Companies Using Moodle

With over a decade analysing technographic data and crawling more than 50M domains, I've spent the last three months watching Moodle's detected footprint move for a reason that has nothing to do with Moodle. Our August 2026 crawl shows the platform on 13,966 active domains, including 8,953 enriched companies matched to LinkedIn profiles, a 64.11% match rate that is well above our platform average. For context, Moodle's own live registered-sites counter reports 148,053 sites and 508 million users across 232 countries, so what our crawl picks up is the slice with institution-owned domains and detectable footprints. This analysis pulls together who runs Moodle, where they sit, and what they pair it with.

1. What the trend line is actually showing

Moodle first released on 20 August 2002, built by founder Martin Dougiamas and now coordinated by Moodle HQ in Australia with a network of Certified Moodle Partners. Our current-crawl series runs 5,355 (June) → 7,752 (July) → 13,966 (August 2026), and I want to be direct about what that is not: it is not adoption. 96.6% of the Moodle domains we first detected in the last 30 days are subdomains, against 53% of the domains we had already been tracking. Universities park Moodle at moodle.institution.ac.uk or campus.universidad.es, so as our crawler resolved more subdomains it found installs that had been running for years. Adopters outnumber churners 6,738 to 137 over the same window, which is not what a live market looks like — it is what discovery looks like.

"A per-technology chart cannot tell you whether the line moved because the market moved or because we started looking somewhere new. For Moodle in mid-2026, it was the second one, and publishing it as growth would have been the easiest mistake on the page." - Mehmet Suleyman, CEO at TechnologyChecker.io

Crossing the 500 million registered users milestone in November 2025 puts our figure in proportion. CEO Scott Anderberg's announcement notes "that number reflects only the sites that have chosen to register with us, meaning there are many more Moodle users than we can officially count." Both counts undercount, for different reasons.

Sales Signal: The addressable market for Moodle services is mature, not expanding. New revenue comes from displacement (winning institutions away from Blackboard, Brightspace, or Google Classroom) and from upselling existing self-hosted installs to Moodle Workplace or MoodleCloud-managed plans.

2. Customer profile

Moodle's customer base is the most institutionally concentrated we track. Higher Education alone is 23.5% of enriched companies, and education-related verticals together reach 62% — no other platform in our corpus is that dominated by one sector. The age distribution reinforces it: 10.84% of Moodle customers are organisations founded before 1960 and another 13.08% in the 1990s, a mix of centuries-old universities and the internet-era training market. At the enterprise end, 110 organisations with 10,001+ employees run Moodle, including the FAO, the University of Nottingham, IIT Bombay, SAS, Fortinet, and Smith & Nephew. Nearly all of them run it on a dedicated subdomain: learn.sas.com, training.fortinet.com, learning.ciena.com. These are partner and customer education portals, not company-wide HR systems.

Sales Signal: The buying motion at universities and nonprofits is fundamentally different from SaaS commerce. Procurement cycles run 6-18 months, decisions are committee-driven, and total cost of ownership beats per-seat pricing every time. Pitches that lean on GPL freedom, on-premise data control, and academic integrations land far better than feature checklists.

3. Industry and geographic concentration

Higher Education leads at 23.5%, followed by Professional Training and Coaching (9.04%), Education Administration Programs (7.95%), Education (7.81%), and E-Learning Providers (5.79%). Geographically the headline is Spain at 13.74%, nearly double the United States at 6.99%. Spanish and Portuguese-speaking countries together represent 32% of enriched installs and European countries a further 29%. This is the most Latin-American and Mediterranean-skewed customer base of any LMS we track, and it reflects Moodle's open-source, multi-language positioning among public universities on constrained budgets.

Sales Signal: Higher Ed in Iberia, Latin America, and continental Europe is the densest pocket of Moodle customers. Vendors selling complementary services (Spanish-language content authoring, GDPR-compliant hosting, accessibility plugins) should anchor their go-to-market here, not in the US-first SaaS playbook.

4. Why there is no migration section on this page

We ran the switching analysis and then declined to publish it, which is worth explaining. The raw numbers looked usable — 29 domains apparently moving between Moodle and Edwiser Bridge, 9 with ThimPress LearnPress. But when we checked how many of the domains that have ever shown both technologies still show both today, the answer was 89.4% for Edwiser Bridge, 93.8% for ThimPress LearnPress, and 91.9% for LearnDash. Those are not migrations. Edwiser Bridge exists specifically to connect WordPress to Moodle, and LearnPress and LearnDash sit on the marketing site while Moodle runs the actual courses. Counting a detection flicker between two tools that are designed to run together would have manufactured a corridor that does not exist.

"Two technologies appearing and disappearing on the same domain is only a migration if the domain stopped using one of them. Check that before you publish a switching number, because the query will happily return one either way." - Mehmet Suleyman, CEO at TechnologyChecker.io

Sales Signal: The complement pattern is itself the opportunity. Roughly half of Moodle installs sit behind a WordPress site, so integration and single-sign-on services between the two are a live market, and a much bigger one than displacement.

5. Technology ecosystem

Moodle sites pair with a specific and revealing stack. Google Analytics (46.42%) leads the analytics layer, but the number I would put in front of a prospect is WordPress at 45.75%: close to half of all Moodle deployments are a learning subdomain attached to a WordPress main site. Hosting is fragmented and mid-market rather than hyperscale — Hostinger (5.91%), GoDaddy (5.04%), IONOS (2.47%), OVHcloud (1.71%) — consistent with self-hosting by institutions rather than by platform vendors. Matomo appears on 3.4%, roughly level with Google Site Kit, which is a far higher share than we see elsewhere and fits the GDPR-sensitive European base.

Sales Signal: The hosting long tail is the opening. No single provider holds even 6% of Moodle installs, so managed-Moodle hosting is a genuinely unconsolidated market, unlike almost every other category we measure.

6. G2 review signals

The G2 review dataset is unusually contradictory. Ease of use tops the pros list with 24 mentions, while not user-friendly and steep learning curve together pull 36 mentions in the top five cons. That resolves once you read it alongside the customer profile: instructors who inherit a configured Moodle instance praise the customisability they enjoy, while administrators who have to set one up from scratch struggle with the configuration surface. It is a split between two different users of the same product, not a split verdict on it.

Sales Signal: Moodle Partners and Certified Service Providers are the highest-impact referral channel, because the friction G2 reviewers describe is exactly the work a partner absorbs.

Key takeaways

1. Market position: #2 in Learning Management at 16.14%, behind LearnDash — but the platforms around it are WordPress plugins measured on marketing sites, while Moodle is measured on dedicated learning subdomains.
2. Trend: Flat. The three-month rise in our series is subdomain-coverage expansion, not adoption.
3. Core archetype: Mid-sized European or Latin American university, public-sector agency, or corporate training portal that values data ownership and multi-language support over polish.
4. Competitive moat: GPL licensing, on-premise control, and the Moodle Partner network that handles deployment for institutions without technical staff.
5. Key vulnerability: A steep admin learning curve, and near-invisibility against Canvas and Blackboard in our data because those run on vendor-hosted domains.

Sales applications

Outreach template: "Hi {name}, we noticed {institution} is one of 13,966 domains running Moodle, including peer institutions like {peer_uni}. Around half of the Moodle deployments we detect sit behind a separate WordPress site, which is usually where the single-sign-on and enrolment friction shows up. If that's a concern, here's what {your_offering} does specifically for higher-ed Moodle stacks..."

Targeting strategy: On TechnologyChecker.io, filter the Moodle customer list by Higher Education + 201-5000 employees + Europe or Latin America to surface the mid-sized institutions that make up the densest part of the base. Layer in WordPress as a paired technology to find the integration-services opportunity.

Competitive angle: Canvas and Blackboard barely register in domain-level data because they are vendor-hosted, so do not pitch against them from our numbers. Pitch Moodle's GPL licensing and Partner network as the lowest-TCO path, and use the country concentration to prove regional reference customers.

Want to see the full company list, filterable by industry, region, employee size, and paired technology? Browse the Moodle customer database on TechnologyChecker.io, sourced from 50M+ crawled domains and 8,953 enriched company profiles.