Companies Using Brevo
Brevo (previously Sendinblue) is an all-in-one digital marketing platform offering email marketing, SMS campaigns, chat, CRM, and marketing automation — headquartered in Paris and widely adopted across Europe.
We detected 67,311 customers using Brevo and 48,610 companies enriched with company data and generated the page insights. The most common industry is Retail (4.87%) and the most common company size is 1-10 employees (70%). We also know of 62,087 sites that have used Brevo previously.
Published Feb 25, 2026 · Updated Feb 25, 2026 · Data analysed on February 25, 2026.
Brevo Usage Statistics
Brevo (previously Sendinblue) has experienced remarkable growth since its first detection in 2014, reaching a peak of 67,496 active domains in December 2024. The platform saw explosive adoption between 2020 and 2023, growing from 7,224 to 61,187 active domains — an 8.5x increase coinciding with the pandemic-driven digital marketing boom and the company's expansion of its product suite.
List of Companies Using Brevo
Our verified company list features prominent European enterprises including Capgemini, DHL, AXA, L'Oréal, and Orange Group, alongside global institutions like the United Nations, Stanford University, and the University of Chicago. The French Ministry of Economy and Decathlon highlight Brevo's strong government and retail presence in its home market.
Download all 67,311 Brevo customers with full company data, or create a signal to track when companies start or stop using Brevo.
| Company | Detection URL | Country | Industry | Employees | Type | Founded |
|---|---|---|---|---|---|---|
| erdnews.capgemini.com | France | IT Services and IT Consulting | 10001+ | Public Company | 1967 | |
| lot.dhl.com | Germany | Transportation, Logistics, Supply Chain and Storage | 10001+ | Public Company | 1969 | |
| axa.com | France | Insurance | 10001+ | Public Company | — | |
| leaders.orange.com | France | Telecommunications | 10001+ | Public Company | 1988 | |
| rbcglobalconnect.rbc.com | Canada | Banking | 10001+ | Public Company | 1864 | |
| fundforwomen.loreal.com | France | Personal Care Product Manufacturing | 10001+ | Public Company | 1909 | |
| memoryhub.safran-group.com | France | Aviation and Aerospace Component Manufacturing | 10001+ | Public Company | 2005 | |
| aecom.com | United States | Civil Engineering | 10001+ | Public Company | 1990 | |
| am2020.bakerhughes.com | United States | Energy Technology | 10001+ | Public Company | 2014 | |
| un.org | United States | International Affairs | 10001+ | Nonprofit | 1945 |
Brevo Customers by Country
France leads Brevo adoption with 21.8% of all customers (10,595), reflecting the platform's Parisian roots. The United States follows at 14.8% (7,185) and Germany at 8.3% (4,033). European countries dominate the top 10 — together, France, Germany, UK, Italy, Netherlands, Spain, and Belgium account for over 51% of the user base.
Brevo Market Share & Overview
Brevo holds 4.31% market share in Marketing Automation, ranking 6th in the category. While trailing market leader MailChimp (18.11%) by a significant margin, Brevo (previously Sendinblue) competes closely with HighLevel (4.63%) and has carved out a strong niche as the leading European-headquartered marketing automation platform.
Top Competitors by Market Share
Brevo Customers by Company Size & Age
Brevo's customer base is overwhelmingly micro and small businesses — 70% of customers have 1-10 employees and 88% have 50 or fewer. The 2010s generation dominates at 41.33% of companies, with a strong 20.29% from the 2020s, indicating high appeal among digital-native startups.
Company Size Distribution
Company Age (Founded Decade)
Brevo Customers by Industry
Retail is the top industry at 4.87%, closely followed by IT Services (4.41%) and Software Development (4.09%). The highly diversified long-tail distribution — no single industry exceeds 5% — reflects Brevo's positioning as a horizontal, general-purpose marketing platform suitable for virtually any sector.
Brevo Alternatives & Competitors
Brevo (previously Sendinblue) competes in a crowded Marketing Automation space. MailChimp (18.11%) leads the market by a wide margin, while Klaviyo (9.43%) focuses on e-commerce and HubSpot (7.76%) offers an integrated CRM approach. Brevo differentiates with competitive pricing, multi-channel capabilities (email + SMS + chat), and strong GDPR compliance for European businesses.
| Technology | Domains | Market Share |
|---|---|---|
 | 283,090 | 18.11% |
 | 147,491 | 9.43% |
 | 121,300 | 7.76% |
 | 95,861 | 6.13% |
 | 72,439 | 4.63% |
Brevo Customer Migration: Competitor Gains & Losses
Based on 48,609 enriched companies, Brevo's biggest migration source is MailChimp — 6,207 companies switched from MailChimp to Brevo (net +5,094), making it a major beneficiary of MailChimp's pricing-driven churn. HubSpot is the second largest source with +1,381 net. Brevo (previously Sendinblue) maintains a net positive migration balance across all 6 competitors, with only modest losses to Klaviyo (-695 net) and HighLevel (-107 net).
| Competitor | Gained | Lost | Net |
|---|---|---|---|
| +6,207 | -1,113 | +5,094 |
| +2,552 | -1,171 | +1,381 |
| +1,107 | -689 | +418 |
 | +1,136 | -526 | +610 |
| +444 | -1,139 | -695 |
| +156 | -263 | -107 |
What Other Technologies Do Brevo Customers Use?
Based on 48,609 enriched companies, WordPress dominates at 57.46% — the highest WordPress overlap of any marketing automation tool we track. WooCommerce (17.24%) is the leading e-commerce platform, and Tawk.to (2.46%) leads live chat. The strong WordPress and WooCommerce correlation reflects Brevo's native WordPress plugin and appeal to self-hosted website owners.
CMS
E-Commerce
Live Chat
Brevo Customer Reviews with Pros and Cons
Based on aggregated G2 reviews, Brevo scores highest for ease of use (324 mentions) and affordable pricing (198 mentions), reinforcing its positioning as an accessible, budget-friendly marketing platform. The most common criticism centers on limited template customization and missing advanced automation features, which may push power users toward more feature-rich competitors.
Generated from real user reviews on G2
- Users find Brevo Marketing Platform's ease of use impressive, with seamless integration and helpful templates simplifying email campaigns.(324 reviews)
- Users praise Brevo for its affordable pricing and powerful features, making email marketing and automation seamless and efficient.(198 reviews)
- Users appreciate the ease of use and effective tracking of Brevo for email marketing and CRM integration.(177 reviews)
- Users value the responsive customer support of Brevo, noting its helpfulness even for free plan users.(164 reviews)
- Users highlight the easy setup of Brevo, allowing swift transition to a professional email marketing system.(159 reviews)
- Users note missing features in Brevo, particularly in design flexibility and automation capabilities, limiting their marketing tasks.(108 reviews)
- Users express that customization and template designs are limited, impacting marketing tasks and overall platform efficiency.(77 reviews)
- Users find limited customization in Brevo's templates affects complex marketing tasks and detailed reporting needs.(69 reviews)
- Users find the learning curve steep, as the newsletter design and menu structure are not very intuitive initially.(67 reviews)
- Users find Brevo to be expensive, especially when considering unclear pricing and limited features in lower tiers.(55 reviews)
Top Companies That Use Brevo: Expert Signals for Sales & Tech Adoption
As a marketing strategist with 10 years in B2B growth, I've analyzed Brevo's adoption data across 48,610 enriched company profiles (67.3% match rate from 72,230 detected domains). What stands out is a clear growth story driven by positioning, pricing, and geography. Here are the three marketing signals every growth team should act on.
1. Europe's Marketing Automation Champion (21.8% France, 51%+ EU)
Key Insight: Brevo (previously Sendinblue) is the only top-6 marketing automation tool headquartered in Europe. France alone accounts for 21.8% of its customer base, and EU countries collectively make up over half. This isn't just geography — it's a trust and compliance advantage. With GDPR enforcement tightening, European businesses increasingly prefer platforms that store data locally and understand EU regulations natively.
Growth Opportunity: If you're marketing to European SMBs, lean into the data sovereignty angle: "Trusted by 10,595+ French companies and the French Ministry of Economy." For competitive displacement campaigns, position against US-based alternatives by emphasizing EU data residency, native multilingual support, and local customer success teams.
2. The WordPress Ecosystem Play (57% WordPress, 17% WooCommerce)
Key Insight: An extraordinary 57.46% of Brevo customers run WordPress — the highest correlation I've seen in any marketing automation platform. Combine that with 17.24% WooCommerce overlap, and you have a clear content marketing angle: Brevo is the de facto email marketing choice for the WordPress + WooCommerce stack.
Growth Opportunity: Build a content hub targeting WordPress-specific use cases: "Best email marketing plugin for WordPress — used by 27,932 businesses." Create comparison content (Brevo vs Mailchimp for WordPress), integration tutorials, and partner with WordPress hosting providers like SiteGround and Bluehost for co-branded landing pages. The organic search opportunity here is massive.
3. Capturing MailChimp's Pricing Churn (5,094 Net Gains)
Key Insight: Our migration data shows 6,207 companies switched from MailChimp to Brevo, with only 1,113 going the other direction — a net gain of +5,094. This is the largest single migration corridor for Brevo (previously Sendinblue). The pattern is clear: post-Intuit pricing increases are pushing cost-conscious SMBs (70% have 1-10 employees) toward more affordable alternatives.
Growth Opportunity: Launch a dedicated migration campaign with transparent pricing comparisons: "6,207 businesses already switched from MailChimp — see how much you'd save." Create a free migration tool, offer white-glove onboarding for teams switching from MailChimp, and run retargeting ads on comparison-intent keywords like "Mailchimp alternative" and "Mailchimp pricing too expensive."
Quick Growth Playbook
Content: Publish a "State of European Email Marketing" report using the geographic data — 51% EU concentration is a headline-worthy stat that drives earned media and backlinks.
Paid: Run geo-targeted campaigns in France, Germany, and Italy with localized creative. The 20.29% of customers founded in the 2020s tells us startup ecosystems are a high-converting segment — target incubator partnerships and startup deal programs.
Pro Tip: The industry data shows extreme diversification — no single sector exceeds 5%. This means horizontal positioning works, but vertical case studies (Retail at 4.87%, Real Estate at 2.57%) can significantly boost conversion rates in specific segments.
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Frequently Asked Questions
Who uses Brevo?
Brevo is used by 67,311 companies worldwide, including Capgemini Consulting, DHL Express, AXA. It's particularly popular in the Retail industry (4.87% of customers).
How many customers does Brevo have?
Based on our detection data, Brevo has 67,311 active customers. We enriched 48,610 of these with LinkedIn company data to generate our insights. Additionally, 62,087 sites have previously used Brevo.
What is Brevo's market share?
Brevo holds 4.31% of the Marketing Automation market, ranking #6 in the category.
What are the best alternatives to Brevo?
The top alternatives to Brevo include MailChimp (18.11% market share), Klaviyo (9.43% market share), HubSpot (7.76% market share), MailerLite (6.13% market share).
Which countries use Brevo the most?
France leads with 10,595 customers, followed by United States (7,185), Germany (4,033), United Kingdom (3,048), Italy (2,354).
What size companies use Brevo?
The most common company size is 1-10 employees, representing 70% of Brevo customers. This is followed by 11-50 employees (18%) and 51-200 employees (7.6%).
How old are companies that use Brevo?
The majority of Brevo customers were founded in the 2010s (41.33%), followed by the 2020s (20.29%). This suggests Brevo is most popular among relatively young companies.
What is the ideal customer profile for Brevo?
Based on 48,610 analyzed companies, the ideal Brevo customer is: Company Size: 1-10 employees, Location: France, US, or Germany, City: Paris, London, Berlin, New York, Founded: 2010-2019, Company Age: ~5-15 years old.
What is Brevo?
Brevo (previously Sendinblue) is an all-in-one digital marketing platform founded in 2012 in Paris, France. It offers email marketing, SMS campaigns, live chat, CRM, and marketing automation tools. Known for its competitive pricing and generous free tier, Brevo has become Europe's leading marketing automation platform, particularly popular among SMBs and WordPress-powered businesses.
What is the source of this data?
These insights include all TechnologyChecker.io detections of Brevo (free & paid plans). Our platform has tracked over 2.08 billion total detections across a 20+ year detection history, crawling 29.6 million domains and monitoring 44,000+ technologies with a 31.6% company match rate. Need paid-only or company data filtering? Register at TechnologyChecker.io.
How often is the data updated?
We update all data every month. Our crawler scans over 2 billion URLs across 30 million domains each cycle, detecting both frontend and backend technologies to ensure comprehensive, up-to-date coverage.
How to find companies that use Brevo?
You can find companies using Brevo (previously Sendinblue) through TechnologyChecker.io's technology detection tool. It scans both frontend and backend technologies using numerous detection methods — including script analysis, DNS records, HTTP headers, and HTML patterns — to accurately identify which technologies a website uses.
Is Brevo the same as Sendinblue?
Yes, Sendinblue rebranded to Brevo in May 2023 to better reflect its expanded product suite beyond email marketing. The platform now includes email, SMS, WhatsApp, chat, CRM, and marketing automation under the Brevo brand. Our detection data includes both the legacy Sendinblue tracking code and newer Brevo implementations.
Does Brevo work with WordPress?
Brevo (previously Sendinblue) has one of the strongest WordPress integrations in the marketing automation space — 57.46% of Brevo customers also use WordPress. The official Brevo WordPress plugin enables email campaigns, signup forms, and transactional emails directly from the WordPress dashboard.
Based on 48,610 company data
These insights include all Technologychecker.io detections of Brevo (free & paid plans). Need paid-only or company data filtering?