A favicon of Doofinder

Companies Using Doofinder

Our October 2026 crawl finds Doofinder on 13,758 live domains, and most of the shops behind them are European. Germany (1,530 matched companies) and France (1,430) both have more than the United States (1,135), Spain has 1,044, and each market runs Doofinder on its own shop software: Shopware in Germany, PrestaShop in France and Spain. Below is the list of companies that use Doofinder, with size, country, industry and stack. It includes Prénatal, Alain Afflelou, Le Coq Sportif, Cecotec and PEP, the South African discount retailer.

Doofinder is a hosted search and product-discovery service, based in Madrid and founded in 2011 according to its about page. It ranks 3rd of the 58 technologies we track in Site Search with 8.17%, behind FiboSearch, a WooCommerce plugin with a free version, and Algolia, a search API. Read the count as shops, not companies. The 5,889 domains where we could read Doofinder's account id belong to 4,729 accounts, because retailers such as PRO&Cie and Panama Jack run one account across many domains.

Published Oct 11, 2026 · Updated Oct 14, 2026 · Data analysed on October 11, 2026.

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Doofinder Usage Statistics

Doofinder reads 10,568 domains in June 2026, 13,171 in July, 13,399 in August, 13,634 in September and 13,758 in October. The June to July step is mostly our side, not a rush of installs: the set of domains we crawl turns over every month, with dead sites dropping out and new ones added, and our detection signals widen over time. From July to October the line adds 587 domains. Since we began tracking Doofinder in March 2026, 2,311 domains have dropped it on at least one hostname, and 422 of those still run it on another.

List of Companies Using Doofinder

Who uses Doofinder? This list of companies that use Doofinder names 50 of the 8,263 matched companies, ordered by LinkedIn following. We fetched every page in October 2026: 43 loaded Doofinder and the other 7 blocked automated visits. A Doofinder customer at a large company is often one team's site. El Mundo runs it on its Mibebeyyo parenting site, Euromaster on its business-customer portal and Macsteel on its online shop.

Download all 13,758 Doofinder customers with full company data, or create a signal to track when companies start or stop using Doofinder.

Verified list of companies and domains where we detect Doofinder — sorted by company size. Companies matched to domains where we detect Doofinder; a detection may be one storefront rather than a company-wide deployment.
CompanyDetection URLDomainCountryIndustryEmployeesTypeFoundedLinkedIn
Pepstores logoPepstores
www.pepstores.compepstores.comSouth AfricaRetail10001+Public Company1965https://linkedin.com/company/pep-stores
Mdspa logoMdspa
webstore.mdspa.itmdspa.itItalyRetail5001-10000Public Company1994https://linkedin.com/company/md-spa
Alain Afflelou logoAlain Afflelou
afflelou.comafflelou.comFranceRetail1001-5000Privately Held1972https://linkedin.com/company/alain-afflelou
Druni SA logoDruni SA
druni.esdruni.esSpainPersonal Care Product Manufacturing1001-5000Privately Held—https://linkedin.com/company/druni
El Mundo logoEl Mundo
mibebeyyo.elmundo.eselmundo.esSpainNewspaper Publishing201-500Privately Held1989https://linkedin.com/company/el-mundo
Marwa logoMarwa
marwa.commarwa.comMoroccoRetail Apparel and Fashion1001-5000Privately Held2003https://linkedin.com/company/folly-fashion---marwa
ADEME logoADEME
librairie.ademe.frademe.frFranceEnvironmental Services501-1000Government Agency1990https://linkedin.com/company/ademe
Coral logoCoral
coralhipermercados.comcoralhipermercados.comEcuadorRetail5001-10000Self-Owned—https://linkedin.com/company/coral-hipermercados-cia-ltda
Kitea logoKitea
kitea.comkitea.comMoroccoFurniture and Home Furnishings Manufacturing1001-5000Privately Held1993https://linkedin.com/company/kitea
Megatone logoMegatone
www.megatone.netmegatone.netArgentinaRetail1001-5000Privately Held1971https://linkedin.com/company/megatone-net
Show 40 more Doofinder using companies as demo data
CompanyDetection URLCountryIndustryEmployeesTypeFounded
Keune International logoKeune International
keune.comkeune.comNetherlandsPersonal Care Product Manufacturing501-1000Privately Held1922https://linkedin.com/company/keune-haircosmetics
Pinkzebrahome logoPinkzebrahome
pinkzebrahome.compinkzebrahome.comUnited StatesConsumer Goods201-500Privately Held2011https://linkedin.com/company/pink-zebra-home
Lamarina logoLamarina
lamarina.com.mxlamarina.com.mxMexicoRetail1001-5000Privately Held1887https://linkedin.com/company/bodesa-sapi-de-cv
Macsteel Service Centres SA logoMacsteel Service Centres SA
shop.macsteel.co.zamacsteel.co.zaSouth AfricaManufacturing1001-5000Privately Held1904https://linkedin.com/company/macsteel-service-centres-sa-pty-ltd
Globomoda logoGlobomoda
shop.globomoda.comglobomoda.comItalyRetail1001-5000Privately Held1978https://linkedin.com/company/cosmo-spa-globo
ITURRI Group logoITURRI Group
shop.iturri.comiturri.comSpainTransportation, Logistics, Supply Chain and Storage1001-5000Privately Held1947https://linkedin.com/company/iturri
Equivalenza logoEquivalenza
equivalenza.comequivalenza.comSpainManufacturing51-200Privately Held2011https://linkedin.com/company/equivalenza
Prenatal logoPrenatal
prenatal.comprenatal.comItalyRetail1001-5000Privately Held1947https://linkedin.com/company/prenatal
Oxfam Intermón logoOxfam Intermón
tienda.oxfamintermon.orgoxfamintermon.orgSpainNon-profit Organizations501-1000Nonprofit1956https://linkedin.com/company/intermon-oxfam
BUCHI Group logoBUCHI Group
buchi.combuchi.comUnited StatesMeasuring and Control Instrument Manufacturing501-1000Privately Held1939https://linkedin.com/company/b%c3%bcchi-labortechnik-ag
Vidri logoVidri
vidri.com.svvidri.com.svEl SalvadorRetail1001-5000Public Company1917https://linkedin.com/company/almacenes-vidri
Kids2 Group logoKids2 Group
shop.kids2.comkids2.comUnited StatesManufacturing501-1000Privately Held1969https://linkedin.com/company/kids-ii
Cecotec Group logoCecotec Group
cecotec.escecotec.esSpainAppliances, Electrical, and Electronics Manufacturing501-1000Self-Owned—https://linkedin.com/company/cecotec-innovaciones-s--l-
INGLOT Cosmetics logoINGLOT Cosmetics
inglotcosmetics.cominglotcosmetics.comPolandPersonal Care Product Manufacturing501-1000Privately Held1983https://linkedin.com/company/inglot
Koaj logoKoaj
www.koaj.cokoaj.coColombiaRetail1-10——https://linkedin.com/company/koaj-basic
Euromaster France logoEuromaster France
businesspro.euromaster.freuromaster.frFranceMotor Vehicle Manufacturing1001-5000Self-Owned1992https://linkedin.com/company/euromaster-france
Pikolin sa logoPikolin sa
www.pikolin.compikolin.comSpainManufacturing1001-5000Privately Held1948https://linkedin.com/company/pikolin
Hune Rental logoHune Rental
alquiler.loxamhune.comloxamhune.comSpainMachinery Manufacturing501-1000Privately Held2002https://linkedin.com/company/loxamhune
Trafic logoTrafic
trafic.comtrafic.comBelgiumRetail Apparel and Fashion1001-5000Privately Held1983https://linkedin.com/company/trafic
Le Coq Sportif logoLe Coq Sportif
www.lecoqsportif.comlecoqsportif.comFranceSporting Goods Manufacturing51-200Privately Held1882https://linkedin.com/company/le-coq-sportif
RABAT Joyas logoRABAT Joyas
www.rabat.netrabat.netSpainRetail Luxury Goods and Jewelry51-200Privately Held1977https://linkedin.com/company/rabat-joyas
CNPP Cybersecurity logoCNPP Cybersecurity
www.cnpp.comcnpp.comFranceSecurity and Investigations201-500Privately Held1987https://linkedin.com/company/cnpp
Merci Merci logoMerci Merci
merci-merci.commerci-merci.comFranceRetail51-200Privately Held2009https://linkedin.com/company/merci
Giunti Group logoGiunti Group
giunti.itgiunti.itItalyBook and Periodical Publishing1001-5000Privately Held1841https://linkedin.com/company/giunti-editore-s.p.a.
Maped Group logoMaped Group
fr.maped.commaped.comFranceConsumer Goods201-500Privately Held1947https://linkedin.com/company/maped
EDEM logoEDEM
edem.euedem.euSpainProfessional Training and Coaching11-50Educational2002https://linkedin.com/company/edem-escuela-de-empresarios
Rodi Motor Services logoRodi Motor Services
rodi.esrodi.esSpainAutomotive1001-5000Privately Held1990https://linkedin.com/company/rodi-motor-services
Casadoarroz logoCasadoarroz
casadoarroz.com.brcasadoarroz.com.brBrazilRetail501-1000Privately Held1970https://linkedin.com/company/casadoarrozsupermercados
Torgaoptical logoTorgaoptical
torgaoptical.co.zatorgaoptical.co.zaSouth AfricaRetail501-1000Privately Held1984https://linkedin.com/company/torgaoptical
Arenal Perfumerías logoArenal Perfumerías
arenal.comarenal.comSpainPersonal Care Product Manufacturing501-1000Privately Held1976https://linkedin.com/company/arenalperfumerias
Abacus Cooperativa logoAbacus Cooperativa
professional.abacus.coopabacus.coopSpainRetail501-1000Partnership1968https://linkedin.com/company/abacus-cooperativa
Acces Industrie SA logoAcces Industrie SA
acces-industrie.comacces-industrie.comFranceEquipment Rental Services501-1000Privately Held1997https://linkedin.com/company/acces-industrie
Naturaselection logoNaturaselection
naturaselection.comnaturaselection.comSpainRetail201-500Self-Owned1992https://linkedin.com/company/natura-selection
Cassina S.p.A. logoCassina S.p.A.
www.cassina.comcassina.comItalyFurniture and Home Furnishings Manufacturing201-500Privately Held1927https://linkedin.com/company/cassina-spa
Toutfaire logoToutfaire
toutfaire.comtoutfaire.comFranceWholesale Building Materials1001-5000Partnership1990https://linkedin.com/company/tout-faire
Pittarello logoPittarello
www.pittarello.compittarello.comItalyRetail1001-5000Privately Held1986https://linkedin.com/company/pittarello
Juguettos logoJuguettos
juguettos.comjuguettos.comSpainRetail201-500Privately Held1975https://linkedin.com/company/juguettos
Rulmeca Group logoRulmeca Group
www.rulmeca.comrulmeca.comItalyIndustrial Machinery Manufacturing1001-5000Privately Held1962https://linkedin.com/company/rulmeca
Bauer Kompressoren GmbH logoBauer Kompressoren GmbH
www.bauer-kompressoren.debauer-kompressoren.deUnited StatesIndustrial Machinery Manufacturing1001-5000Privately Held1946https://linkedin.com/company/bauerkompressorengroup
Maxi Bazar SA logoMaxi Bazar SA
maxibazar.frmaxibazar.frFranceRetail1001-5000Partnership1978https://linkedin.com/company/maxi-bazar

There are 13,758 companies and domains where we detect Doofinder, sign up to download the entire Doofinder dataset.

Here are some of the recognisable companies that use Doofinder in 2026. Each loaded Doofinder when we checked it in October 2026:

  • Prénatal: the Italian maternity and childrenswear chain, on prenatal.com, also one of Doofinder's own customer stories
  • Alain Afflelou: the French optician, on afflelou.com
  • Le Coq Sportif: the French sportswear brand, through Doofinder's Shopify app
  • PEP: the South African discount retailer, on pepstores.com
  • Cecotec: the Spanish appliance maker, on cecotec.es
  • Druni: the Spanish perfumery chain, on druni.es
  • INGLOT Cosmetics: the Polish make-up brand, on inglotcosmetics.com
  • Oxfam Intermón: on its fair-trade shop, tienda.oxfamintermon.org
  • Giunti: the Florence publisher, on giunti.it
  • Cassina: the Italian furniture maker, on cassina.com

Which Countries Use Doofinder the Most?

Which countries use Doofinder the most? Germany, with 1,530 matched companies, then France (1,430), the United States (1,135), Spain (1,044), the United Kingdom (705) and Italy (593). That order is unusual in this category. On Searchanise's and Boost Commerce's profiles the US holds more than 40% of matched companies; here it's 1,135 of 8,263, or 13.74%. Each market has its own platform. 803 of the German companies run Shopware and 943 of the French ones PrestaShop, while the American ones lean on Shopify (422) and BigCommerce (327).

🇩🇪Germany1,53018.5%
🇫🇷France1,43017.3%
🇺🇸United States1,13513.7%
🇪🇸Spain1,04412.6%
🇬🇧United Kingdom7058.5%
🇮🇹Italy5937.2%
🇳🇱Netherlands3564.3%
🏳️Poland1932.3%
🇨🇦Canada1632.0%
🇨🇭Switzerland1401.7%
🏳️Portugal841.0%
🇲🇽Mexico821.0%
🇦🇺Australia811.0%
🇦🇹Austria710.9%
🇧🇪Belgium610.7%

Share of the 8,263 Doofinder domains we matched to a company record — 60.1% of the 13,758 we detect. Top 15 countries shown, so these do not sum to 100%. Domains with no matching company record are not represented here and skew small and independent.

Doofinder Market Share Among Site Search

What is Doofinder's market share? 8.17% of Site Search, 3rd of the 58 technologies we track there, based on our live crawl at TechnologyChecker.io. The two above it count different things. FiboSearch (46,005 domains, 27.33%) is a WooCommerce plugin with a free version, and Algolia (38,582, 22.92%) is a search API that developers build into all kinds of sites. Everything below Doofinder in the category is smaller, including Searchanise at 10,727 domains and Boost Commerce at 8,746.

Customers13.8KCompanies using Doofinder
Companies Analyzed8.3KWith LinkedIn company data
Market Share8.17%Of the category market
Category Ranking#3In its category

Top Competitors by Market Share

Doofinder Customers by Company Size & Age

What size companies use Doofinder? Mostly small ones. 53.58% of matched companies with a known size have 1 to 10 employees and 31.71% have 11 to 50, close to Searchanise (52.19%) and Boost Commerce (51.54%) at the smallest band. 61 companies list more than 1,000 staff, PEP, Prénatal, Alain Afflelou, Druni and Euromaster among them. Some of the large ones run Doofinder on a single site rather than group-wide, such as Euromaster on its portal for business customers.

Company Size Distribution

Company Age (Founded Decade)

The largest group of matched companies was founded in the 2010s (31.11%), then the 2000s (22.6%). Only 5.22% date from the 2020s, about half the share on Searchanise's (9.5%) and Boost Commerce's (9.94%) profiles, and 10.14% were founded before 1960. Giunti (1841), Le Coq Sportif (1882), Macsteel (1904) and Cassina (1927) all load Doofinder. These are long-running businesses that added better search to an existing shop.

What Industries Use Doofinder the Most?

Retail leads at 26.29%, then Wholesale (7.53%), Retail Apparel and Fashion (3.22%) and Manufacturing (2.76%), based on our enriched company data. Wholesale is close to double its 4.26% on Searchanise's profile, and Wholesale Building Materials adds 1.8%, so trade suppliers are a real slice of the base. The top ten industries cover about half of matched companies (50.2%).

Retail1,822 (26.29%)
Wholesale522 (7.53%)
Retail Apparel and Fashion223 (3.22%)
Manufacturing191 (2.76%)
Online and Mail Order Retail147 (2.12%)
Furniture and Home Furnishings Manufacturing126 (1.82%)

Fashion and footwear brands using Doofinder include Le Coq Sportif, Pittarello and Naturaselection. Beauty retailers on Doofinder form a Spanish cluster of their own: Druni, Arenal and Equivalenza, with INGLOT Cosmetics in Poland. Building and equipment suppliers using Doofinder include Toutfaire, Acces Industrie and Loxam Hune's rental shop, so a fair share of these searches are by trade buyers looking up parts and machines.

Doofinder Alternatives & Competitors

The table mixes counting methods, so the overlaps say more than the sizes. 68 domains run Doofinder and Searchanise today, out of 122 that ever ran both, and 67 run Doofinder and FiboSearch, out of 120. Merci, the Paris concept store, loads both Doofinder and Searchanise. Algolia shares 22 domains with Doofinder and Klevu 7; Klevu's 1,776 is the count after its own page removed copies of other stores' sites. None of these pairs is large enough for our switching tests to publish.

TechnologyDomainsMarket Share
A favicon of FiboSearch
FiboSearch
46,00527.33%
A favicon of Algolia
Algolia
38,58222.92%
A favicon of Searchanise
Searchanise
10,7276.37%
A favicon of Klevu
Klevu
1,7761.06%

Doofinder Customer Migration

Tech Stack of Doofinder-Powered Websites

These percentages are of the 13,700 clean live Doofinder domains, not the 13,758 headline. PrestaShop runs on 21.77% and Shopify on 19.12%, then WooCommerce (10.9%), Shopware (10.74%) and Magento (7.8%). About one domain in five shows none of the shop platforms we check, which usually means a custom build. Google Analytics is on 80.85% and Cloudflare on 55.45%. Consent tools are many and small: Cookie Control (7.31%), Cookiebot (7.26%), Axeptio (5.58%) and iubenda (3.86%).

Ecommerce Platforms

A favicon of PrestaShop
PrestaShop
2,983 (21.77%)
A favicon of Shopify
Shopify
2,620 (19.12%)
A favicon of WooCommerce
WooCommerce
1,493 (10.9%)
A favicon of Shopware
Shopware
1,472 (10.74%)
A favicon of Magento
Magento
1,068 (7.8%)
A favicon of BigCommerce
BigCommerce
678 (4.95%)

CMS & Website Builders

A favicon of WordPress
WordPress
2,201 (16.07%)
A favicon of Elementor
Elementor
1,251 (9.13%)
A favicon of Shogun Page Builder
Shogun Page Builder
124 (0.91%)
A favicon of wpBakery
wpBakery
110 (0.8%)
A favicon of CCM19
CCM19
84 (0.61%)

Web Analytics

A favicon of Google Analytics
Google Analytics
11,077 (80.85%)
A favicon of Cloudflare Browser Insights
Cloudflare Browser Insights
1,910 (13.94%)
A favicon of Matomo Analytics
Matomo Analytics
437 (3.19%)
A favicon of Snowplow Analytics
Snowplow Analytics
220 (1.61%)
A favicon of PixelYourSite
PixelYourSite
166 (1.21%)
WordPress.com Stats
152 (1.11%)

CDN

A favicon of Cloudflare
Cloudflare
7,596 (55.45%)
A favicon of jsDelivr
jsDelivr
2,146 (15.66%)
A favicon of cdnjs
cdnjs
1,942 (14.18%)
A favicon of Google Cloud CDN
Google Cloud CDN
797 (5.82%)
A favicon of jQuery CDN
jQuery CDN
773 (5.64%)

Consent & Privacy Management

A favicon of Cookie Control
Cookie Control
1,001 (7.31%)
A favicon of Cookiebot
Cookiebot
994 (7.26%)
A favicon of Axeptio
Axeptio
764 (5.58%)
A favicon of iubenda
iubenda
529 (3.86%)
A favicon of CookieYes
CookieYes
493 (3.6%)
A favicon of Usercentrics
Usercentrics
399 (2.91%)

Doofinder Customer Reviews with Pros and Cons

Based on aggregated G2 reviews (110 total mentions), Doofinder scores highest for quick and helpful customer support. The most common criticism relates to monthly costs can be quite high.

Generated from real user reviews on G2

Pros
  • Users commend the quick and helpful customer support of Doofinder, enhancing their overall experience and satisfaction.(20 reviews)
  • Users value the ease of use of Doofinder, noting seamless integration and a user-friendly experience.(19 reviews)
  • Users find Doofinder's helpful customer support invaluable, quickly resolving issues and enhancing overall satisfaction with the tool.(17 reviews)
  • Users praise the excellent search functionality of Doofinder, enhancing user experience and improving conversion rates.(17 reviews)
  • Users find integrations effortless with Doofinder, appreciating the easy setup and immediate improvements in search functionality.(14 reviews)
Cons
  • Users mention that the monthly costs can be quite high, but may justify the overall value provided.(9 reviews)
  • Users express frustration with poor customer support, citing slow responses and a lack of proactive assistance.(4 reviews)
  • Users find the pricing structure confusing, though support is helpful in clarifying the overall costs.(4 reviews)
  • Users find improvement needed for cost management, feature notifications, and accurate product identification in Doofinder.(3 reviews)
  • Users find the setup difficult, particularly for integration with Shopify and sorting features, yet improvements were made swiftly.(3 reviews)

Expert Analysis: Doofinder Growth Trends & Key Signals for Sales Teams in 2026

Sophie Clarke
Sophie ClarkeProduct Marketing Manager, TechnologyChecker

I pulled Doofinder out of our October 2026 crawl expecting a Spanish search tool with Spanish customers. Spain comes fourth. A domain counts here when a page loads Doofinder's script from cdn.doofinder.com or one of its regional configuration hosts, or runs its classic search layer. That gives 13,758 live domains, 8,263 matched to a company, 3rd of 58 in Site Search. I fetched the 50 companies listed on this page: 43 loaded Doofinder and the other 7 blocked automated visits. Four earlier rows didn't hold up (one domain now forwards to a different retailer, one was matched to the wrong company, two no longer load it), so I replaced them with the next verified companies.

Three markets, three platforms

Germany has 1,530 matched companies, France 1,430, the United States 1,135 and Spain 1,044. Split them by shop software and they look like separate businesses. 803 of the German companies run Shopware, against 24 on PrestaShop. 943 of the French ones run PrestaShop, and so do 493 of the Spanish ones. In the US the leaders are Shopify (422) and BigCommerce (327). Across all clean live domains PrestaShop is on 21.77% and Shopify on 19.12%. On Searchanise's profile, Shopify is on 75.67%.

Sales signal: segment a Doofinder list by country first, because the country tells you the platform. A Shopware agency should start with the German rows, a PrestaShop module seller with France and Spain.

Domains, accounts and data centres

Doofinder's newer script carries an account id in its address, so we can count accounts as well as domains. In the 5,889 domains where we could read it, we found 4,729 accounts, about 1.25 domains each. The largest is PRO&Cie, the French electronics franchise, with 131 store domains on one account, under 1% of the count. Next come a US corner-guard seller with 30 keyword domains, then brands with a domain per country: lamotion's 24 jewellery shops, Panama Jack's 18 and Probikeshop's 18. No agency or platform runs thousands of sites under one account. The same addresses show where each account's data sits: 4,766 domains load the configuration from Doofinder's EU host, 1,088 from its US host and 52 from Asia-Pacific.

Sales signal: dedupe by account before you count prospects. Country-domain brands appear many times, and a franchise network is one buying decision.

Flat since July

The chart reads 10,568 in June, 13,171 in July, 13,399 in August, 13,634 in September and 13,758 in October. The June to July step is mostly our side: the set of domains we crawl turns over every month as dead sites drop out and new ones are added, and our detection signals widen. From July to October the line adds 587 domains. Since we began tracking Doofinder in March 2026, 2,311 domains dropped it on at least one hostname. 422 of those still run it on another, which leaves 1,889 that left entirely.

"Doofinder is three businesses under one logo: Shopware shops in Germany, PrestaShop shops in France and Spain, and Shopify and BigCommerce stores in the US." - Sophie Clarke, Product Marketing Manager at TechnologyChecker.io

Sales signal: treat Doofinder as a stable pool of about 13,800 domains. Nothing here supports pitching it as a fast-growing segment, and the leavers are few enough to review by hand.

Established shops with small teams

53.58% of matched companies with a known size have 1 to 10 employees and 31.71% have 11 to 50. Age is where Doofinder stands apart. Only 5.22% were founded in the 2020s, against 9.5% on Searchanise's profile and 9.94% on Boost Commerce's, and 41.08% predate 2000. These are long-running retailers that bought better search for an existing shop: Giunti (founded 1841), Le Coq Sportif (1882), Cassina (1927). 61 companies have more than 1,000 staff, including PEP, Prénatal, Alain Afflelou and Druni. Prénatal also appears in Doofinder's own customer stories, so it's confirmed from both sides.

Sales signal: the buyer is usually an ecommerce manager at an established retailer, not a founder. Talk about catalogue size and conversion from search, not about launching fast.

Retail, with a trade side

Retail leads at 26.29%, then Wholesale at 7.53%, nearly double its 4.26% on Searchanise's profile. Add Manufacturing (2.76%) and Wholesale Building Materials (1.8%) and the business-to-business share is real. Toutfaire, Acces Industrie, Macsteel's online shop and Loxam Hune's rental site all load Doofinder. Beauty is a Spanish speciality, with Druni, Arenal and Equivalenza.

Sales signal: trade suppliers with large part catalogues are a segment of their own here. They search by reference number and buy on account, so pitch them differently from fashion shops.

Where it overlaps with rivals

Our switching tests publish no rival for Doofinder, because the overlaps are small and most of them still run both. 68 domains run Doofinder and Searchanise today, out of 122 that ever ran both. 67 run Doofinder and FiboSearch, out of 120. 38 run it with Boost Commerce and 22 with Algolia. Merci, the Paris concept store, loads both Doofinder and Searchanise on its Shopify store.

"Fewer than 70 domains run Doofinder beside any single rival. In this category a shop picks one search box, and it tends to keep it." - Sophie Clarke, Product Marketing Manager at TechnologyChecker.io

Sales signal: displacement deals will be rare and slow. The bigger opening is the shop still on its platform's default search, not the Doofinder customer.

The stack around it

Across the 13,700 clean live domains, Google Analytics runs on 80.85% and Cloudflare on 55.45%. WordPress shows on 16.07%, about two-thirds of it WooCommerce shops. About one domain in five shows none of the shop platforms we check, which usually means a custom build. Consent tools are many and small: Cookie Control (7.31%), Cookiebot (7.26%), Axeptio (5.58%) and iubenda (3.86%). None of them reaches 8%.

Sales signal: no consent or analytics vendor owns this list apart from Google Analytics, so integration partners should expect a different stack in each country.

What it costs and what merchants say

Doofinder's pricing page lists Basic at $49 a month, Pro at $149 and Advanced at $349, or $44, $134 and $314 billed annually, with 10,000, 150,000 and 400,000 requests a month for each product. Enterprise is quoted. The Shopify App Store charges more for the same tiers, $61, $186 and $436 a month, and the listing is rated 4.7 from 763 reviews. There's a free trial but no free plan, so most detections should be paying or trialling accounts.

Sales signal: request limits turn traffic growth into a renewal conversation. Stores close to the 150,000 ceiling on Pro are the natural upgrade, or switching, candidates.

Key takeaways

  1. 13,758 live domains, 3rd of 58 in Site Search with 8.17%, behind only FiboSearch and Algolia.
  2. Europe first: Germany (1,530), France (1,430) and Spain (1,044) against 1,135 in the US.
  3. The country predicts the platform: Shopware in Germany, PrestaShop in France and Spain, Shopify and BigCommerce in the US.
  4. About 1.25 domains per account. PRO&Cie's 131 franchise domains are the largest single account.
  5. An older base: 5.22% founded in the 2020s, 41.08% before 2000.

Sales applications

Outreach template: "Your PrestaShop store already pays for Doofinder, so search matters to you. We help French retailers turn the searches that return nothing into products they stock."

Targeting: on TechnologyChecker.io, filter Doofinder domains to Germany plus Shopware, or France plus PrestaShop, then dedupe by account.

Competitive angle: the 68 domains running Doofinder and Searchanise, and the 67 running Doofinder and FiboSearch, are the likeliest to be weighing one against the other.

Explore all 13,758 Doofinder domains and 8,263 matched companies on TechnologyChecker.io.

Frequently Asked Questions

Who uses Doofinder?

Mostly small European shops, plus a solid list of established retailers. Our October 2026 crawl finds Doofinder on 13,758 live domains, and 53.58% of matched companies with a known size have 10 or fewer staff. Germany, France and Spain lead the country list. Named customers include Prénatal, Alain Afflelou, Le Coq Sportif, PEP, Cecotec, Druni and Oxfam Intermón's shop.

How many customers does Doofinder have?

Doofinder's customers page says more than 10,000 businesses use it. Our October 2026 crawl finds it live on 13,758 domains, 8,263 of them matched to a company. Domains outnumber accounts: the 5,889 domains where we could read Doofinder's account id belong to 4,729 accounts. Since March 2026, 2,311 domains dropped it on some hostname, and 422 of those still run it elsewhere.

What is Doofinder's market share?

8.17% of Site Search, 3rd of the 58 technologies we track there, on 13,758 live domains. FiboSearch (27.33%) and Algolia (22.92%) lead, but one is a WooCommerce plugin with a free version and the other a search API used well beyond shops. Among search services sold to online stores, Doofinder is ahead of Searchanise (6.37%) and Boost Commerce (5.2%).

What are the best alternatives to Doofinder?

It depends on the shop platform. On Shopify, Searchanise and Boost Commerce are the common picks, and Boost works on Shopify only. On WooCommerce, FiboSearch is cheaper and has a free version. For search built by your own developers, Algolia. Klevu is another hosted option. Few sites run two at once: 68 domains run Doofinder and Searchanise today.

Which countries use Doofinder the most?

Germany, with 1,530 matched companies, then France (1,430), the United States (1,135), Spain (1,044), the United Kingdom (705) and Italy (593). Each market runs it on different software: 803 of the German companies use Shopware and 943 of the French ones PrestaShop, while American customers lean on Shopify and BigCommerce. These counts cover the 8,263 domains we matched to a company.

What size companies use Doofinder?

Mostly small ones. 53.58% of matched companies with a known size have 1 to 10 employees and 31.71% have 11 to 50, so 85.29% have 50 staff or fewer. That's close to Searchanise and Boost Commerce. 61 companies list more than 1,000 staff, including PEP, Prénatal, Alain Afflelou, Druni and Euromaster, which runs Doofinder on its portal for business customers.

How old are companies that use Doofinder?

Older than most site-search customers. Among matched companies with a known founding year, 31.11% date from the 2010s and 22.6% from the 2000s, but only 5.22% from the 2020s, against 9.5% on Searchanise's profile. 1,685 of 4,102, or 41.08%, were founded before 2000. Giunti (1841), Le Coq Sportif (1882) and Cassina (1927) all run Doofinder.

What is the ideal customer profile for Doofinder?

The ideal Doofinder customer is: Company Size: 1-10 employees, then 11-50, Location: Germany, France, United States, Spain, Founded: 2010-2019, then 2000-2009, Industry: Retail, wholesale and fashion, Site stack: PrestaShop, Shopify or Shopware store — based on our analysis of 8,263 enriched companies at TechnologyChecker.io.

What does Doofinder do?

Doofinder replaces a shop's built-in search box with a hosted search layer: results as you type, typo tolerance, synonyms, filters and merchandising rules, plus product recommendations and a quiz maker. An AI shopping assistant is available on Pro plans and above. The script loads from regional hosts, and most sites where we see its configuration load fetch it from the EU one.

How much does Doofinder cost?

Doofinder's pricing page lists Basic at $49 a month, Pro at $149 and Advanced at $349, or $44, $134 and $314 billed annually. They include 10,000, 150,000 and 400,000 requests a month for each product. Enterprise is quoted. Through the Shopify App Store the same tiers cost $61, $186 and $436 a month. Checked 14 October 2026.

Is Doofinder free?

Not after the trial. Doofinder's pricing page offers a free trial with no credit card, and its Shopify App Store listing gives 15 days on each paid plan, but there's no permanent free tier. The cheapest plan, Basic, is $49 a month on Doofinder's own site, or $44 billed annually, for up to 10,000 requests a month per product. Checked 14 October 2026.

Doofinder vs Algolia: what's the difference?

Algolia is a search API: your developers build the search experience on top of it, and it powers sites well beyond shops. Doofinder is a packaged layer a merchant installs on PrestaShop, Shopify, Shopware or WooCommerce without code, from $49 a month. Our crawl finds Algolia on 38,582 domains and Doofinder on 13,758, and only 22 run both today.

Which ecommerce platforms does Doofinder work with?

Our crawl finds Doofinder on PrestaShop (21.77% of clean live domains), Shopify (19.12%), WooCommerce (10.9%), Shopware (10.74%), Magento (7.8%) and BigCommerce (4.95%). About one domain in five shows none of these, usually a custom-built shop. Doofinder's own site has solution pages for Magento, Shopify, BigCommerce, WooCommerce and PrestaShop, and the 803 German Shopware companies in our data show it runs there too.

Is Doofinder available on Shopify?

Yes. DOOFINDER Search & Discovery is on the Shopify App Store from Doofinder, S.L., rated 4.7 from 763 reviews, with Basic at $61 a month after a 15-day free trial. Shopify is the second platform under Doofinder in our crawl, on 19.12% of clean live domains, just behind PrestaShop's 21.77%. Le Coq Sportif runs it through the app. Checked 14 October 2026.

Where is Doofinder based?

Madrid. Doofinder's about page gives a Madrid address and a 2011 founding date, and its Shopify developer name is Doofinder, S.L. Spain is only its fourth market in our crawl, with 1,044 matched companies, behind Germany (1,530), France (1,430) and the United States (1,135). Spanish customers include Cecotec, Druni, Pikolin and Oxfam Intermón.

Doofinder Overview
Category
Site Search
Customers
13,758
Companies Analyzed
8,263
Market Share
8.17%
Category Rank
#3
Top Country
Germany
Top Industry
Retail
Doofinder Customer ICP

Based on 8,263 company data

Company Size
1-10 employees, then 11-50
Location
Germany, France, United States, Spain
Founded
2010-2019, then 2000-2009
Industry
Retail, wholesale and fashion
Site stack
PrestaShop, Shopify or Shopware store
About Our Data

These insights include all TechnologyChecker.io detections of Doofinder (free & paid plans).

Total Detections2.08B
Detection History+20 Years
Domains Crawled29.9M
Technologies44K+
Company Match Rate60.1%