Companies Using Adobe Dynamic Media Classic

Scene7 makes my job easier than most products do, because it writes the customer's name into its URLs: target.scene7.com, or a shared server followed by the account's folder. Reading those names across our raw count of 11,730 live domains showed that 40% of them came from three networks, each one organisation's decision. With those set aside, 7,026 domains remain, and they form an enterprise base. Here is what I found, and what it means for a seller.

Three networks, three buyers

Maruti Suzuki runs a website for each outlet in its dealer channels, Arena, NEXA, True Value, Commercial and Driving School, on domains such as arenaofhosur.com: 3,261 domains. In a sample of 142 of them, none referenced Scene7 in the HTML and 71 named it only in a security header; of three I opened in a browser, only the NEXA site loaded images from Maruti's own account. Atruvia, which builds German cooperative banks' websites, serves 1,050 bank sites from its account. And 388 dental practice sites supported by PDS Health load images from PDS Health's account. We removed all three before computing anything.

Sales signal: each network is one buying decision. Count Maruti, Atruvia and PDS Health as three accounts, not 4,700 prospects.

What the cut missed

Two smaller groups are still inside the 7,026. 314 dental-practice domains have no page title in our records, so the title rule couldn't see them; six I rendered all loaded PDS Health's account, and they make up 204 of the 237 Medical Practices matches. About 330 Toyota dealers in Europe load from scene7.toyota.eu, Toyota's own host. Neither reaches 5% of the count, but both are one buyer each.

"Scene7 puts the customer's name in its URLs. Read the names and 40% of the raw count turns out to be three organisations: a carmaker, a banking IT firm and a dental group." - Emma Davies, Data Analyst at TechnologyChecker.io

Sales signal: strip dental-practice domains and Toyota dealer sites from an export before outreach, or sell to PDS Health and Toyota directly.

One reading, and few exits

The chart has a single October point, because earlier months still included the networks. The domains we crawl turn over every month, dead sites out and new ones in, and our detection widens over time, so I wouldn't read a trend into older totals anyway. What stands out is how few sites leave: 575 domains dropped Scene7 on at least one hostname since 16 March 2026, and in a recount on 14 October 91 of 575 such domains still ran it on another hostname.

Sales signal: this is an installed base. The opportunity lies in what these companies do next, since few new adopters are arriving.

Who the enterprise customers are

After the cut, 525 matched companies have more than 1,000 staff and 216 more than 10,000, and the largest founding group is pre-1960 at 23.65%. Every one of the 50 companies in our list has more than 10,000 staff: Target, Caterpillar, Honeywell, NatWest, Workday, McDonald's, Tata Consultancy Services and Wipro among them. Eighteen of those rows are subdomains, such as PwC's Viewpoint or Honeywell's automation site, so the contract often sits with one digital team. Many keep a host named after the brand, like honeywell.scene7.com or workday.scene7.com.

Sales signal: find the team that owns the site carrying the Scene7 account. At these companies it's rarely central IT.

Industries and countries

With the networks out, the United States leads with 1,724 matched companies, then Germany (290), the UK (159), Canada (112), Spain (97) and Sweden (96); India falls to 81. Industries are spread: Medical Practices tops the chart at 7.52%, mostly the untitled dental sites, then Retail (7.04%), Motor Vehicle Manufacturing (6.53%) and Real Estate (5.49%). The real estate row includes apartment operators such as Greystar.

Sales signal: manufacturers, banks, healthcare and retail in the US and northern Europe are the core. Filter to companies over 1,000 staff first.

Switching: none yet, one move coming

Our switching table is empty. The only overlap with a category rival is Canva, which 76 domains run alongside Scene7 today (79 ever have), and a design tool beside an image server replaces nothing. The real move is inside Adobe: its upgrade guide, updated 26 August 2026, presents Dynamic Media on AEM Assets as the successor to Dynamic Media Classic.

"In our data, no domain has left Scene7 for a cheaper image CDN. The decision these customers face is Adobe's upgrade, and that's where outside vendors get a hearing." - Emma Davies, Data Analyst at TechnologyChecker.io

Sales signal: an Adobe-driven migration is a natural point to reopen the vendor question, for Adobe partners and for rivals.

The stack around it

Across the 7,026 clean live domains, Adobe Experience Manager runs on 78.39%, Adobe Analytics on 24.79% and OneTrust on 59.79%. Akamai (20.13%) and Amazon CloudFront (15.0%) sit beside Cloudflare (24.12%). Scene7 here is part of an Adobe estate rather than a standalone purchase.

Sales signal: sell into the Adobe stack, through AEM partners, or against its renewal date.

What Adobe says, and what we see

Adobe doesn't publish prices: its AEM Assets pricing page lists Prime and Ultimate packages with "Get pricing" buttons (checked 14 October 2026). That fits a base of large companies. One reading caveat: in a random sample of the cleaned set, 52 of 267 pages named Scene7 only in a security header, so a domain here may allow Scene7 without using it on the page we saw.

Sales signal: confirm image delivery from Scene7 on the actual site before you open a conversation about it.

Key takeaways

1. 7,026 live domains after removing three networks; 6th of 42 in Digital Asset Management with 6.15%.

2. Maruti Suzuki (3,261), Atruvia (1,050) and PDS Health (388, plus about 300 untitled practice sites) are three buyers.

3. The rest is an old, large enterprise base: 525 matched companies over 1,000 staff, AEM on 78.39%.

4. No switching to rivals; Adobe's own upgrade path is the move to watch.

How to use this list

Drop dental-practice and Toyota dealer domains, then filter to companies over 1,000 staff. For the full list of Scene7 domains with company and stack data, explore TechnologyChecker.io, and see our guide to technology detection methods for why a header entry and an image request aren't the same signal.