A favicon of Popupsmart

Companies Using Popupsmart

Our database tracks 3,893 companies using Popupsmart, from micro-businesses to established brands like Egis Group, Columbus McKinnon, and Eric Bompard. Vendor-verified case studies show BermudAir achieving a 13% average conversion rate across 100+ seasonal campaigns, and Gemplers hitting 5.83% conversion on their Shopify welcome popup with HubSpot integration. Below you'll find a full list of companies using Popupsmart with market share, industry breakdowns, and geographic data.

Popupsmart holds a 1.25% share of the popup and lead capture market, ranking #16 in the category. The top companies using Popupsmart include retailers, accounting firms, and software companies. Websites using Popupsmart skew small, with 56% employing ten people or fewer, and brands that use Popupsmart concentrated in the US, UK, and Brazil. More than a third of them run Shopify. Data updated monthly.

Published Mar 17, 2026 · Updated Aug 20, 2026 · Data analysed on August 20, 2026.

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Popupsmart Usage Statistics

Popupsmart grew from 3 active domains in September 2019 to 1,561 by December 2024, with its fastest stretch between August 2020 and July 2021, when active domains went from 27 to 433. Our records then show a softer 2025, easing to 1,277 by that July. We now detect 3,893 active domains. Counts are not a like-for-like series over time: the set of domains we crawl turns over every month, with dead sites dropping out and newly discovered ones added, and our detection signals widen over time. The step between July 2025 and August 2026 reflects changes on our side, both the domains we cover and the signals we detect Popupsmart with, rather than a surge in adoption. Read the long-run shape as a trend rather than a same-domain comparison.

List of Companies Using Popupsmart

Our verified list of companies using Popupsmart covers brands that use Popupsmart across every industry, size, and geography, from Egis Group and the Agricultural Research Council to SMBs like Liva Pastacılık and Kunduz. Vendor case studies confirm real-world results: BermudAir runs 100+ seasonal campaigns with 13% conversion rates, Gemplers achieves 5.83% conversion on their Shopify store, and EuroDNS deploys multilingual geotargeted popups across European markets. Most of the websites using Popupsmart in this database are small teams, though the list now reaches multinationals employing more than 10,000 people.

Download all 3,893 Popupsmart customers with full company data, or create a signal to track when companies start or stop using Popupsmart.

Verified list of companies and domains where we detect Popupsmart — sorted by company size. Companies matched to domains where we detect Popupsmart; a detection may be one storefront rather than a company-wide deployment.
CompanyDetection URLDomainCountryIndustryEmployeesTypeFoundedLinkedIn
Egis Group logoEgis Group
www.egis-group.comegis-group.comFranceCivil Engineering10001+Privately Held2005https://linkedin.com/company/egis
Eric Bompard SA logoEric Bompard SA
www.eric-bompard.comeric-bompard.comFranceRetail Apparel and Fashion201-500Privately Held1985https://linkedin.com/company/eric-bompard
Agricultural Research Council logoAgricultural Research Council
arc.agric.zaarc.agric.zaSouth AfricaResearch Services1001-5000Government Agency1992https://linkedin.com/company/agricultural-research-council-za
Guyhoquet Immobilier Armentieres logoGuyhoquet Immobilier Armentieres
business.guy-hoquet.comguy-hoquet.comFranceReal Estate1001-5000Privately Held1994https://linkedin.com/company/guy-hoquet-l'immobilier
QIMA Applied DNA Sciences, Inc logoQIMA Applied DNA Sciences, Inc
www.qima.comqima.comHong KongInternational Trade and Development5001-10000Privately Held2005https://linkedin.com/company/qima
Homewatch CareGivers, LLC logoHomewatch CareGivers, LLC
www.homewatchcaregivers.comhomewatchcaregivers.comUnited StatesHome Health Care Services51-200Privately Held1980https://linkedin.com/company/homewatch-caregivers
Columbus McKinnon Corporation logoColumbus McKinnon Corporation
columbusmckinnon.comcolumbusmckinnon.comUnited StatesMachinery Manufacturing1001-5000Public Company1875https://linkedin.com/company/columbus-mckinnon
Protestantsekerk logoProtestantsekerk
petrus.protestantsekerk.nlprotestantsekerk.nlNetherlandsReligious Institutions1001-5000Nonprofit2004https://linkedin.com/company/protestantse-kerk-in-nederland
Skyguide SA logoSkyguide SA
skyguide.chskyguide.chSwitzerlandAirlines and Aviation1001-5000Public Company1922https://linkedin.com/company/skyguide
Bagaggio logoBagaggio
www.bagaggio.com.brbagaggio.com.brBrazilRetail501-1000Privately Held1942https://linkedin.com/company/bagaggio
Show 40 more Popupsmart using companies as demo data
CompanyDetection URLCountryIndustryEmployeesTypeFounded
Emccamp Residencial S.A logoEmccamp Residencial S.A
emccamp.com.bremccamp.com.brBrazilConstruction501-1000Partnership1977https://linkedin.com/company/emccamp
Rossi S.p.A. logoRossi S.p.A.
rossi.comrossi.comItalyIndustrial Machinery Manufacturing501-1000Privately Held1953https://linkedin.com/company/rossispa
Shinhan Finance logoShinhan Finance
shinhanfinance.com.vnshinhanfinance.com.vnVietnamFinancial Services5001-10000Public Company2019https://linkedin.com/company/shinhan-finance-official
Hadassah Medical Relief Association, Inc. logoHadassah Medical Relief Association, Inc.
hadassah.orghadassah.orgUnited StatesNon-profit Organizations51-200Nonprofit1912https://linkedin.com/company/hadassah
Smartly.io Group logoSmartly.io Group
www.smartly.iosmartly.ioFinlandAdvertising Services501-1000Privately Held2013https://linkedin.com/company/smartly-io
Cramo AB logoCramo AB
cramo.secramo.seSwedenConstruction1001-5000Public Company1953https://linkedin.com/company/cramo-ab
Kunduz logoKunduz
kunduz.comkunduz.comTurkeyE-Learning Providers51-200Privately Held2016https://linkedin.com/company/kunduz
Credgenics logoCredgenics
credgenics.comcredgenics.comIndiaFinancial Services201-500Privately Held2018https://linkedin.com/company/credgenics
Fenergo logoFenergo
resources.fenergo.comfenergo.comIrelandFinancial Services501-1000Privately Held2009https://linkedin.com/company/fenergo
Goodwin College, Inc. logoGoodwin College, Inc.
goodwin.edugoodwin.eduUnited StatesHigher Education501-1000Educational1999https://linkedin.com/company/goodwinuniversity
Cryoviva Biotech Pvt Ltd. logoCryoviva Biotech Pvt Ltd.
cryoviva.incryoviva.inIndiaBiotechnology Research501-1000Privately Held2006https://linkedin.com/company/companycryovivabiotech
Sabka Dentist logoSabka Dentist
sabkadentist.comsabkadentist.comIndiaHospitals and Health Care501-1000Privately Held2010https://linkedin.com/company/sabkadentist
Sree Gokulam Medical college logoSree Gokulam Medical college
sgmc.insgmc.inIndiaHospitals and Health Care1-10Educationalhttps://linkedin.com/company/sree-gokulam-medical-college
Les Airelles logoLes Airelles
les-airelles.netles-airelles.netFrance1-10https://linkedin.com/company/ephad-les-airelles
Arcadia Solutions, LLC logoArcadia Solutions, LLC
arcadia.ioarcadia.ioUnited StatesIT Services and IT Consulting201-500Privately Held2002https://linkedin.com/company/arcadia-io
Odel Plc logoOdel Plc
odel.lkodel.lkSri LankaRetail501-1000Public Company1990https://linkedin.com/company/odel-plc
Chevron Traffic Management Ltd logoChevron Traffic Management Ltd
www.chevrontm.comchevrontm.comUnited KingdomConstruction1001-5000Privately Held1997https://linkedin.com/company/chevrontm-ltd
Envia Shipping logoEnvia Shipping
wms.envia.comenvia.comMexicoTransportation, Logistics, Supply Chain and Storage201-500Self-Owned2015https://linkedin.com/company/enviacom
Panjeree Publications Limited logoPanjeree Publications Limited
panjeree.companjeree.comBangladeshBook and Periodical Publishing501-1000Privately Held2000https://linkedin.com/company/panjeree
E3melbusiness logoE3melbusiness
e3melbusiness.come3melbusiness.comEgyptE-Learning Providers501-1000Privately Held2013https://linkedin.com/company/e3melbusinessacademyeb
McIntosh Perry Company logoMcIntosh Perry Company
www.mcintoshperry.commcintoshperry.comCanada501-1000https://linkedin.com/company/mcintosh-perry-consulting-engineers-ltd.
Jukshio Innovation Technologies Pvt Ltd. logoJukshio Innovation Technologies Pvt Ltd.
jukshio.comjukshio.comIndiaSoftware Development201-500Privately Held2019https://linkedin.com/company/jukshio
Mosquito Squad logoMosquito Squad
www.mosquitosquad.commosquitosquad.comUnited StatesConsumer Services201-500Privately Held2005https://linkedin.com/company/mosquitosquad
Best Practice Network Limited logoBest Practice Network Limited
bestpracticenet.co.ukbestpracticenet.co.ukUnited KingdomEducation Administration Programs201-500Educationalhttps://linkedin.com/company/the-best-practice-network
Manhard Consulting, Ltd. logoManhard Consulting, Ltd.
manhard.commanhard.comUnited StatesCivil Engineering201-500Privately Held1972https://linkedin.com/company/manhard-consulting
Leap, Inc. logoLeap, Inc.
www.leapinc.comleapinc.comUnited StatesRetail201-500Privately Held2018https://linkedin.com/company/leapretail
Ligne Roset UK logoLigne Roset UK
www.ligne-roset.comligne-roset.comFranceFurniture and Home Furnishings Manufacturing501-1000Privately Held1860https://linkedin.com/company/ligne-roset
Pennywise Cosmetics Ltd logoPennywise Cosmetics Ltd
pennywisecosmetics.compennywisecosmetics.comTrinidad And TobagoRetail Health and Personal Care Products1001-5000Privately Held1995https://linkedin.com/company/pennywise-cosmetics-limited
Birks Group Inc. logoBirks Group Inc.
maisonbirks.commaisonbirks.comCanadaRetail Luxury Goods and Jewelry501-1000Public Company1879https://linkedin.com/company/maisonbirks
Clearent, LLC logoClearent, LLC
clearent.comclearent.comUnited StatesFinancial Services501-1000Privately Held2005https://linkedin.com/company/clearent
Bridewell Consulting Limited logoBridewell Consulting Limited
bridewell.combridewell.comUnited KingdomComputer and Network Security201-500Privately Held2013https://linkedin.com/company/bridewellsec
Next Level Apparel Inc. logoNext Level Apparel Inc.
catalog.nextlevelapparel.comnextlevelapparel.comUnited StatesRetail Apparel and Fashion51-200Privately Held2003https://linkedin.com/company/next-level-apparel
Professional Golfers' Association Ltd logoProfessional Golfers' Association Ltd
jobs.pga.infopga.infoUnited KingdomSpectator Sports51-200Nonprofit1901https://linkedin.com/company/the-pga
MAP Group (UK), Ltd. logoMAP Group (UK), Ltd.
mapgroupuk.commapgroupuk.comUnited KingdomTelecommunications201-500Public Company1993https://linkedin.com/company/map-group-uk-
NEI Electric Power Engineering Inc logoNEI Electric Power Engineering Inc
neiengineering.comneiengineering.comUnited StatesEngineering Services201-500Privately Held1982https://linkedin.com/company/nei-electric-power-engineering-inc
Herzing logoHerzing
herzing.caherzing.caCanadaHigher Education201-500Educational1965https://linkedin.com/company/herzingcollege-
Hunter Fan Company logoHunter Fan Company
industrialfans.hunterfan.comhunterfan.comUnited StatesConsumer Goods201-500Public Company1886https://linkedin.com/company/hunter-fan-company
Junkluggers FranServe, Inc. logoJunkluggers FranServe, Inc.
junkluggers.comjunkluggers.comUnited StatesConsumer Services51-200Privately Held2004https://linkedin.com/company/the-junkluggers
Btpcfa Aura logoBtpcfa Aura
btpcfa-aura.frbtpcfa-aura.frFranceHigher Education501-1000Nonprofit2013https://linkedin.com/company/btpcfaaura
GAO RFID Inc. logoGAO RFID Inc.
gaorfid.comgaorfid.comCanadaIT Services and IT Consulting51-200Privately Held2006https://linkedin.com/company/gao-rfid

There are 3,893 companies and domains where we detect Popupsmart, sign up to download the entire Popupsmart dataset.

Here are some of the most recognizable companies using Popupsmart and brands using Popupsmart in 2026:

  • BermudAir – Bermuda-based airline achieving 13% average conversion rate and 1+ million popup views across 100+ seasonal campaigns (vendor case study)
  • Gemplers – US agriculture and outdoor ecommerce brand hitting 5.83% conversion rate on their welcome popup with HubSpot and Shopify integration (vendor case study)
  • EuroDNS – Luxembourg domain registrar running multilingual geotargeted campaigns across Europe (vendor case study)
  • Egis Group – French engineering and mobility consultancy, the largest employer in our detected set
  • Columbus McKinnon – US industrial machinery manufacturer using Popupsmart
  • Eric Bompard SA – French luxury cashmere and fashion brand
  • Smartly.io Group – Finnish advertising automation platform
  • QIMA – Hong Kong headquartered inspection and supply-chain compliance group
  • Skyguide – Swiss air navigation services provider
  • Hunter Fan Company – US consumer goods manufacturer
  • Liva Pastacılık – Turkish patisserie chain (also a verified vendor case study)
  • Agricultural Research Council – South African government research agency

Which Countries Use Popupsmart the Most?

Which countries use Popupsmart the most? Among the 2,190 companies where we have a location, the United States leads with 533 (24.3%), followed by the United Kingdom at 226 (10.3%) and Brazil at 151 (6.9%). Those three together account for 41.6% of the located base. Turkey contributes 103 companies (4.7%), a strong showing for a market of its size and one that reflects Popupsmart's Turkish founding team. Canada (106), France (95), India (91), and Italy (91) round out a genuinely international footprint, with no market outside the US holding more than about a tenth of the base.

🇺🇸United States53323.5%
🇬🇧United Kingdom22610.0%
🇧🇷Brazil1516.7%
🇨🇦Canada1064.7%
🇹🇷Turkey1034.5%
🇫🇷France954.2%
🇮🇳India914.0%
🇮🇹Italy914.0%
🇳🇱Netherlands904.0%
🇩🇪Germany632.8%
🇦🇺Australia622.7%
🇧🇪Belgium421.9%

Share of the 2,267 Popupsmart domains we matched to a company record — 58.2% of the 3,893 we detect. Top 12 countries shown, so these do not sum to 100%. Domains with no matching company record are not represented here and skew small and independent.

Popupsmart Market Share Among Popups & Lead Capture

Popupsmart holds a 0.91% share of the popup and lead capture market, ranking #17 among the 60 tools we track in the category. Popup Maker leads at 27.32% with 116,786 domains, followed by POWR (12.52%, 53,506 domains), Privy (8.85%) and Mailmunch (8.19%).

Popupsmart's share reads lower than in our previous pass without its domain count changing: Popup Maker entered our detection in August 2026 and added 116,786 domains to the category total.

Customers3.9KCompanies using Popupsmart
Companies Analyzed2.3KWith LinkedIn company data
Market Share0.91%Of the category market
Category Ranking#17In its category

Top Competitors by Market Share

Popupsmart Customers by Company Size & Age

Do small businesses use Popupsmart? Our detection data (which includes free-plan users) says yes: 56.2% of detected Popupsmart companies have ten or fewer employees, and 82.0% have fewer than 50. The distribution thins quickly above that: 11.5% sit in the 51-200 band, 3.7% in 201-500, and just 0.9% employ more than 1,000. Popupsmart does reach a handful of large organisations, including three companies in the 5,001-10,000 range and three above 10,000, but they are clearly the exception. This is a small-business tool that occasionally lands inside a big one.

Company Size Distribution

Company Age (Founded Decade)

What Industries Use Popupsmart the Most?

Retail leads at 5.31% of enriched companies (108), followed by Accounting (4.57%) and Software Development (3.54%). Retail Apparel and Fashion (3.25%) and Advertising Services (2.46%) complete the top five. No vertical exceeds 6%, which makes Popupsmart a genuinely horizontal tool rather than one with deep roots in a single industry. Group the two retail lines together and you get the largest coherent block at 8.6%, consistent with the platform's heavy Shopify overlap.

Retail108 (5.31%)
Accounting93 (4.57%)
Software Development72 (3.54%)
Retail Apparel and Fashion66 (3.25%)
Advertising Services50 (2.46%)
Wellness and Fitness Services49 (2.41%)

Retail is Popupsmart's largest single vertical at 5.31% of enriched companies, and combining it with Retail Apparel and Fashion lifts the retail block to 8.6%. That tracks with the tech stack, where 35.8% of Popupsmart sites run Shopify. Accounting follows at 4.57%, reflecting strong free-tier adoption among small professional-services firms. The technology verticals combined (software development, IT services, and technology/internet) account for 7.9%. The long tail is unusually flat: wellness, food and beverage, non-profits, and real estate each sit between 2% and 2.5%, so no single industry playbook covers this base.

Popupsmart Alternatives & Competitors

Popupsmart's competitive market is dominated by larger, more established players. Popup Maker leads with 116,786 domains, and POWR follows with 53,506 - roughly 14x Popupsmart's footprint. Privy (37,810) and Mailmunch (35,008) sit between them.

Popupsmart competes on being simpler and cheaper to deploy than the incumbents rather than on footprint, and it is not tied to a single website platform the way Privy (Shopify) or Buttonizer (WordPress) are.

TechnologyDomainsMarket Share
A favicon of POWR
POWR
53,50617.23%
A favicon of Privy
Privy
37,81012.17%
A favicon of Mailmunch
Mailmunch
35,00811.27%
A favicon of Poptin
Poptin
25,8618.33%
A favicon of Buttonizer
Buttonizer
23,3537.52%

Popupsmart Customer Migration

We began tracking Popupsmart's detection changes in August 2026, so this covers a short window and the counts are correspondingly small. Over that period 56 domains arrived at Popupsmart from a competitor against 11 that left for one. The largest inbound flows came from POWR (16 domains), Privy (9), Wisepops (7), and Mailmunch (6). On the outbound side, Claspo accounts for 7 of the 11 departures. Read this as a first indication of direction rather than a settled trend.

Switched to Popupsmart
Left Popupsmart
CompetitorGainedLostNet
A favicon of POWR
POWR
+15
0
+15
A favicon of Privy
Privy
+9
0
+9
A favicon of Claspo
Claspo
0
-7
-7
A favicon of Mailmunch
Mailmunch
+6
0
+6
A favicon of Wisepops
Wisepops
+3
-1
+2
A favicon of OptiMonk
OptiMonk
+2
-1
+1
A favicon of OptinMonster
OptinMonster
+2
-1
+1
A favicon of Poptin
Poptin
+2
0
+2
A favicon of Getsitecontrol
Getsitecontrol
+2
0
+2
Alia
+2
0
+2
Notify Me!
+1
-1
0
A favicon of Recart
Recart
+1
0
+1
A favicon of ConvertFlow
ConvertFlow
+1
0
+1
LeadiD
+1
0
+1
A favicon of Zotabox
Zotabox
+1
0
+1

Tech Stack of Popupsmart-Powered Websites

Google Analytics dominates at 76.59% of Popupsmart sites. The bigger story is commerce: Shopify reaches 35.77%, making it the single most common platform underneath a Popupsmart popup, with WooCommerce adding 4.29%. WordPress sits at 19.01% and Webflow at 4.75%. For email and marketing automation, MailChimp leads at 9.58%, ahead of Klaviyo (7.22%) and HubSpot (5.88%). Gemplers' case study matches that pattern exactly: 5.83% conversion on Shopify with a HubSpot integration.

Web Analytics

A favicon of Google Analytics
Google Analytics
2,981 (76.59%)
A favicon of Cloudflare Browser Insights
Cloudflare Browser Insights
319 (8.2%)
A favicon of Snowplow Analytics
Snowplow Analytics
58 (1.49%)
A favicon of Yandex.Metrika
Yandex.Metrika
54 (1.39%)

Marketing Automation

A favicon of MailChimp
MailChimp
373 (9.58%)
A favicon of Klaviyo
Klaviyo
281 (7.22%)
A favicon of HubSpot
HubSpot
229 (5.88%)
A favicon of Brevo
Brevo
122 (3.13%)
A favicon of Mailgun
Mailgun
103 (2.65%)

E-Commerce

A favicon of Shopify
Shopify
1,392 (35.77%)
A favicon of Instafeed
Instafeed
197 (5.06%)
A favicon of WooCommerce
WooCommerce
167 (4.29%)
A favicon of Squarespace Commerce
Squarespace Commerce
77 (1.98%)

CMS

A favicon of WordPress
WordPress
740 (19.01%)
A favicon of Webflow
Webflow
185 (4.75%)
A favicon of Squarespace
Squarespace
77 (1.98%)
A favicon of Wix
Wix
31 (0.8%)
A favicon of Drupal
Drupal
22 (0.57%)

Popupsmart Customer Reviews with Pros and Cons

Across G2 (4.5/5, 137+ reviews) and Shopify (4.9/5, 75+ reviews), Popupsmart scores highest for ease of use and no-code setup. The most common praise centers on behavior-based targeting and the visual popup builder. Capterra (4.5/5, 46 reviews) and Trustpilot (4.1/5, 37 reviews) echo this sentiment. The main criticism across all platforms is limited customization on the free plan and occasional integration bugs with Shopify and WordPress, per aggregated review data.

Generated from real user reviews on G2

Pros
  • Users praise the easy setup and no-code builder, which lets non-technical teams create popups in minutes without developer help.(45 reviews)
  • Users appreciate the behavior-based targeting options, allowing them to show popups based on exit intent, scroll depth, and time on page.(38 reviews)
  • Users find the A/B testing features helpful for optimizing popup performance and conversion rates without external tools.(29 reviews)
  • Users love the wide integration library, with 2,000+ connections to email marketing, CRM, and analytics platforms.(22 reviews)
  • Users appreciate the mobile-responsive templates, ensuring popups display correctly on all devices without custom coding.(18 reviews)
Cons
  • Users find the free plan very limited, with restrictions on popup views, customization, and integrations that push them toward paid tiers quickly.(31 reviews)
  • Users report occasional integration bugs, particularly with Shopify and WordPress, causing popups to break or fail to load.(19 reviews)
  • Users find limited design customization compared to competitors, especially for branding and advanced CSS control.(14 reviews)
  • Users mention slow support response times, particularly on lower-tier plans where ticket resolution can take several days.(11 reviews)
  • Users find the analytics dashboard basic, lacking advanced metrics and cohort analysis available in competing popup tools.(8 reviews)

Expert Analysis: Popupsmart Growth Trends & Key Signals for Sales Teams in 2026

Elif Arslan
Elif ArslanCMO & Co-founder, TechnologyChecker

With 10+ years in B2B growth strategy and marketing data analysis, I've re-examined Popupsmart's growth trajectory and customer profile using our 2,267 enriched company dataset (a 58.2% match rate against 3,893 active domains), as of our August 2026 crawl at TechnologyChecker.io. We matched Popupsmart domains against LinkedIn company profiles to uncover who actually uses the platform, where they're located, and how it stacks up against competitors in the popup and lead capture category. Two conclusions from our earlier read did not survive the fresh data, and I want to be direct about both.

Growth Trajectory

Popupsmart went from 3 active domains in September 2019 to 1,561 in December 2024. The sharpest acceleration ran from August 2020 to July 2021, when active domains climbed from 27 to 433 in eleven months, a genuine COVID-era wave as small businesses moved selling online. Our records then show a softer 2025, easing to 1,277 active domains by that July.

We now detect 3,893 active domains. I would caution anyone against reading the gap between those two figures as a sudden tripling of the customer base. Counts here are not a like-for-like series: the set of domains we crawl turns over every month, with dead sites dropping out and newly discovered ones added, and the signals we detect Popupsmart with widen over time. The step between July 2025 and August 2026 reflects changes on our side as much as anything happening in the market.

The honest summary is that Popupsmart is a bigger product than our previous analysis credited it with being, and that we can see more of it now than we could a year ago. Those are two different statements and the chart contains both. - Elif Arslan, CMO at TechnologyChecker.io

Sales Signal: Popupsmart now ranks #16 of the 50 tools we track in this category at 1.25% market share, up from the mid-twenties on our previous read. It is no longer a long-tail name, and competitive displacement pitches that assume it is will land badly.

Customer Profile

56.2% of Popupsmart companies have ten or fewer employees, and 82.0% have fewer than 50. That is still a small-business product, but the concentration is meaningfully less extreme than it looked before, when our narrower sample put the micro-business share above 75%. The wider enrichment base fills in the middle of the distribution: 11.5% now sit in the 51-200 band and 3.7% in 201-500.

The age profile reinforces the picture. 36.4% were founded in the 2010s and another 20.6% in the 2020s, so around 57% of the base are digital-native businesses under fifteen years old. But a noticeable minority are not: 17.5% date from the 2000s and 6.1% predate 1960. Egis Group, Columbus McKinnon, Skyguide, and the Agricultural Research Council are all in our detected set, which was not true of the handful of enterprise names we cited previously.

Sales Signal: The sweet spot for selling to Popupsmart users remains companies with 1-50 employees, which is 82% of the base. For the 18% above that line, the pitch is different: they are running a small-business popup tool at a scale it was not designed for, which is a migration conversation rather than a feature comparison.

Industry and Geographic Concentration

This is where our earlier analysis was wrong, and the correction matters. We previously reported that accounting dominated Popupsmart's customer base at over 10%. On the current data Retail leads at 5.31% (108 companies), with Accounting second at 4.57% (93) and Software Development third at 3.54%. Accounting did not shrink; it went from 88 companies to 93. What changed is the denominator, which more than doubled as our enrichment coverage widened. A vertical that looked dominant was mostly a narrow sample.

Combining Retail with Retail Apparel and Fashion gives the largest coherent block at 8.6%. The technology verticals together account for 7.9%. Beyond that the tail is remarkably flat, with wellness, food and beverage, non-profits, and real estate each between 2% and 2.5%. No industry exceeds 6%, so Popupsmart is genuinely horizontal.

Geographically, the United States leads with 533 companies (24.3% of the located base), followed by the United Kingdom at 226 (10.3%) and Brazil at 151 (6.9%). Brazil was previously our number two market; on the wider sample it sits third, behind a UK presence that our earlier data understated. Turkey contributes 103 companies (4.7%), which is a strong result for a market of that size and reflects Popupsmart's Turkish founding team.

Sales Signal: Retail and apparel are the reliable entry point, not accounting. If you are building a territory plan, the US and UK together are a third of the located base, and Turkey is a disproportionately warm market for localized outreach.

Migration Patterns

We began tracking Popupsmart's detection changes in August 2026, so the migration window is short and the counts are small. Within it, 56 domains arrived at Popupsmart from a competitor while 11 left for one. The largest inbound flows came from POWR (16 domains), Privy (9), Wisepops (7), and Mailmunch (6). Outbound, Claspo accounts for 7 of the 11 departures.

Our previous analysis described churn as accelerating and retention as Popupsmart's core problem. The observed flows do not support that reading, and 102 domains have dropped Popupsmart since we began tracking it. I want to be careful here rather than simply reverse the verdict: a few weeks of churn data is a direction, not a trend, and it cannot settle a retention question either way.

Five to one inbound is a good number, but it is five to one on a sample of sixty-seven moves. I would treat it as a reason to stop repeating the churn story, not as proof of the opposite one. - Elif Arslan, CMO at TechnologyChecker.io

Technology Ecosystem

The tech stack data overturns our second earlier conclusion. We previously found Shopify on 5.8% of Popupsmart sites and concluded the platform's core use case was lead generation on content sites rather than e-commerce conversion. Shopify now appears on 35.77% of Popupsmart domains, making it the single most common platform underneath a Popupsmart popup. Add WooCommerce at 4.29% and Squarespace Commerce at 1.98%, and a clear plurality of Popupsmart sites are storefronts.

Google Analytics leads all overlaps at 76.59%. WordPress sits at 19.01% and Webflow at 4.75%. On the email and automation side, MailChimp leads at 9.58%, ahead of Klaviyo at 7.22% and HubSpot at 5.88%. That ordering is informative: MailChimp above Klaviyo suggests a base that is commerce-heavy but not predominantly sophisticated direct-to-consumer, which fits a product sold on ease of setup.

Sales Signal: Popupsmart is a Shopify ecosystem play. App developers, e-commerce agencies, and retention platforms should treat these 1,392 Shopify domains as the addressable segment. Roughly three quarters of Popupsmart sites still have no email or automation tool we detect, which is the clearest attach opportunity on this page.

G2 Review Signals

I've cross-referenced our adoption data against public review sentiment. Users consistently praise ease of use and the no-code builder, which tracks with the size distribution: a base where 82% of companies have fewer than 50 employees needs zero-friction tools. The recurring criticisms, limited customization on the free plan and occasional integration bugs, are the predictable trade-offs of that positioning.

Key Takeaways

1. Popupsmart is larger and better placed than our previous analysis said, at 3,893 active domains and #16 of 50 in the category. 2. It is a small-business tool, with 82% of customers under 50 employees, but less exclusively so than we previously reported. 3. Retail leads the industry mix at 5.31%; the earlier claim that accounting dominated was an artifact of a narrower sample. 4. It is an e-commerce product in practice, with Shopify on 35.8% of detected sites. 5. Observed migration runs 56 in against 11 out, though on a window too short to call a trend.

Sales Applications

If you sell into this base, lead with commerce. The 1,392 Shopify domains are the most coherent segment on this page, and roughly three quarters of Popupsmart sites carry no detected email or automation platform, which means captured leads are going somewhere manual or nowhere at all. That is a concrete opening: "You're capturing emails with Popupsmart. Where are they landing?" For competitive displacement, note that Popupsmart is currently winning more domains from POWR, Privy, and Mailmunch than it is losing to anyone, so a pitch built on it being a fading option will not survive contact with a buyer who likes the product. Our dataset covers 3,893 active Popupsmart domains with 2,267 enriched companies including industry, size, location, and tech stack data.

Frequently Asked Questions

Who uses Popupsmart?

We detect Popupsmart on 3,893 domains, including Egis Group, Eric Bompard SA, Agricultural Research Council. A detection means the technology is present on that domain, which for large organisations is often a single storefront or subdomain rather than a company-wide deployment. Among domains we matched to a company with a resolved industry, the most common is Retail (5.31%).

How many customers does Popupsmart have?

We detect 3,893 domains running Popupsmart across our monthly crawl of live business domains. Company data could be matched for 2,267 of them (58.2%), and every company-size, industry and country breakdown on this page describes that matched subset rather than the full detected base. A further 102 domains carried a Popupsmart detection previously and no longer do.

What is Popupsmart's market share?

Popupsmart holds 1.25% of the popup and lead capture market, ranking #16 in the category. TechnologyChecker tracks 310,615 domains across this category, giving Popupsmart 3,893 active installations. POWR leads at 17.23% (53,506 domains), roughly 14x larger than Popupsmart, followed by Privy (12.17%) and Mailmunch (11.27%). Since we began tracking detection changes in August 2026, Popupsmart has gained 56 domains from competitors and lost 11 to them.

What are the best alternatives to Popupsmart?

The top alternatives to Popupsmart include POWR (17.23% market share), Privy (12.17% market share), Mailmunch (11.27% market share), Poptin (8.33% market share) — measured as a share of the domains we detect running a platform in this category.

Which countries use Popupsmart the most?

The United States leads with 533 companies (24.3% of the located base), followed by the United Kingdom at 226 (10.3%) and Brazil at 151 (6.9%). Together, the US/UK/Brazil cluster represents 41.6% of companies where we have a location. Canada (106), Turkey (103), France (95), India (91), Italy (91), Netherlands (90), and Germany (63) round out the top 10. Turkey's showing is strong for a market of its size and reflects Popupsmart's Turkish founding team.

What size companies use Popupsmart?

The most common company size is 1-10 employees, representing 56.16% of the Popupsmart domains we could match to a company record and size — a subset of 2,267 matched companies, not of all 3,893 detected domains. This is followed by 11-50 employees (25.79%) and 51-200 employees (11.53%).

How old are companies that use Popupsmart?

Among the Popupsmart domains we could match to a company with a known founding date, the largest group was founded in the 2010s (36.38%), followed by the 2020s (20.55%). That matched subset is drawn from 2,267 companies and is not representative of all 3,893 detected domains. This suggests Popupsmart is most popular among relatively young companies.

What is the ideal customer profile for Popupsmart?

The ideal Popupsmart customer is: Company Size: 1-50 employees, Location: US, UK, or Brazil, Industry: Retail, E-commerce, or Software, Founded: 2010-2019, Company Age: ~7-16 years old — based on our analysis of 2,267 enriched companies at TechnologyChecker.io.

Is Popupsmart free?

Popupsmart offers a free plan with limited features, including up to 5,000 popup views per month and basic targeting options. The free plan restricts advanced features like A/B testing, premium integrations, and custom branding. Paid plans start at $29/month, with higher tiers offering increased view limits, advanced targeting, and priority support. Free users often hit the view cap quickly and upgrade within 30-60 days, per G2 reviewer data.

What is a pop-up builder?

A popup builder is a no-code tool that lets businesses create and deploy website popups for lead generation, promotions, and user engagement. Popup builders like Popupsmart offer drag-and-drop editors, pre-built templates, behavior-based triggers (exit intent, scroll depth, time delay), and integrations with email marketing and CRM platforms. They're used by 3,893 active domains globally, primarily by small teams with fewer than 50 employees seeking conversion optimization without developer resources.

Are pop-ups good or bad for websites?

Popups can be highly effective for lead capture (10-15% average conversion rate) but risk annoying users if poorly implemented. Best practices include using exit-intent triggers, limiting popup frequency, ensuring mobile responsiveness, and offering genuine value (discounts, free resources). Google penalizes intrusive interstitials that block content on mobile, so timing and design matter. Among Popupsmart's 3,893 detected sites, 76.6% also run Google Analytics, so most operators can measure the user experience impact directly.

What are the disadvantages of pop-ups?

Popup disadvantages include user annoyance (58% of visitors find popups disruptive per usability studies), potential SEO penalties for mobile interstitials, increased bounce rates if poorly timed, and accessibility concerns for screen reader users. Popups can also slow page load times if not optimized. Popupsmart's G2 reviews cite integration bugs and limited free-tier customization as specific pain points, and 102 domains have dropped Popupsmart since we began tracking its detection changes in August 2026.

Is OptinMonster worth it?

OptinMonster holds 6.9% of the category (21,418 domains) against Popupsmart's 1.25% (3,893 domains), making it roughly 5.5x larger, though both now sit behind POWR at 17.23%. OptinMonster offers more advanced targeting, A/B testing, and templates but costs $9-49/month (vs. Popupsmart's $29+ starting price). Since we began tracking detection changes in August 2026, we have seen 2 domains move from OptinMonster to Popupsmart and 1 go the other way. OptinMonster suits businesses needing enterprise-grade popup tools; Popupsmart is better for small teams prioritizing simplicity.

What is the alternative to OptinMonster for WordPress?

Top OptinMonster alternatives include POWR (17.23% market share, 53,506 domains), Mailmunch (11.27%, 35,008 domains), Poptin (8.33%, 25,861 domains), and Hello Bar (1.71%, 5,318 domains). Popupsmart (1.25%) is smaller but offers 2,000+ integrations and behavior-based targeting. WordPress is well represented among Popupsmart users: 19.0% of detected Popupsmart sites run it, second only to Shopify at 35.8%, so WordPress compatibility is not a reason to rule Popupsmart out.

How many companies use Popupsmart in 2026?

As of August 2026, TechnologyChecker detects 3,893 active domains using Popupsmart, with 2,267 enriched companies matched to LinkedIn profiles. Our records show growth from 27 active domains in August 2020 to 1,561 by December 2024, easing to 1,277 by July 2025. Counts are not a like-for-like series over time, because the domains we crawl turn over every month and our detection signals widen, so read the long-run shape as a trend. Popupsmart ranks #16 in the popup and lead capture category with 1.25% market share.

What companies use Popupsmart?

Companies using Popupsmart include Egis Group, Columbus McKinnon, Eric Bompard, Smartly.io Group, Skyguide, the Agricultural Research Council, and Liva Pastacılık. Vendor-verified case studies highlight BermudAir (13% conversion rate, 100+ seasonal campaigns, 1M+ popup views), Gemplers (5.83% conversion on Shopify with HubSpot), and EuroDNS (multilingual geotargeted campaigns across Europe). The user base is 82.0% small businesses under 50 employees, spanning retail (5.3%), accounting (4.6%), software development (3.5%), and retail apparel (3.3%). The platform serves 533 US companies, 226 UK companies, and 151 Brazilian companies.

Does Popupsmart work with Shopify?

Yes, Popupsmart integrates with Shopify and has 4.9/5 stars (75+ reviews) on the Shopify App Store. Shopify is the single most common platform underneath a Popupsmart popup: 35.8% of detected Popupsmart domains run it, or 1,392 sites. Gemplers, a US agriculture and outdoor ecommerce brand, achieved a 5.83% conversion rate on their Shopify welcome popup using Popupsmart with HubSpot integration, as documented in their vendor case study. G2 and Capterra reviews do cite occasional Shopify integration bugs causing popups to fail to load.

What industries use Popupsmart the most?

Retail is Popupsmart's top industry at 5.31% of enriched companies (108 firms), followed by accounting (4.57%), software development (3.54%), retail apparel and fashion (3.25%), and advertising services (2.46%). No industry exceeds 6%, making Popupsmart a horizontal tool with shallow roots in any single vertical. Combining the two retail lines gives the largest coherent block at 8.6%. Technology companies (software, IT services, and tech/internet combined) represent 7.9% of the base.

What is Popupsmart used for?

Popupsmart is used for lead generation, email list building, exit-intent offers, promotional announcements, and seasonal campaign management. Vendor case studies show diverse use cases: BermudAir manages 100+ seasonal campaigns (13% conversion rate, 1M+ popup views), Gemplers runs Shopify welcome popups with HubSpot integration (5.83% conversion), and EuroDNS deploys multilingual geotargeted campaigns across European markets. The platform's 2,000+ integrations connect popups to email marketing (Klaviyo, HubSpot), CRM (Salesforce, HubSpot), and analytics (Google Analytics, Hotjar) tools. Most users are small businesses, with 82.0% employing fewer than 50 people, seeking no-code conversion optimization.

Who founded Popupsmart?

Popupsmart was founded by Emre Elbeyoglu, a growth marketer and serial entrepreneur based in Turkey. Before Popupsmart, Elbeyoglu built and scaled Flatart, a digital marketing agency that grew to 30 employees. He launched Popupsmart in 2017 as a no-code popup builder focused on conversion optimization. Under his leadership, Popupsmart achieved 4x MRR growth and was named a Product Hunt 2021 Golden Kitty finalist in e-commerce. Elbeyoglu has since co-founded LiveChatAI (an AI customer support platform featured in WIRED) and GrowthMarketing.ai, a platform for AI-powered growth marketing strategies. His background in SEO, growth marketing, and product-led growth shaped Popupsmart's focus on ease of use and behavior-based targeting, which are its most-praised features across G2, Shopify App Store, and Capterra reviews.

What is the source of this data?

These insights include all TechnologyChecker.io detections of Popupsmart (free and paid plans). Our platform has tracked over 2.08 billion total detections across a 20+ year detection history, crawling 29.6 million domains and monitoring 44,000+ technologies. For Popupsmart specifically, we enriched 2,267 companies (58.2% match rate) from 3,893 active domains. Need paid-only or company data filtering? Register at TechnologyChecker.io.

How often is the data updated?

We update all data every month. Our crawler scans over 2 billion URLs across 30 million domains each cycle, detecting both frontend and backend technologies to ensure full, up-to-date coverage. Popupsmart data was last updated August 2026.

Popupsmart Overview
Customers
3,893
Companies Analyzed
2,267
Market Share
0.91%
Category Rank
#17
Top Country
United States
Top Industry
Retail
Popupsmart Customer ICP

Based on 2,267 company data

Company Size
1-50 employees
Location
US, UK, or Brazil
Industry
Retail, E-commerce, or Software
Founded
2010-2019
Company Age
~7-16 years old
About Our Data

These insights include all TechnologyChecker.io detections of Popupsmart (free & paid plans).

Total Detections2.08B
Detection History+20 Years
Domains Crawled29.9M
Technologies44K+
Company Match Rate58.2%