M live business domains each sweep.

What is the source of this data?

TechnologyChecker.io's web crawling and technology detection platform. We've logged 2.12 billion total detections over 20+ years, covering 40,000+ technologies across the 29.9M live business domains we successfully crawl each sweep. Detection methods include JavaScript analysis, HTTP headers, HTML patterns, DNS records, and certificate transparency logs.