Companies Using Shoplift
Our database tracks 5,188 domains running Shoplift, the Shopify-native testing app. Below you'll find a full list of companies using Shoplift with market share, industry breakdowns and geographic data.
Shoplift holds 0.68% of the A/B testing category, ranking #10, based on our analysis of 1,960 enriched companies at TechnologyChecker.io. The industry concentration proves the positioning: Retail (16.04%) and Retail Apparel and Fashion (11.59%) together are over 27% of its domains. Shoplift is not competing for the general experimentation market; it has taken a specific slice of Shopify merchants.
Published Mar 12, 2026 · Updated Sep 4, 2026 · Data analysed on September 4, 2026.
Shoplift Usage Statistics
How has Shoplift adoption changed? Our current crawl covers June to August 2026: 4,048 active domains, then 5,131, then 5,188. Since March 2026, 995 domains have dropped Shoplift, around 16% of the base — a high rate that fits an app-store install which is easy to add and easy to remove.
List of Companies Using Shoplift
Download all 5,188 Shoplift customers with full company data, or create a signal to track when companies start or stop using Shoplift.
| Company | Detection URL | Domain | Country | Industry | Employees | Type | Founded | |
|---|---|---|---|---|---|---|---|---|
| merchandise.ford.com | ford.com | United States | Motor Vehicle Manufacturing | 10001+ | Public Company | 1903 | https://linkedin.com/company/ford-motor-company | |
| www.revlon.com | revlon.com | United States | Personal Care Product Manufacturing | 1001-5000 | Privately Held | — | https://linkedin.com/company/revlon |
There are 5,188 companies and domains where we detect Shoplift, sign up to download the entire Shoplift dataset.
Which well-known brands use Shoplift? Here are some of the most recognizable companies using Shoplift and brands using Shoplift in 2026:
- Nilfisk – Danish machinery manufacturer using Shoplift for shop.nilfisk.com enhancement
- Elizabeth Arden – Personal care brand testing pricing and product page layouts with Shoplift
- Leon's Furniture – Canadian furniture retailer running experiments on leons.ca with Shoplift
- Billabong – Global surf and lifestyle brand fine-tuning conversion rates via Shoplift
- DKNY – Fashion brand using Shoplift for A/B testing on dkny.com
- Alani Nu – Wellness and nutrition brand using Shoplift for CRO testing
- Lonely Planet – Media brand testing shop.lonelyplanet.com merchandising with Shoplift, as featured in Shoplift's case studies
- Framebridge – Custom framing retailer using Shoplift to boost their Shopify storefront
Which Countries Use Shoplift the Most?
Which countries use Shoplift the most? The United States dominates with 55.1% of all customers, but Shoplift's global footprint extends across 15+ countries. The United Kingdom (10.8%) and Australia (6.4%) round out the top three. Together, English-speaking markets account for over 72% of the user base, reflecting the platform's Shopify-native positioning, based on our enriched company data at TechnologyChecker.io.
Share of the 1,960 Shoplift domains we matched to a company record — 37.8% of the 5,188 we detect. Top 15 countries shown, so these do not sum to 100%. Domains with no matching company record are not represented here and skew small and independent.
Shoplift Market Share Among A/B Testing & Experimentation
What is Shoplift's market share? Shoplift holds 0.68% of the A/B testing category on 5,188 domains, ranking #10. Category share is the wrong lens for a Shopify-only app: the relevant denominator is Shopify merchants running experiments, not every site running any test.
Top Competitors by Market Share
Shoplift Customers by Company Size & Age
Is Shoplift only for small businesses? Yes, micro-businesses are its core. With 46.42% of Shoplift customers having 1-10 employees based on our analysis of 1,960 enriched companies at TechnologyChecker.io, the platform serves DTC founders and emerging brands. Only 0.27% of users operate at enterprise scale (10,001+ employees), reinforcing Shoplift's positioning as a Shopify-native tool for growing merchants rather than Fortune 500 teams.
Company Size Distribution
Company Age (Founded Decade)
What Industries Use Shoplift the Most?
Retail is the dominant industry at 15.0%, followed by Retail Apparel and Fashion (13.5%). The long tail is significant, no single industry exceeds 15%, making Shoplift a horizontal platform with strong concentration in consumer-facing verticals. Wellness and Personal Care together account for over 13%, reflecting the platform's appeal among health and beauty DTC brands, based on our enriched company data.
Retail brands using Shoplift account for the platform's largest vertical at 15.0%. Fashion and apparel companies on Shoplift represent the second-largest segment at 13.5%, with brands like Billabong and DKNY enhancing their Shopify storefronts. Personal care brands using Shoplift like Elizabeth Arden and Tropic Skincare demonstrate the platform's fit for beauty and wellness merchants looking to fine-tune product pages and pricing strategies.
Shoplift Alternatives & Competitors
How does Shoplift compare to competitors? Shoplift's competitive field positions it as a Shopify-native niche player against more horizontal platforms, based on our market share data across 50M+ crawled domains. TruConversion (0.52%) offers broader CRO tools including heatmaps and session recording beyond A/B testing. SiteSpect (0.43%) targets enterprise clients with server-side testing, while Intelligems (0.23%) directly competes in the Shopify app marketplace with price testing and product recommendations.
| Technology | Domains | Market Share |
|---|---|---|
 | 332,249 | 43.43% |
 | 268,563 | 35.1% |
 | 46,588 | 6.09% |
 | 43,312 | 5.66% |
 | 19,767 | 2.58% |
Tech Stack of Shoplift-Powered Websites
What technologies do Shoplift sites commonly use? Based on 1,960 enriched companies at TechnologyChecker.io, Shoplift customers run almost exclusively on Shopify (98.5%), with 61.9% on Shopify Plus. The typical stack pairs Shoplift with Klaviyo (91.2%) for email marketing, Google Analytics (97.1%) for web analytics, and Facebook Pixel (89.1%) for ad tracking. This reveals a sophisticated DTC merchant base focused on performance marketing and conversion tuning across the full funnel.
Analytics & Tag Management
Ecommerce Platforms
CDN & Hosting
JavaScript Frameworks
Shoplift Customer Reviews with Pros and Cons
What do G2 reviewers say about Shoplift? Based on aggregated G2 reviews (0 total mentions), Shoplift scores highest for ease of use. The most common criticism relates to A common limitation noted is the occasio.
Generated from real user reviews on G2
- Users consistently praise the ease of use and customizability of ProductLift, highlighting its intuitive interface that simplifies feedback collection and roadmap creation.
- Many appreciate the responsive customer support, which enhances their overall experience.
- A common limitation noted is the occasional complexity in navigation for new users.
Expert Analysis: Shoplift Growth Trends & Key Signals for Sales Teams in 2026
Shoplift is one of the most widely deployed A/B Testing & Experimentation technologies in our dataset. Here's the full picture.
1. Growth Trajectory
Shoplift launched in early 2023 and grew from a single detected domain to 662 active customers by July 2025. The most dramatic acceleration occurred in Q4 2023 and Q1 2024, when the platform scaled from 21 domains to 175 in just five months. Growth continued through mid-2024 before plateauing around 660-670 active users, typical for early-stage SaaS products finding their core market. With 0.15% market share, Shoplift ranks 7th among A/B testing platforms but commands a focused position within the Shopify platform, where it competes directly with Intelligems for merchant attention.
Sales Signal: This is an early-growth addressable market with room for consolidation. Merchants adopting A/B testing tools in 2025 are likely experimenting for the first time, they need education on testing methodology alongside the software itself. Vendors offering implementation services, testing playbooks, or CRO consulting have an opening to serve merchants who install Shoplift but lack improvement expertise.
2. Customer Profile
Shoplift's customer base skews heavily toward micro-businesses: 58% have 1-10 employees, while another 26% have 11-50 employees. Combined, companies with fewer than 50 employees represent 84% of users. This isn't a platform for enterprise teams. It's the backbone of independent DTC commerce. Half the customer base (50.4%) was founded in the 2010s, with another 25.5% founded in the 2020s, revealing a digital-native cohort building brands in the Shopify app era. Notable enterprise outliers include Leon's Furniture (10,001+ employees, founded 1909) and Billabong (10,001+ employees, founded 1973), but these are exceptions proving Shoplift scales beyond solopreneurs when Shopify Plus merchants need app-native testing.
Sales Signal: These companies operate with lean teams and limited resources. They can't afford six-figure enterprise CRO platforms or dedicated refinement engineers. What they need: affordable complementary tools that integrate with their Shopify stack (email, SMS, reviews, loyalty), fractional CRO expertise to interpret test results, and tactical playbooks showing how to run pricing tests, product page experiments, and checkout enhancement without breaking their site.
3. Industry & Geographic Concentration
Shoplift shows horizontal appeal with strong concentration in consumer-facing verticals. Retail (15.0%) and Retail Apparel & Fashion (13.5%) dominate, followed by Wellness & Fitness (7.7%) and Personal Care Manufacturing (6.0%). Combined, fashion and beauty-related verticals account for over 35% of the base, reflecting the platform's fit for merchants selling physical products with high SKU counts and visual merchandising priorities. Geographically, the United States accounts for 55.1% of customers, followed by the United Kingdom (10.8%) and Australia (6.4%). English-speaking markets represent over 72% of users, aligning with Shopify's own geographic concentration.
Sales Signal: Europe (Germany 3.2%, France 2.5%, Netherlands 3.1%) and Asia (India 0.7%, Singapore 0.7%) remain underpenetrated relative to their Shopify merchant populations. Localized tools, multi-currency testing, region-specific product recommendations, or compliance-friendly experimentation for GDPR markets, represent clear gaps. Fashion and beauty merchants need vertical-specific features like swatch testing, bundle tuning, and subscription pricing experiments.
4. Migration Patterns
Shoplift's migration data reveals a lopsided battle with Intelligems, its closest Shopify-native competitor. While Shoplift has gained 27 customers from Intelligems. It has lost 91 to Intelligems, resulting in a 0.3:1 loss ratio. This is the single largest churn pattern in the dataset and suggests feature parity challenges or pricing pressure. Shoplift also captured 16 users from Google Content Experiments (now sunset), indicating it benefits from merchants upgrading from deprecated tools. Smaller inflows from Split (6), Zarget (4), and TruConversion (3) show Shoplift attracts merchants seeking Shopify-native alternatives to horizontal platforms.
Sales Signal: The two-sided opportunity is clear: migration services helping merchants switch between Shopify A/B testing apps (test template transfers, analytics integration, training) and retention tools addressing why users churn to Intelligems (feature comparison audits, advanced testing capabilities like price testing or theme experiments). Competitive intelligence tools tracking which merchants are switching platforms could help vendors time their outreach to merchants evaluating alternatives.
5. Technology stack
Shoplift users run a highly standardized Shopify-native stack. 98.5% use Shopify, with 61.9% on Shopify Plus, significantly higher than the ~20% Shopify Plus penetration rate across all Shopify merchants. This reflects Shoplift's appeal to high-growth brands investing in conversion boost. Marketing automation is dominated by Klaviyo (91.2%), web analytics by Google Analytics (97.1%) and Google Tag Manager (97.9%), and paid acquisition by Facebook Pixel (89.1%) and TikTok Pixel (67.1%). Payment infrastructure is diversified: PayPal (94.8%), Apple Pay (90.9%), Visa (91.7%), and Mastercard (90.5%) all exceed 90%, indicating merchants improve for multi-payment acceptance rather than betting on a single checkout method.
Sales Signal: The tech stack reveals sophisticated merchants running full-funnel improvement programs. Underrepresented categories, SMS marketing (not visible in top 100 overlap), customer reviews (no Yotpo, Judge.me, or Okendo detected), and loyalty programs (no Smile.io or LoyaltyLion detected), represent upsell opportunities for vendors offering complementary CRO tools. The high Google Remarketing adoption (80.9%) combined with Facebook Pixel suggests merchants need cross-channel attribution tools to measure which platforms drive tested variants' conversions.
G2 Review Signals for Buyers
The G2 data adds a buyer-perspective layer to our technographic analysis. Shoplift scores highest for ease of use. Where it falls short: occasional complexity in navigation for new users. If you're in a sales conversation about Shoplift, the review sentiment gives you concrete talking points.
6. Key Takeaways
Shoplift is a Shopify-native A/B testing platform serving micro-businesses and mid-market DTC brands in fashion, beauty, and wellness. The platform achieved early traction from 2023-2024 but faces competitive pressure from Intelligems, which captures 3x more switchers. With 58% of customers operating lean teams (1-10 employees) and 75% founded after 2010, Shoplift's core archetype is the digital-native founder who can't afford enterprise refinement platforms but needs data-driven CRO tools. The platform's moat lies in Shopify platform integration, 99% of users run on Shopify, with deep co-occurrence alongside Klaviyo, Google Analytics, and Facebook Pixel.
7. Sales Applications
Prospecting merchants using Shoplift requires understanding their CRO maturity stage. Here are three data-backed approaches:
Cross-sell to existing Shoplift users: I noticed [Company] runs Shoplift for A/B testing on Shopify. Based on TechnologyChecker.io data, 91% of Shoplift users also use Klaviyo, but only 67% have implemented TikTok conversion tracking. Have you connected your test variants to TikTok audiences for retargeting winning experiments?
Target Intelligems switchers: Filter TechnologyChecker.io for companies that switched from Shoplift to Intelligems in the last 12 months (91 companies). These merchants are evaluating alternatives and may be open to complementary tools. Example: I saw [Company] recently switched from Shoplift to Intelligems. We help Shopify Plus brands analyze which A/B test variants drive the highest LTV customers, not just conversion rate. Would you be open to a 15-minute call about how to layer cohort analysis onto your existing testing program?
Competitive displacement for Shopify Plus merchants: Target the 62% of Shoplift users on Shopify Plus who likely have budgets for advanced tools. With 5,188 active domains and 995 dropped since March 2026, Shoplift's retention profile creates an opening for vendors offering differentiated features like server-side testing, multivariate experiments, or AI-powered test recommendations, capabilities missing from basic Shopify app testing tools.
Access the full 1,960 enriched companies using Shoplift at TechnologyChecker.io, where you can filter by company size, industry, country, and technology stack to build targeted prospecting lists.
Frequently Asked Questions
Who uses Shoplift?
We detect Shoplift on 5,188 domains, including Ford, Revlon. A detection means the technology is present on that domain, which for large organisations is often a single storefront or subdomain rather than a company-wide deployment. Among domains we matched to a company with a resolved industry, the most common is Retail (16.04%).
How many customers does Shoplift have?
We detect 5,188 domains running Shoplift across our monthly crawl of live business domains. Company data could be matched for 1,960 of them (37.8%), and every company-size, industry and country breakdown on this page describes that matched subset rather than the full detected base. A further 995 domains carried a Shoplift detection previously and no longer do.
What is Shoplift's market share?
Shoplift holds 0.15% of the A/B testing & experimentation market, ranking #7 among specialized testing platforms. While smaller than TruConversion (0.52%) and SiteSpect (0.28%), Shoplift has carved a Shopify-native niche with 667 active domains as of March 2026.
What are the best alternatives to Shoplift?
The top alternatives to Shoplift include Trident AB (43.43% market share), Statsig (35.1% market share), VWO (6.09% market share), Optimizely (5.66% market share) — measured as a share of the domains we detect running a platform in this category.
Which countries use Shoplift the most?
The United States accounts for 55.1% of Shoplift users, followed by the United Kingdom (10.8%) and Australia (6.4%). The United States alone accounts for 1,062 of its enriched domains against the United Kingdom's 220, reflecting Shopify's own geographic concentration, based on our analysis of 1,960 companies at TechnologyChecker.io.
What size companies use Shoplift?
The most common company size is 1-10 employees, representing 46.42% of the Shoplift domains we could match to a company record and size — a subset of 1,960 matched companies, not of all 5,188 detected domains. This is followed by 11-50 employees (32.54%) and 51-200 employees (15.21%).
How old are companies that use Shoplift?
Among the Shoplift domains we could match to a company with a known founding date, the largest group was founded in the 2010s (51.17%), followed by the 2020s (21.14%). That matched subset is drawn from 1,960 companies and is not representative of all 5,188 detected domains. This suggests Shoplift is most popular among relatively young companies.
What is the ideal customer profile for Shoplift?
The ideal Shoplift customer is: Company Size: 1-10 employees, Location: US, UK, or Australia, City: New York, London, Los Angeles, Founded: 2010-2019, Company Age: ~7-15 years old — based on our analysis of 1,960 enriched companies at TechnologyChecker.io.
What is Shoplift pricing?
Shoplift offers three pricing tiers based on monthly store visitors: Core ($74/month for up to 50k visitors), Advanced, and Pro. All plans include a 14-day free trial and charge annually for a 25% discount. Pricing scales with traffic volume, making it accessible for small stores while accommodating growth, per Shoplift's published pricing page.
Does Shoplift work with Shopify themes?
Yes, shoplift is built exclusively for Shopify and supports template, theme, and URL testing. The platform offers no-code A/B experiments that work with any Shopify theme without requiring developer resources. Based on our data, 98.5% of Shoplift users run on Shopify, with 61.9% on Shopify Plus.
What companies use Shoplift for A/B testing?
Companies using Shoplift include Elizabeth Arden, Nilfisk, Leon's Furniture, Billabong, DKNY, and Alani Nu. The majority (58%) are micro-businesses with 1-10 employees, concentrated in retail, fashion, wellness, and personal care. Our analysis covers 1,960 enriched companies using Shoplift as of March 2026.
How does Shoplift compare to Intelligems?
Shoplift and Intelligems are direct competitors in the Shopify A/B testing space. Based on migration data from TechnologyChecker.io, Intelligems has gained 91 customers from Shoplift while Shoplift gained 27 from Intelligems, suggesting Intelligems holds competitive advantages in features or pricing for Shopify merchants.
Can Shoplift test product pricing?
Yes, shoplift supports dynamic price testing, allowing stores to show different prices to visitor segments and measure conversion rate and revenue impact before making permanent changes. This is one of the platform's core features alongside template testing and full-page experiments, per Shoplift's documentation.
Is Shoplift used by enterprise companies?
Rarely. Only 0.27% of Shoplift customers have 10,001+ employees. The platform primarily serves micro-businesses (58% with 1-10 employees) and small businesses (26% with 11-50 employees). Notable exceptions include Leon's Furniture and Billabong, both with 10,001+ employees, based on our enriched company data.
What industries use Shoplift most?
Retail (15.0%), Retail Apparel and Fashion (13.5%), and Wellness & Fitness Services (7.7%) are the top three industries. Personal care manufacturing, food and beverage, and sporting goods also show strong representation. Combined, fashion and beauty-related verticals account for over 35% of Shoplift's user base.
Does Shoplift require coding skills?
No, shoplift is a no-code platform designed for Shopify merchants without technical teams. It enables A/B tests on layouts, pricing, content, and full pages through a visual editor without requiring developer involvement. This accessibility aligns with its micro-business customer base where 58% have 1-10 employees.
Can Shoplift integrate with Klaviyo?
While not explicitly documented as a native integration, 91.2% of Shoplift users also run Klaviyo based on our tech stack overlap analysis. This suggests the platforms coexist well within the Shopify platform, likely sharing customer data through Shopify's unified data layer for segmentation and personalization.
What is the typical company age for Shoplift users?
Half (50.4%) of Shoplift users were founded in the 2010s, with another 25.5% founded in the 2020s. Combined, 75.9% are digital-native brands founded after 2010, reflecting the platform's appeal to modern DTC companies building on Shopify. Only 1.9% date back to pre-1960.
Based on 1,960 company data
These insights include all TechnologyChecker.io detections of Shoplift (free & paid plans).