Retargeting & Remarketing Platforms Market Share & Usage Statistics (2026)

Retargeting & Remarketing covers the tools a site can load or configure to handle this part of its stack. We detect one of the 33 retargeting & remarketing tools in this category on 78,571 live sites. A detection means we found the technology on the site, which is not the same as a paid account.

Across 78,571 detected sites, the most widely found retargeting & remarketing tools are: RTB House (43.18% share, 33,926 sites), Seznam Sklik (13.69% share, 10,760 sites), Retention.com (12.33% share, 9,687 sites). Others we see regularly include SharpSpring Ads and Albacross.

RTB House is the most widely detected retargeting & remarketing tool at 43.18% share, on 33,926 sites. The largest share of those sites belongs to Retail companies, and to businesses in the 1-10 employee band.

The industries with the most detected sites in this category are Retail, Broadcast Media Production and Distribution, Newspaper Publishing, Technology, Information and Internet, Restaurants. Industry mix follows where these tools get installed, so a category carried by website builders or agency templates will lean toward the verticals those platforms serve rather than the vendor's target buyer.

We detect the most retargeting & remarketing sites in United States, United Kingdom, India, Brazil, Canada. Country here is the company's registered location in our enriched data rather than where the site is served from, so read it as a ranking of markets rather than a measure of any single one.

Start from your own size, industry and primary use case rather than from share. RTB House, Seznam Sklik and Retention.com are the three we detect most often in this category, which tells you what is common, not what fits you. Compare their integrations, pricing tiers and support commitments against the workflow you actually run, and check each vendor's own documentation for current capabilities.

TechnologyChecker.io detects retargeting & remarketing tools on 78,571 live sites. That is a count of sites carrying the technology, not a count of paying customers, and a site running two tools in this category is counted under each. We crawl 2 billion+ URLs across 29.9M live business domains each sweep.

TechnologyChecker.io's web crawling and technology detection platform. We've logged 2.12 billion total detections over 20+ years, covering 40,000+ technologies across the 29.9M live business domains we successfully crawl each sweep. Detection methods include JavaScript analysis, HTTP headers, HTML patterns, DNS records, and certificate transparency logs.